{
  "crd_number": 167847,
  "slug": "laguna-wealth-advisors-llc-dana-point-ca-167847",
  "primary_business_name": "LAGUNA WEALTH ADVISORS, LLC",
  "legal_name": "LAGUNA WEALTH ADVISORS, LLC",
  "dbas": [],
  "city": "Dana Point",
  "state": "CA",
  "country": "United States",
  "cbsa_code": "31080",
  "metro": {
    "cbsa_code": "31080",
    "common_name": "Los Angeles",
    "msa_name": "Los Angeles-Long Beach-Anaheim, CA",
    "path": "/advisors/ca/los-angeles"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2024-01-02",
  "years_registered": 2,
  "period": "2026-10-01",
  "filing_date": "2026-07-16",
  "carried_forward": false,
  "raum_total": 161238425.0,
  "raum_discretionary": 161045309.0,
  "raum_non_discretionary": 193116.0,
  "raum_band": "100m_500m",
  "raum_band_label": "$100 million to $500 million",
  "total_employees": 4,
  "advisory_employees": 4,
  "client_count_bucket": "fewer_than_5_in_some_types",
  "clients_by_type": {
    "individuals": {
      "raum": 49043442.0,
      "count": 242
    },
    "pension_profit_sharing": {
      "raum": 4301681.0,
      "count": 3,
      "fewer_than_5": true
    },
    "high_net_worth_individuals": {
      "raum": 105777534.0,
      "count": 46
    },
    "corporations_other_businesses": {
      "raum": 2115768.0,
      "count": 8
    }
  },
  "compensation_types": [
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "financial_planning",
    "pension_consulting",
    "portfolio_management_businesses_institutional",
    "portfolio_management_individuals"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 0,
  "states_registered": [
    "AZ",
    "CA",
    "FL",
    "LA",
    "TX",
    "UT"
  ],
  "websites": [
    "https://facebook.com/IsaiahReal-LagunaWealthAdvisors",
    "https://lagunawealth.com",
    "https://youtube.com/@IsaiahRealCFP"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/167847",
  "city_as_filed": "DANA POINT",
  "url": "https://advisorcensus.com/firm/laguna-wealth-advisors-llc-dana-point-ca-167847",
  "display_name": "Laguna Wealth Advisors, LLC",
  "summary": "Laguna Wealth Advisors, LLC is an SEC-registered investment advisory firm in Dana Point, CA, registered since 2024, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated July 16, 2026.",
  "citation": "AdvisorCensus. Laguna Wealth Advisors, LLC (CRD 167847): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Portfolio management for businesses (other than small businesses) or institutional clients",
    "Pension consulting services"
  ],
  "quick_answers": [
    {
      "q": "How is Laguna Wealth Advisors, LLC compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Laguna Wealth Advisors, LLC reports these compensation arrangements: a percentage of assets under its management."
    },
    {
      "q": "How much does Laguna Wealth Advisors, LLC charge?",
      "a": "Its Form ADV Part 2A brochure dated July 16, 2026 states: Flat fee: up to $4,000 (Estate Planning services). Fees can differ by service and may be negotiable; the brochure is the complete statement."
    },
    {
      "q": "Where is Laguna Wealth Advisors, LLC located?",
      "a": "Laguna Wealth Advisors, LLC's principal office is in Dana Point, CA, according to its Form ADV; the August 2026 filing also lists 1 other office (Schedule D, Section 1.F)."
    },
    {
      "q": "Is Laguna Wealth Advisors, LLC registered with the SEC or a state?",
      "a": "Laguna Wealth Advisors, LLC is an SEC-registered investment advisory firm, registered since 2024. Status as filed: Approved. CRD 167847."
    },
    {
      "q": "How much does Laguna Wealth Advisors, LLC manage?",
      "a": "Laguna Wealth Advisors, LLC reports $161,238,425 in regulatory assets under management in its Form ADV filing dated July 16, 2026 (100% discretionary)."
    },
    {
      "q": "How have Laguna Wealth Advisors, LLC's assets and staff changed since 2024?",
      "a": "In the Form ADV data for Laguna Wealth Advisors, LLC: Regulatory assets under management: $117,245,129 in the October 2024 data and $161,238,425 in the October 2026 data, up 38%. Total employees: 2 in October 2024 and 4 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Laguna Wealth Advisors, LLC serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (242); high net worth individuals (46); corporations or other businesses not listed above (8)."
    },
    {
      "q": "Which custodians does Laguna Wealth Advisors, LLC use?",
      "a": "Laguna Wealth Advisors, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Laguna Wealth Advisors, LLC report any disciplinary disclosures?",
      "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/167847"
    },
    {
      "q": "What changed in Laguna Wealth Advisors, LLC's recent Form ADV filings?",
      "a": "In the April 2026 filing data: Employees performing advisory functions went from 3 to 4. Regulatory assets under management went from $129,139,596 to $161,238,425 (+25%). Registered or notice-filed in AZ, UT."
    }
  ],
  "filing_history": [
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 117245129.0,
      "total_employees": 2,
      "filing_date": "2024-03-14"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 129139596.0,
      "total_employees": 3,
      "filing_date": "2025-03-13"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 161238425.0,
      "total_employees": 4,
      "filing_date": "2026-07-16"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-04-01",
      "period_label": "April 2026",
      "notes": [
        "Employees performing advisory functions went from 3 to 4.",
        "Regulatory assets under management went from $129,139,596 to $161,238,425 (+25%).",
        "Registered or notice-filed in AZ, UT."
      ]
    }
  ],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated July 16, 2026",
    "provided_by_the_firm": false,
    "tiers": [],
    "flat_rate": null,
    "stated_range": null,
    "stated_maximum": null,
    "account_minimum": null,
    "account_minimum_may_be_waived": false,
    "minimum_annual_fee": null,
    "planning_fees": [
      "Flat fee: up to $4,000 (Estate Planning services)"
    ],
    "figures": [
      {
        "label": "Planning fee",
        "statements": [
          "Flat fee: up to $4,000 (Estate Planning services)"
        ],
        "quotes": [
          "Our firm charges on an flat fee basis for Estate Planning services. The total estimated fee, as well as the ultimate fee charged, is based on the scope and complexity of our engagement with the client. Flat fees will not exceed $4,000."
        ]
      }
    ],
    "values": {
      "tiers": [],
      "range_pct": null,
      "max_pct": null,
      "account_minimum": null,
      "minimum_annual_fee": null,
      "planning": [
        {
          "kind": "flat",
          "amount": null,
          "min": null,
          "max": 4000.0,
          "period": "one_time",
          "service": "Estate Planning services"
        }
      ]
    },
    "quotes": [
      "Our firm charges on an flat fee basis for Estate Planning services. The total estimated fee, as well as the ultimate fee charged, is based on the scope and complexity of our engagement with the client. Flat fees will not exceed $4,000."
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/laguna-wealth-advisors-llc-dana-point-ca-167847.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 242,
      "fewer_than_5": false,
      "raum": 49043442.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 46,
      "fewer_than_5": false,
      "raum": 105777534.0
    },
    {
      "type": "pension_profit_sharing",
      "label": "Pension and profit sharing plans (but not the plan participants or government pension plans)",
      "count": 3,
      "fewer_than_5": true,
      "raum": 4301681.0
    },
    {
      "type": "corporations_other_businesses",
      "label": "Corporations or other businesses not listed above",
      "count": 8,
      "fewer_than_5": false,
      "raum": 2115768.0
    }
  ],
  "disclosure_line": "Reports no disclosure items on Form ADV Item 11.",
  "disclosure_items": [],
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/167847",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}
