# Kelsey Financial, LLC

> Kelsey Financial, LLC is an SEC-registered investment advisory firm in Moorpark, CA, registered since 2024, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 23, 2026.

- CRD: 314950
- Filed as: KELSEY FINANCIAL, LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Moorpark, CA
- Filing period: October 2026
- Form ADV filing dated: March 23, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/314950
- AdvisorCensus page: https://advisorcensus.com/firm/kelsey-financial-llc-moorpark-ca-314950

## Quick answers

**How is Kelsey Financial, LLC compensated?**
On its Form ADV (Item 5.E, October 2026), Kelsey Financial, LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**How much does Kelsey Financial, LLC charge?**
Its Form ADV Part 2A brochure dated March 23, 2026 states: Hourly rate: $350 an hour (financial planning and consulting services); Flat fee: $100 to $20,000 (Financial Planning). Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Where is Kelsey Financial, LLC located?**
Kelsey Financial, LLC's principal office is in Moorpark, CA, according to its Form ADV; the April 2026 filing also lists 1 other office (Schedule D, Section 1.F).

**Is Kelsey Financial, LLC registered with the SEC or a state?**
Kelsey Financial, LLC is an SEC-registered investment advisory firm, registered since 2024. Status as filed: Approved. CRD 314950.

**How much does Kelsey Financial, LLC manage?**
Kelsey Financial, LLC reports $176,190,130 in regulatory assets under management in its Form ADV filing dated March 23, 2026 (100% discretionary).

**How have Kelsey Financial, LLC's assets and staff changed since 2024?**
In the Form ADV data for Kelsey Financial, LLC: Regulatory assets under management: $138,386,767 in the October 2024 data and $176,190,130 in the October 2026 data, up 27%. Total employees: 8 in October 2024 and 8 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Kelsey Financial, LLC serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (224); high net worth individuals (45); other (5).

**Which custodians does Kelsey Financial, LLC use?**
Kelsey Financial, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists 3000 Schwab Way as a custodian holding 10% or more of its separately managed account assets.

**Does Kelsey Financial, LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/314950

**What changed in Kelsey Financial, LLC's recent Form ADV filings?**
In the April 2026 filing data: Regulatory assets under management went from $149,798,910 to $176,190,130 (+18%). Employees performing advisory functions went from 7 to 6.

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated March 23, 2026)

- Hourly rate: $350 an hour (financial planning and consulting services)

> In some cases, we charge an hourly fee for financial planning and consulting services, up to a maximum of $350.00 per hour.

- Flat fee: $100 to $20,000 (Financial Planning)

> Fixed fee arrangements typically range from $100.00 to $20,000, depending on the specific arrangement reached wit h the client.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- 3000 Schwab Way

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $176,190,130
- Discretionary: $176,190,130
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 224 | $43,537,560 |
| High net worth individuals | 45 | $129,636,376 |
| Banking or thrift institutions | 0 | $0 |
| Investment companies | 0 | $0 |
| Business development companies | 0 | $0 |
| Pooled investment vehicles (other than investment companies and business development companies) | 0 | $0 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 0 | $0 |
| Charitable organizations | 0 | $0 |
| State or municipal government entities (including government pension plans) | 0 | $0 |
| Other investment advisers | 1 | $1,973,365 |
| Insurance companies | 0 | $0 |
| Sovereign wealth funds and foreign official institutions | 0 | $0 |
| Corporations or other businesses not listed above | 0 | $0 |
| Other | 5 | $1,042,829 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Pension consulting services
- Selection of other advisers (including private fund managers)
- Educational seminars/workshops
- Other

### Firm details
- Registered since: 2024 (2 years)
- Employees: 8 total, 6 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: CA, NV, OR, TX
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Other offices (Schedule D, Section 1.F), as of the April 2026 filing
- Westlake Village, CA

### Websites listed on Form ADV (Item 1.I)
- kelseyfinancial.net

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2024 | $138,386,767 | 8 | February 13, 2024 |
| October 2025 | $149,798,910 | 7 | March 19, 2025 |
| October 2026 | $176,190,130 | 8 | March 23, 2026 |

Regulatory assets under management: $138,386,767 in the October 2024 data and $176,190,130 in the October 2026 data, up 27%.
Total employees: 8 in October 2024 and 8 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Regulatory assets under management went from $149,798,910 to $176,190,130 (+18%).
- Employees performing advisory functions went from 7 to 6.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Kelsey Financial, LLC (CRD 314950): Form ADV filing data as of October 2026.