# Legend Financial Advisors Inc

> Legend Financial Advisors Inc is an SEC-registered investment advisory firm in Pittsburgh, PA, registered since 1993, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 24, 2026.

- CRD: 108207
- Filed as: LEGEND FINANCIAL ADVISORS INC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Pittsburgh, PA
- Filing period: October 2026
- Form ADV filing dated: March 24, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/108207
- AdvisorCensus page: https://advisorcensus.com/firm/legend-financial-advisors-inc-pittsburgh-pa-108207

## Quick answers

**How is Legend Financial Advisors Inc compensated?**
On its Form ADV (Item 5.E, October 2026), Legend Financial Advisors Inc reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**Where is Legend Financial Advisors Inc located?**
Legend Financial Advisors Inc's principal office is in Pittsburgh, PA, according to its Form ADV.

**Is Legend Financial Advisors Inc registered with the SEC or a state?**
Legend Financial Advisors Inc is an SEC-registered investment advisory firm, registered since 1993. Status as filed: Approved. CRD 108207.

**How much does Legend Financial Advisors Inc manage?**
Legend Financial Advisors Inc reports $389,919,871 in regulatory assets under management in its Form ADV filing dated March 24, 2026 (100% discretionary).

**How have Legend Financial Advisors Inc's assets and staff changed since 2021?**
In the Form ADV data for Legend Financial Advisors Inc: Regulatory assets under management: $311,093,887 in the October 2021 data and $389,919,871 in the October 2026 data, up 25%. Total employees: 11 in October 2021 and 11 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Legend Financial Advisors Inc serve?**
By number of clients on Form ADV Item 5.D: high net worth individuals (117); individuals (other than high net worth individuals) (98); pension and profit sharing plans (but not the plan participants or government pension plans) (2).

**Which custodians does Legend Financial Advisors Inc use?**
Legend Financial Advisors Inc's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

**Does Legend Financial Advisors Inc report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/108207

**What changed in Legend Financial Advisors Inc's recent Form ADV filings?**
In the April 2026 filing data: Regulatory assets under management went from $335,389,223 to $389,919,871 (+16%).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $389,919,871
- Discretionary: $389,919,871
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 98 | $48,942,267 |
| High net worth individuals | 117 | $329,131,150 |
| Banking or thrift institutions | 0 | $0 |
| Investment companies | 0 | $0 |
| Business development companies | 0 | $0 |
| Pooled investment vehicles (other than investment companies and business development companies) | 0 | $0 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 2 | $11,290,817 |
| Charitable organizations | 1 | $166,529 |
| State or municipal government entities (including government pension plans) | 0 | $0 |
| Other investment advisers | 0 | $0 |
| Insurance companies | 0 | $0 |
| Sovereign wealth funds and foreign official institutions | 0 | $0 |
| Corporations or other businesses not listed above | 1 | $389,108 |
| Other | 0 | $0 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Pension consulting services
- Publication of periodicals or newsletters
- Educational seminars/workshops

### Firm details
- Registered since: 1993 (33 years)
- Employees: 11 total, 3 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AZ, MD, NC, NH, NJ, PA, TX
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- legend-financial.com
- Facebook @legendfinancialadvisors
- Instagram @legendfinancialadvisors
- LinkedIn @legend-financial-advisors-inc
- LinkedIn @jimholtzman
- X @LegendFinancial
- X @jamesholtzman
- YouTube @legendfinancialadvis

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $311,093,887 | 11 | July 16, 2021 |
| October 2022 | $299,570,753 | 10 | April 13, 2022 |
| October 2023 | $246,567,581 | 12 | September 1, 2023 |
| October 2024 | $308,473,044 | 11 | August 15, 2024 |
| October 2025 | $335,389,223 | 11 | March 17, 2025 |
| October 2026 | $389,919,871 | 11 | March 24, 2026 |

Regulatory assets under management: $311,093,887 in the October 2021 data and $389,919,871 in the October 2026 data, up 25%.
Total employees: 11 in October 2021 and 11 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Regulatory assets under management went from $335,389,223 to $389,919,871 (+16%).

### January 2026
- Registered or notice-filed in NH.
- No longer registered or notice-filed in VA.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Legend Financial Advisors Inc (CRD 108207): Form ADV filing data as of October 2026.