{
  "crd_number": 322890,
  "slug": "monticello-financial-advisors-mount-pleasant-tx-322890",
  "primary_business_name": "MONTICELLO FINANCIAL ADVISORS",
  "legal_name": "MONTICELLO FINANCIAL ADVISORS, LLC",
  "dbas": [],
  "city": "Mount Pleasant",
  "state": "TX",
  "country": "United States",
  "cbsa_code": "34420",
  "metro": null,
  "registration_type": "state",
  "registration_status": "APPROVED",
  "registration_date": "2023-03-01",
  "years_registered": 3,
  "period": "2026-10-01",
  "filing_date": "2026-09-28",
  "carried_forward": false,
  "raum_total": 4226655.0,
  "raum_discretionary": 3311781.0,
  "raum_non_discretionary": 914874.0,
  "raum_band": "under_25m",
  "raum_band_label": "Under $25 million",
  "total_employees": 3,
  "advisory_employees": 1,
  "client_count_bucket": null,
  "clients_by_type": {
    "individuals": {
      "raum": 2195308.0,
      "count": 75
    },
    "high_net_worth_individuals": {
      "raum": 2031347.0,
      "count": 12
    }
  },
  "compensation_types": [
    "hourly",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "financial_planning",
    "portfolio_management_individuals",
    "selection_of_other_advisers"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 1,
  "states_registered": [
    "TX"
  ],
  "websites": [],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/322890",
  "disclosure_items": [
    {
      "item": "11.E(4)",
      "question": "Has a self-regulatory organization or a commodities exchange ever disciplined the firm or an advisory affiliate by expelling or suspending it from membership, barring or suspending it from association with other members, or otherwise restricting its activities?"
    }
  ],
  "city_as_filed": "MOUNT PLEASANT",
  "url": "https://advisorcensus.com/firm/monticello-financial-advisors-mount-pleasant-tx-322890",
  "display_name": "Monticello Financial Advisors",
  "summary": "Monticello Financial Advisors is a state-registered investment advisory firm in Mount Pleasant, TX, registered since 2023, reporting under $25 million in regulatory assets under management in its Form ADV filing dated September 28, 2026.",
  "citation": "AdvisorCensus. Monticello Financial Advisors (CRD 322890): Form ADV filing data as of October 2026.",
  "registration_type_label": "State-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Hourly charges"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Selection of other advisers (including private fund managers)"
  ],
  "quick_answers": [
    {
      "q": "How is Monticello Financial Advisors compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Monticello Financial Advisors reports these compensation arrangements: a percentage of assets under its management; hourly charges. The amounts are in Item 5 of its Form ADV Part 2A brochure."
    },
    {
      "q": "Where is Monticello Financial Advisors located?",
      "a": "Monticello Financial Advisors' principal office is in Mount Pleasant, TX, according to its Form ADV."
    },
    {
      "q": "Is Monticello Financial Advisors registered with the SEC or a state?",
      "a": "Monticello Financial Advisors is a state-registered investment advisory firm, registered since 2023. Status as filed: APPROVED. CRD 322890."
    },
    {
      "q": "How much does Monticello Financial Advisors manage?",
      "a": "Monticello Financial Advisors reports $4,226,655 in regulatory assets under management in its Form ADV filing dated September 28, 2026 (78% discretionary)."
    },
    {
      "q": "What types of clients does Monticello Financial Advisors serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (75); high net worth individuals (12)."
    },
    {
      "q": "Does Monticello Financial Advisors report any disciplinary disclosures?",
      "a": "Reports 1 disclosure item on Form ADV Item 11: yes answers to 11.E(4) (self-regulatory organization's expulsion, suspension, bar, or restriction). Each question covers the firm and its advisory affiliates, and one event can produce several yes answers. The detail of any item is on the firm's public record on IAPD: https://adviserinfo.sec.gov/firm/summary/322890"
    },
    {
      "q": "What changed in Monticello Financial Advisors' recent Form ADV filings?",
      "a": "In the October 2026 filing data: Regulatory assets under management went from $2,848,880 to $4,226,655 (+48%)."
    }
  ],
  "filing_history": [],
  "recent_changes": [
    {
      "period": "2026-10-01",
      "period_label": "October 2026",
      "notes": [
        "Regulatory assets under management went from $2,848,880 to $4,226,655 (+48%)."
      ]
    }
  ],
  "fees_from_brochure": null,
  "custodians": [],
  "custodians_note": null,
  "markdown_url": "https://advisorcensus.com/firm/monticello-financial-advisors-mount-pleasant-tx-322890.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 75,
      "fewer_than_5": false,
      "raum": 2195308.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 12,
      "fewer_than_5": false,
      "raum": 2031347.0
    }
  ],
  "disclosure_line": "Reports 1 disclosure item on Form ADV Item 11.",
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/322890",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}