# Midwestern Financial Group

> Midwestern Financial Group is an SEC-registered investment advisory firm in Iowa City, IA, registered since 2025, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 27, 2026.

- CRD: 270022
- Filed as: MIDWESTERN FINANCIAL GROUP
- Legal name: Midwestern Financial, LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Iowa City, IA
- Filing period: October 2026
- Form ADV filing dated: March 27, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/270022
- AdvisorCensus page: https://advisorcensus.com/firm/midwestern-financial-group-iowa-city-ia-270022

## Quick answers

**How is Midwestern Financial Group compensated?**
On its Form ADV (Item 5.E, October 2026), Midwestern Financial Group reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**Where is Midwestern Financial Group located?**
Midwestern Financial Group's principal office is in Iowa City, IA, according to its Form ADV.

**Is Midwestern Financial Group registered with the SEC or a state?**
Midwestern Financial Group is an SEC-registered investment advisory firm, registered since 2025. Status as filed: Approved. CRD 270022.

**How much does Midwestern Financial Group manage?**
Midwestern Financial Group reports $172,843,118 in regulatory assets under management in its Form ADV filing dated March 27, 2026 (100% discretionary).

**How have Midwestern Financial Group's assets and staff changed since 2025?**
In the Form ADV data for Midwestern Financial Group: Regulatory assets under management: $139,287,189 in the October 2025 data and $172,843,118 in the October 2026 data, up 24%. Total employees: 3 in October 2025 and 3 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Midwestern Financial Group serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (94); high net worth individuals (41).

**Which custodians does Midwestern Financial Group use?**
Midwestern Financial Group's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and TIAA-CREF Individual & Institutional Services, LLC as custodians holding 10% or more of its separately managed account assets.

**Does Midwestern Financial Group report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/270022

**Does Midwestern Financial Group state an account minimum?**
Its Form ADV Part 2A brochure dated March 27, 2026 says: "We do not have a minimum account size requirement."

**What changed in Midwestern Financial Group's recent Form ADV filings?**
In the April 2026 filing data: Regulatory assets under management went from $139,287,189 to $172,843,118 (+24%).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated March 27, 2026)

- Account minimum: None

> We do not have a minimum account size requirement.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.
- TIAA-CREF Individual & Institutional Services, LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $172,843,118
- Discretionary: $172,843,118
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 94 | $37,409,101 |
| High net worth individuals | 41 | $132,311,926 |
| Charitable organizations | Fewer than 5 | $1,748,088 |
| Corporations or other businesses not listed above | Fewer than 5 | $1,374,003 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Pension consulting services
- Educational seminars/workshops

### Firm details
- Registered since: 2025 (1 year)
- Employees: 3 total, 3 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: IA, IL, TX
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- midwesternfinancial.com
- Facebook @MIDWESTERNFINANCIAL
- LinkedIn @midwestern-financial-group
- X @VALUE_DRIVERS

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2025 | $139,287,189 | 3 | May 14, 2025 |
| October 2026 | $172,843,118 | 3 | March 27, 2026 |

Regulatory assets under management: $139,287,189 in the October 2025 data and $172,843,118 in the October 2026 data, up 24%.
Total employees: 3 in October 2025 and 3 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Regulatory assets under management went from $139,287,189 to $172,843,118 (+24%).

### February 2026
- Registered or notice-filed in IL, TX.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Midwestern Financial Group (CRD 270022): Form ADV filing data as of October 2026.