# Maridea Wealth Management

> Maridea Wealth Management is an SEC-registered investment advisory firm in Brooklyn, NY, registered since 2024, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated October 1, 2026.

- CRD: 325523
- Filed as: MARIDEA WEALTH MANAGEMENT
- Legal name: Maridea Wealth Management LLC
- Also doing business as: RIVER CITIES FINANCIAL SERVICES
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Brooklyn, NY
- Filing period: October 2026
- Form ADV filing dated: October 1, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/325523
- AdvisorCensus page: https://advisorcensus.com/firm/maridea-wealth-management-brooklyn-ny-325523

## Quick answers

**How is Maridea Wealth Management compensated?**
On its Form ADV (Item 5.E, October 2026), Maridea Wealth Management reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**How much does Maridea Wealth Management charge?**
Its Form ADV Part 2A brochure dated March 23, 2026 states: Asset-based fee: up to 2.5% of assets a year (the maximum the brochure states); Flat fee: up to $10,000 (financial planning services); Hourly rate: up to $250 an hour (financial planning services). Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Where is Maridea Wealth Management located?**
Maridea Wealth Management's principal office is in Brooklyn, NY, according to its Form ADV; the October 2026 filing also lists 6 other offices (Schedule D, Section 1.F).

**Is Maridea Wealth Management registered with the SEC or a state?**
Maridea Wealth Management is an SEC-registered investment advisory firm, registered since 2024. Status as filed: Approved. CRD 325523.

**How much does Maridea Wealth Management manage?**
Maridea Wealth Management reports $1,971,582,760 in regulatory assets under management in its Form ADV filing dated October 1, 2026 (99% discretionary).

**How have Maridea Wealth Management's assets and staff changed since 2023?**
In the Form ADV data for Maridea Wealth Management: Regulatory assets under management: $0 in the October 2023 data and $1,971,582,760 in the October 2026 data. Total employees: 2 in October 2023 and 48 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Maridea Wealth Management serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (1,764); high net worth individuals (336).

**Which custodians does Maridea Wealth Management use?**
Maridea Wealth Management's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and Fidelity Brokerage Services LLC as custodians holding 10% or more of its separately managed account assets.

**Does Maridea Wealth Management report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/325523

**Does Maridea Wealth Management state an account minimum?**
Its Form ADV Part 2A brochure dated March 23, 2026 says: "Maridea generally requires a minimum relationship size of $100,000 to effectively implement its investment process. This amount may be reduced or waived at the Adviser’s sole discretion."

**What changed in Maridea Wealth Management's recent Form ADV filings?**
In the October 2026 filing data: No longer lists the business name Heritage Financial Strategies. Added the business name River Cities Financial Services. Regulatory assets under management went from $958,721,478 to $1,971,582,760 (+106%). Added an office in Marietta, OH.

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated March 23, 2026)

- Asset-based fee: up to 2.5% of assets a year (the maximum the brochure states)

> Investment management fees are based on the market value of the assets in the account[s] during the respective billing period. Investment management fees range up to 2.50% annually based on several factors, including: the scope and complexity of the services to be provided; the level of assets to be managed; and the overall relationship with the Adviser.

- Account minimum: $100,000 (the brochure says it may be waived or negotiated)

> Maridea generally requires a minimum relationship size of $100,000 to effectively implement its investment process. This amount may be reduced or waived at the Adviser’s sole discretion.

- Flat fee: up to $10,000 (financial planning services)

> Fixed financial planning fees range up to $10,000. Hourly financial planning fees range up to $250 per hour.

- Hourly rate: up to $250 an hour (financial planning services)

> Fixed financial planning fees range up to $10,000. Hourly financial planning fees range up to $250 per hour.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.
- Fidelity Brokerage Services LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $1,971,582,760
- Discretionary: $1,945,783,785
- Non-discretionary: $25,798,975

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 1,764 | $1,170,839,063 |
| High net worth individuals | 336 | $632,073,360 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | Fewer than 5 | $168,276,925 |
| Corporations or other businesses not listed above | Fewer than 5 | $393,412 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Pension consulting services
- Selection of other advisers (including private fund managers)

### Firm details
- Registered since: 2024 (2 years)
- Employees: 48 total, 26 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AZ, CA, CO, FL, IL, LA, ME, MI, NC, NE, NJ, NM, NY, OH, OR, PA, TX, WV
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Other offices (Schedule D, Section 1.F), as of the October 2026 filing
- Chicago, IL
- Gilbert, AZ
- Marietta, OH
- New Britain, PA
- San Antonio, TX
- Shavano Park, TX

### Websites listed on Form ADV (Item 1.I)
- marideawealth.com
- rivercitiesfinancial.net
- wellthywomen.org
- Facebook @HeritageFinancialStrategies
- Facebook @Maridea-Wealth-Management
- Instagram @wemakemoneyfun
- LinkedIn @heritage-financial-strategies
- LinkedIn @maridea-wealth-management

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2023 | $0 | 2 | June 13, 2023 |
| October 2024 | $25,183,144 | 9 | September 16, 2024 |
| October 2025 | $469,226,780 | 21 | July 15, 2025 |
| October 2026 | $1,971,582,760 | 48 | October 1, 2026 |

Regulatory assets under management: $0 in the October 2023 data and $1,971,582,760 in the October 2026 data.
Total employees: 2 in October 2023 and 48 in October 2026.

## Changes in the filing (last 12 months)

### October 2026
- No longer lists the business name Heritage Financial Strategies.
- Added the business name River Cities Financial Services.
- Regulatory assets under management went from $958,721,478 to $1,971,582,760 (+106%).
- Added an office in Marietta, OH.

### September 2026
- No longer lists the business name Vitalstone Financial.
- No longer lists the business name River Cities Financial.
- No longer lists the business name Ashford Investment Advisors.
- Added an office in New Britain, PA.
- Registered or notice-filed in PA.

### July 2026
- Added the business name River Cities Financial.
- Added the business name Ashford Investment Advisors.
- Registered or notice-filed in OH.
- Updated its list of owners and control persons (Schedule A).

### April 2026
- Employees performing advisory functions went from 15 to 26.
- Changed its office addresses in San Antonio, TX.
- Added an office in Gilbert, AZ.

### February 2026
- No longer lists the business name Pinnacle Wealth.
- No longer lists the business name Huckleberry Capital Management.
- No longer lists the business name Hoot Wealth.
- No longer lists the business name Hartshorne Group.
- Regulatory assets under management went from $469,226,780 to $958,721,478 (+104%).
- Registered or notice-filed in NM.

### December 2025
- Added the business name Heritage Financial Strategies.
- Registered or notice-filed in AZ, ME, MI.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Maridea Wealth Management (CRD 325523): Form ADV filing data as of October 2026.