{
  "crd_number": 23224,
  "slug": "madison-avenue-securities-llc-san-diego-ca-23224",
  "primary_business_name": "MADISON AVENUE SECURITIES, LLC",
  "legal_name": "MADISON AVENUE SECURITIES, LLC",
  "dbas": [],
  "city": "San Diego",
  "state": "CA",
  "country": "United States",
  "cbsa_code": "41740",
  "metro": {
    "cbsa_code": "41740",
    "common_name": "San Diego",
    "msa_name": "San Diego-Chula Vista-Carlsbad, CA",
    "path": "/advisors/ca/san-diego"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2009-02-24",
  "years_registered": 17,
  "period": "2026-10-01",
  "filing_date": "2026-09-03",
  "carried_forward": false,
  "raum_total": 2019427633.0,
  "raum_discretionary": 1588895409.0,
  "raum_non_discretionary": 430532224.0,
  "raum_band": "1b_5b",
  "raum_band_label": "$1 billion to $5 billion",
  "total_employees": 125,
  "advisory_employees": 81,
  "client_count_bucket": null,
  "clients_by_type": {
    "charitable": {
      "raum": 2146747.0,
      "count": 10
    },
    "individuals": {
      "raum": 1740184179.0,
      "count": 13536
    },
    "pension_profit_sharing": {
      "raum": 4547454.0,
      "count": 5
    },
    "high_net_worth_individuals": {
      "raum": 272549253.0,
      "count": 548
    }
  },
  "compensation_types": [
    "commissions",
    "fixed",
    "hourly",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "financial_planning",
    "pension_consulting",
    "portfolio_management_businesses_institutional",
    "portfolio_management_individuals",
    "selection_of_other_advisers"
  ],
  "wrap_fee_participant": true,
  "disclosure_yes_count": 10,
  "states_registered": [
    "AK",
    "AL",
    "AR",
    "AZ",
    "CA",
    "CO",
    "CT",
    "DC",
    "DE",
    "FL",
    "GA",
    "HI",
    "IA",
    "ID",
    "IL",
    "IN",
    "KS",
    "KY",
    "LA",
    "MA",
    "MD",
    "ME",
    "MI",
    "MN",
    "MO",
    "MS",
    "MT",
    "NC",
    "ND",
    "NE",
    "NH",
    "NJ",
    "NM",
    "NV",
    "NY",
    "OH",
    "OK",
    "OR",
    "PA",
    "RI",
    "SC",
    "SD",
    "TN",
    "TX",
    "UT",
    "VA",
    "VT",
    "WA",
    "WI",
    "WV"
  ],
  "websites": [
    "https://linkedin.com/company/madison-avenue-securities",
    "https://mas-bd.com"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/23224",
  "disclosure_items": [
    {
      "item": "11.A(1)",
      "question": "In the past ten years, has the firm or an advisory affiliate been convicted of, or pleaded guilty or no contest to, a felony?"
    },
    {
      "item": "11.A(2)",
      "question": "In the past ten years, has the firm or an advisory affiliate been charged with a felony?"
    },
    {
      "item": "11.C(2)",
      "question": "Has the SEC or the CFTC ever found that the firm or an advisory affiliate was involved in a violation of SEC or CFTC regulations or statutes?"
    },
    {
      "item": "11.C(4)",
      "question": "Has the SEC or the CFTC ever entered an order against the firm or an advisory affiliate in connection with investment-related activity?"
    },
    {
      "item": "11.C(5)",
      "question": "Has the SEC or the CFTC ever imposed a civil money penalty on the firm or an advisory affiliate, or ordered the firm or an advisory affiliate to cease and desist from an activity?"
    },
    {
      "item": "11.D(1)",
      "question": "Has another federal regulator, a state regulator, or a foreign financial regulator ever found that the firm or an advisory affiliate made a false statement or omission, or was dishonest, unfair, or unethical?"
    },
    {
      "item": "11.D(2)",
      "question": "Has another federal regulator, a state regulator, or a foreign financial regulator ever found that the firm or an advisory affiliate was involved in a violation of investment-related regulations or statutes?"
    },
    {
      "item": "11.D(4)",
      "question": "In the past ten years, has another federal regulator, a state regulator, or a foreign financial regulator entered an order against the firm or an advisory affiliate in connection with investment-related activity?"
    },
    {
      "item": "11.E(1)",
      "question": "Has a self-regulatory organization (such as FINRA) or a commodities exchange ever found that the firm or an advisory affiliate made a false statement or omission?"
    },
    {
      "item": "11.E(2)",
      "question": "Has a self-regulatory organization or a commodities exchange ever found that the firm or an advisory affiliate was involved in a violation of its rules, other than a minor rule violation under a plan the SEC approved?"
    }
  ],
  "city_as_filed": "SAN DIEGO",
  "url": "https://advisorcensus.com/firm/madison-avenue-securities-llc-san-diego-ca-23224",
  "display_name": "Madison Avenue Securities, LLC",
  "summary": "Madison Avenue Securities, LLC is an SEC-registered investment advisory firm in San Diego, CA, registered since 2009, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated September 3, 2026.",
  "citation": "AdvisorCensus. Madison Avenue Securities, LLC (CRD 23224): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Hourly charges",
    "Fixed fees (other than subscription fees)",
    "Commissions"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Portfolio management for businesses (other than small businesses) or institutional clients",
    "Pension consulting services",
    "Selection of other advisers (including private fund managers)"
  ],
  "quick_answers": [
    {
      "q": "How is Madison Avenue Securities, LLC compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Madison Avenue Securities, LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees); commissions."
    },
    {
      "q": "How much does Madison Avenue Securities, LLC charge?",
      "a": "Its Form ADV Part 2A brochure dated March 31, 2026 states: Hourly rate: $300 an hour; Hourly rate: $250 an hour. Fees can differ by service and may be negotiable; the brochure is the complete statement."
    },
    {
      "q": "Where is Madison Avenue Securities, LLC located?",
      "a": "Madison Avenue Securities, LLC's principal office is in San Diego, CA, according to its Form ADV; the October 2026 filing also lists 24 other offices (Schedule D, Section 1.F)."
    },
    {
      "q": "Is Madison Avenue Securities, LLC registered with the SEC or a state?",
      "a": "Madison Avenue Securities, LLC is an SEC-registered investment advisory firm, registered since 2009. Status as filed: Approved. CRD 23224."
    },
    {
      "q": "How much does Madison Avenue Securities, LLC manage?",
      "a": "Madison Avenue Securities, LLC reports $2,019,427,633 in regulatory assets under management in its Form ADV filing dated September 3, 2026 (79% discretionary)."
    },
    {
      "q": "How have Madison Avenue Securities, LLC's assets and staff changed since 2021?",
      "a": "In the Form ADV data for Madison Avenue Securities, LLC: Regulatory assets under management: $1,355,347,462 in the October 2021 data and $2,019,427,633 in the October 2026 data, up 49%. Total employees: 93 in October 2021 and 125 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Madison Avenue Securities, LLC serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (13,536); high net worth individuals (548); charitable organizations (10)."
    },
    {
      "q": "Which custodians does Madison Avenue Securities, LLC use?",
      "a": "Madison Avenue Securities, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Pershing LLC as a custodian holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Madison Avenue Securities, LLC report any disciplinary disclosures?",
      "a": "Reports 10 disclosure items on Form ADV Item 11: yes answers to 2 questions about criminal matters and 8 questions about regulatory matters (11.A(1), 11.A(2), 11.C(2), 11.C(4), 11.C(5), 11.D(1), 11.D(2), 11.D(4), 11.E(1), 11.E(2)). Each question covers the firm and its advisory affiliates, and one event can produce several yes answers. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/23224"
    },
    {
      "q": "What changed in Madison Avenue Securities, LLC's recent Form ADV filings?",
      "a": "In the October 2026 filing data: Item 11 disclosure answers changed: 10 yes answers, previously 9 (now yes: 11.A(1))."
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 1355347462.0,
      "total_employees": 93,
      "filing_date": "2021-03-30"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 1765835705.0,
      "total_employees": 96,
      "filing_date": "2022-06-27"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 1620719674.0,
      "total_employees": 99,
      "filing_date": "2023-08-21"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 1824130785.0,
      "total_employees": 102,
      "filing_date": "2024-08-05"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 2038801712.0,
      "total_employees": 93,
      "filing_date": "2025-05-07"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 2019427633.0,
      "total_employees": 125,
      "filing_date": "2026-09-03"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-10-01",
      "period_label": "October 2026",
      "notes": [
        "Item 11 disclosure answers changed: 10 yes answers, previously 9 (now yes: 11.A(1))."
      ]
    },
    {
      "period": "2026-06-01",
      "period_label": "June 2026",
      "notes": [
        "Updated its list of owners and control persons (Schedule A)."
      ]
    },
    {
      "period": "2026-04-01",
      "period_label": "April 2026",
      "notes": [
        "Item 11 disclosure answers changed: 9 yes answers, previously 8 (now yes: 11.A(2)).",
        "Employees performing advisory functions went from 76 to 81.",
        "Changed its office addresses in Macon, GA.",
        "Changed its office addresses in Santa Rosa Beach, FL.",
        "Added an office in Derby, KS.",
        "No longer lists an office in Albuquerque, NM.",
        "No longer lists an office in Atascadero, CA.",
        "No longer lists an office in Beachwood, OH.",
        "No longer lists an office in Bedford, NH.",
        "No longer lists an office in Boca Raton, FL.",
        "No longer lists an office in Bourbonnais, IL.",
        "No longer lists an office in Brentwood, TN.",
        "No longer lists an office in Brielle, NJ.",
        "No longer lists an office in Carnation, WA.",
        "No longer lists an office in Clover, SC.",
        "No longer lists an office in Colbert, WA.",
        "No longer lists an office in Dallas, TX.",
        "No longer lists an office in Dublin, GA.",
        "No longer lists an office in El Paso, TX.",
        "No longer lists an office in Greencastle, PA.",
        "No longer lists an office in Jersey City, NJ.",
        "No longer lists an office in Kennewick, WA.",
        "No longer lists an office in Lansing, MI.",
        "No longer lists an office in Little Silver, NJ.",
        "No longer lists an office in Loves Park, IL.",
        "No longer lists an office in New York, NY.",
        "No longer lists an office in Rancho Santa Fe, CA.",
        "No longer lists an office in Ruidoso, NM.",
        "No longer lists an office in Scranton, PA.",
        "No longer lists an office in Topeka, KS.",
        "No longer lists an office in Washington Crossing, PA.",
        "No longer lists an office in West Palm Beach, FL.",
        "No longer lists an office in Woodridge, IL.",
        "Updated its list of owners and control persons (Schedule A)."
      ]
    },
    {
      "period": "2025-12-01",
      "period_label": "December 2025",
      "notes": [
        "Its Item 11 disclosure answers changed (now yes: 11.E(1); now no: 11.E(4))."
      ]
    },
    {
      "period": "2025-11-01",
      "period_label": "November 2025",
      "notes": [
        "Updated its list of owners and control persons (Schedule A)."
      ]
    }
  ],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated March 31, 2026",
    "provided_by_the_firm": false,
    "tiers": [],
    "flat_rate": null,
    "stated_range": null,
    "stated_maximum": null,
    "account_minimum": null,
    "account_minimum_may_be_waived": false,
    "minimum_annual_fee": null,
    "planning_fees": [
      "Hourly rate: $300 an hour",
      "Hourly rate: $250 an hour"
    ],
    "figures": [
      {
        "label": "Planning fee",
        "statements": [
          "Hourly rate: $300 an hour"
        ],
        "quotes": [
          "The fee for such services is $300 per hour ($250 for Kansas residents), but your IAR may discount the fee."
        ]
      },
      {
        "label": "Planning fee",
        "statements": [
          "Hourly rate: $250 an hour"
        ],
        "quotes": [
          "The fee for such services is $300 per hour ($250 for Kansas residents), but your IAR may discount the fee."
        ]
      }
    ],
    "values": {
      "tiers": [],
      "range_pct": null,
      "max_pct": null,
      "account_minimum": null,
      "minimum_annual_fee": null,
      "planning": [
        {
          "kind": "hourly",
          "amount": 300.0,
          "min": null,
          "max": null,
          "period": "hour",
          "service": "such services"
        },
        {
          "kind": "hourly",
          "amount": 250.0,
          "min": null,
          "max": null,
          "period": "hour",
          "service": "such services"
        }
      ]
    },
    "quotes": [
      "The fee for such services is $300 per hour ($250 for Kansas residents), but your IAR may discount the fee.",
      "The fee for such services is $300 per hour ($250 for Kansas residents), but your IAR may discount the fee."
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "Pershing LLC",
      "name_as_filed": "PERSHING LLC",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/madison-avenue-securities-llc-san-diego-ca-23224.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 13536,
      "fewer_than_5": false,
      "raum": 1740184179.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 548,
      "fewer_than_5": false,
      "raum": 272549253.0
    },
    {
      "type": "pension_profit_sharing",
      "label": "Pension and profit sharing plans (but not the plan participants or government pension plans)",
      "count": 5,
      "fewer_than_5": false,
      "raum": 4547454.0
    },
    {
      "type": "charitable",
      "label": "Charitable organizations",
      "count": 10,
      "fewer_than_5": false,
      "raum": 2146747.0
    }
  ],
  "disclosure_line": "Reports 10 disclosure items on Form ADV Item 11.",
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/23224",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}