# Independent Advisor Alliance, LLC

> Independent Advisor Alliance, LLC is an SEC-registered investment advisory firm in Charlotte, NC, registered since 2013, reporting over $5 billion in regulatory assets under management in its Form ADV filing dated September 30, 2026.

- CRD: 168267
- Filed as: INDEPENDENT ADVISOR ALLIANCE, LLC
- Also doing business as: AEGIS WEALTH PARTNERS, ALTITUDE WEALTH MANAGEMENT, ARMFIELD WEALTH, ASHWOOD WEALTH MANAGEMENT, ASSET ADVISORS, ATLANTIC COAST WEALTH MANAGEMENT, AVONDALE WEALTH ADVISORS, BARNES BENEFIT CONSULTANTS, BARNES CAPITAL GROUP, BASS FINANCIAL MANAGEMENT, BLACKBRIDGE FINANCIAL, BLUEWATER FINANCIAL SERVICES, BRYANT & BOLICK FINANCIAL SERVICES, BUDD WEALTH MANAGEMENT, CHAMPION WEALTH MANAGEMENT, CHARLOTTE WEALTH, CHARLOTTE WEALTH ADVISORS, CHARLOTTE WEALTH MANAGEMENT, CLARIDENCE WEALTH, CMPD12 CAPITAL, COASTAL FINANCIAL PLANNING GROUP, COJO BAY ADVISORS, COMPREHENSIVE PLANNING, CONNECTED WEALTH MANAGEMENT, COUNCIL FAMILY OFFICE, CREDO FINANCIAL ADVISORS, CRESCENDO WEALTH STRATEGIES, CRESCENT FINANCIAL GROUP, CROSSOVER POINT ADVISORS, CROSSROADS FINANCIAL GROUP, CT FINANCIAL, CURRY, MOORE & ASSOCIATES WEALTH ADVISORS, CWL WEALTH MANAGEMENT, DAVIS FINANCIAL, DAWES WEALTH MANAGEMENT, DECKERT FINANCIAL, DESIGNING WEALTH, DILL FINANCIAL SERVICES, DISTINCTIVE WEALTH MANAGEMENT, EBERST WEALTH MANAGEMENT, FIRST COMMUNITY FINANCIAL CONSULTANTS, FIT FINANCIAL WEALTH MANAGEMENT, FIVESTONE FINANCIAL, FORWARD FINANCIAL GROUP, FOUNDERS PRIVATE WEALTH, FREEDOM WEALTH PARTNERS, FREEMAN FINANCIAL, GASKINS GIBSON CAPITAL, GENESIS FINANCIAL PARTNERS, GENWEALTH FINANCIAL ADVISORS, GRACE FINANCIAL SERVICES, H. DEWEY THOMPSON FINANCIAL SERVICE, HARVEST WEALTH MANAGEMENT, HARVEY WEALTH MANAGEMENT, HARWOOD WEALTH MANAGEMENT, HENSLEY RETIREMENT PLANNING, HOLLOWELL FINANCIAL GROUP, HOWARD WEALTH MANAGEMENT, INTEGRATED WEALTH STRATEGIES, INVESTRA, INVESTRA FINANCIAL SERVICES, JACKSON FINANCIAL GROUP, JN WEALTH STRATEGIES, JOHN BAILEY FINANCIAL, KNIGHT FINANCIAL PLANNING SERVICES, KORNERSTONE WEALTH MANAGEMENT, LIBERAL INVESTING, LIBERTY POINT ADVISORS, LIVSWELL, LORD WEALTH MANAGEMENT, MARKEY WEALTH MANAGEMENT, MARLINE & ASSOCIATES WEALTH MANAGEMENT, MARZANO CAPITAL GROUP, MATT MIKOLAJEWSKI WEALTH MANAGEMENT, METCALF CAPITAL WEALTH MANAGEMENT, METCAP, METCAP WEALTH MANAGEMENT, MOORE & BURKHARDT WEALTH MANAGEMENT, NEW MARKET FINANCIAL ADVISORS, NEWPORT FINANCIAL PLANNING, NORTH POINT FINANCIAL PLANNERS, NORTON FINANICAL, ONE TREE HILL INVESTMENT ADVISORS, PAOLINI FINANCIAL GROUP, PRECISION POINT WEALTH MANAGEMENT, PROSPERITY WEALTH ADVISORS, PROVENCE WEALTH MANAGEMENT GROUP, R.F. TOLBERT FINANCIAL GROUP, R.F. TOLBERT WEALTH MANAGEMENT, R.J. SCHRIFT PRIVATE ASSET MANAGEMENT, REBER INVESTMENTS, RETIREMENT PATH FINANCIAL, REVANT WEALTH, RJ WEALTH MANAGEMENT, RUTLEDGE FINANCIAL PARTNERS, SAGE FINANCIAL SYSTEMS, SCHMIDT FINANCIAL RESOURCES, SECOND HALF STRATEGIES, SILVER KEY WEALTH MANAGEMENT, SISLO WEALTH MANAGEMENT, SIX PILLARS FINANCIAL ADVISORS, SIXTH MAN SPORTS MANAGEMENT AND FINANCIAL PLANNING, SOCRATIC BETTER WEALTH, SOLIDA FINANCIAL, SPARK, STEPHS TWO CENTS, STEWARD GUIDE WEALTH PARTNERS, STILLWATER FINANCIAL ADVISORS, STOCKBRIDGE WEALTH ADVISORS, STRAIGHT ARROW FINANCIAL GROUP, TALLUS CAPITAL MANAGEMENT, THE 680 GROUP, THE FINANCIAL KNOT, THOMPSON WEALTH MANAGEMENT, THREE TRAILS WEALTH MANAGEMENT, TOURBILLION FINANCIAL ADVISORS, TRUE NORTH FINANCIAL PLANNING, TRUE WEALTH MANAGEMENT, TYRRELL AND ASSOCIATES WEALTH MANAGEMENT, UP FINANCIAL, VANDER LUGT CAPITAL MANAGEMENT, VIBE WEALTH PARTNERS, VISIONARY SQUARE, VIVANT FINANCIAL SERVICES, WAKEPOINT WEALTH, WAKEPOINTE WEALTH ADVISORS, WAY & WAY, WAY & WAY INVESTMENT ADVISORS, WEALTH BALANCE ADVISORS, WIEFERICH FINANCIAL
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Charlotte, NC
- Filing period: October 2026
- Form ADV filing dated: September 30, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/168267
- AdvisorCensus page: https://advisorcensus.com/firm/independent-advisor-alliance-llc-charlotte-nc-168267

## Quick answers

**How is Independent Advisor Alliance, LLC compensated?**
On its Form ADV (Item 5.E, October 2026), Independent Advisor Alliance, LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**Where is Independent Advisor Alliance, LLC located?**
Independent Advisor Alliance, LLC's principal office is in Charlotte, NC, according to its Form ADV; the October 2026 filing also lists 103 other offices (Schedule D, Section 1.F).

**Is Independent Advisor Alliance, LLC registered with the SEC or a state?**
Independent Advisor Alliance, LLC is an SEC-registered investment advisory firm, registered since 2013. Status as filed: Approved. CRD 168267.

**How much does Independent Advisor Alliance, LLC manage?**
Independent Advisor Alliance, LLC reports $17,233,280,665 in regulatory assets under management in its Form ADV filing dated September 30, 2026 (100% discretionary).

**How have Independent Advisor Alliance, LLC's assets and staff changed since 2021?**
In the Form ADV data for Independent Advisor Alliance, LLC: Regulatory assets under management: $7,652,015,425 in the October 2021 data and $17,233,280,665 in the October 2026 data, up 125%. Total employees: 208 in October 2021 and 251 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Independent Advisor Alliance, LLC serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (26,649); high net worth individuals (15,578); corporations or other businesses not listed above (967).

**Which custodians does Independent Advisor Alliance, LLC use?**
Independent Advisor Alliance, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists LPL Financial LLC as a custodian holding 10% or more of its separately managed account assets.

**Does Independent Advisor Alliance, LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/168267

**What changed in Independent Advisor Alliance, LLC's recent Form ADV filings?**
In the October 2026 filing data: Added an office in Ft. Mitchell, KY.

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Custodians (Schedule D, Section 5.K(3))
- LPL Financial LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $17,233,280,665
- Discretionary: $17,233,280,665
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 26,649 | $4,349,658,543 |
| High net worth individuals | 15,578 | $11,970,685,607 |
| Banking or thrift institutions | 0 | $0 |
| Investment companies | 0 | $0 |
| Business development companies | 0 | $0 |
| Pooled investment vehicles (other than investment companies and business development companies) | 0 | $0 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 875 | $147,658,234 |
| Charitable organizations | 932 | $472,771,567 |
| State or municipal government entities (including government pension plans) | 0 | $0 |
| Other investment advisers | 0 | $0 |
| Insurance companies | 0 | $0 |
| Sovereign wealth funds and foreign official institutions | 0 | $0 |
| Corporations or other businesses not listed above | 967 | $292,423,392 |
| Other | 1 | $83,322 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Pension consulting services
- Selection of other advisers (including private fund managers)
- Publication of periodicals or newsletters
- Educational seminars/workshops

### Firm details
- Registered since: 2013 (12 years)
- Employees: 251 total, 247 performing advisory functions
- Wrap fee program participation: Yes
- States registered or notice-filed: AK, AL, AR, AZ, CA, CO, CT, DC, DE, FL, GA, HI, IA, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, PR, RI, SC, SD, TN, TX, UT, VA, VT, WA, WI, WV, WY
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Other offices (Schedule D, Section 1.F), as of the October 2026 filing
- Aiken, SC
- Alexander, AR
- Atlanta, GA
- Ave Maria, FL
- Belmont, NC
- Bend, OR
- Bismarck, ND
- Boca Raton, FL
- Brentwood, TN
- Canton, OH
- Carrollton, GA
- Charleston, SC
- Charlotte, NC
- Chattanooga, TN
- Chesapeake, VA
- Cincinnati, OH
- Clemmons, NC
- Clemson, SC
- College Grove, TN
- Columbia, SC
- Conway, AR
- Cornelius, NC
- Coshocton, OH
- Dallas, TX
- Davie, FL
- Delafield, WI
- Denver, NC
- Duluth, MN
- El Dorado, AR
- El Paso, TX
- Fort Collins, CO
- Franklin, TN
- Fremont, CA
- Ft. Mitchell, KY
- Gainesville, FL
- Grand Rapids, MI
- Greensboro, NC
- Greenville, SC
- Hampton, VA
- High Point, NC
- Hilton Head Island, SC
- Hixson, TN
- Holland, MI
- Hoschton, GA
- Hot Springs, AR
- Houston, TX
- Incline Village, NV
- Irmo, SC
- Irvine, CA
- Jackson, TN
- Jacksonville, FL
- Joplin, MO
- Jupiter, FL
- Kennesaw, GA
- Kokomo, IN
- Lake Wylie, SC
- Leawood, KS
- Leesburg, VA
- Lexington, KY
- Lexington, SC
- Little Rock, AR
- Longmont, CO
- Maitland, FL
- Manhattan, KS
- Matthews, NC
- Menomonee Falls, WI
- Metarie, LA
- Mooresville, NC
- Mount Dora, FL
- Mount Pleasant, MI
- Napoleon, OH
- Nashua, NH
- Oregon City, OR
- Peachtree City, GA
- Ponte Vedra Beach, FL
- Pooler, GA
- Raleigh, NC
- Richfield, WI
- Roanoke, VA
- Rogers, AR
- Salem, SC
- Salisbury, NC
- San Diego, CA
- Seattle, WA
- South Portland, ME
- Southport, NC
- Springfield, MO
- St. Charles, IL
- Summerfield, NC
- Sussex, WI
- Tallahassee, FL
- Tampa, FL
- Tecumseh, KS
- Temple, TX
- Toledo, OH
- Vero Beach, FL
- Vestavia Hills, AL
- Vineland, NJ
- Walls, MS
- Wauwatosa, WI
- Weston, FL
- Wilmington, NC
- Zanesville, OH

### Websites listed on Form ADV (Item 1.I)
- 2hstrategies.com
- altitudewealthmanagement.com
- armfieldwealth.com
- atlanticcoastwm.com
- avondalewealthadvisors.com
- barnescapgroup.com
- bassfinancialmanagement.com
- blackbridgefinancial.com
- blackbridgegoodwin.com
- blackbridgenc.com
- blackbridgeoftheozarks.com
- blackbridgesc.com
- blackbridgeva.com
- bryantandbolick.com
- buddwealth.com
- cfgsc.org
- cfpgroup.biz
- chadtepe.com
- champinvestor.com
- charlottewealthadvisors.com
- claridencewealth.com
- cmpd12.com
- connected-wealth.com
- councilfamilyoffice.com
- cpckokomo.com
- craigfaile.com
- credofinancialadvisors.com
- crescendo-wealth.com
- crescentfinancialgroup.com
- crossoverpnt.com
- crossroadsfinancial.group
- currymooreassociates.com
- daweswealthmanagement.com
- dillfinancial.com
- distinctivewealthmanagement.com
- financialplans.net
- firstcommunityfc.com
- fitfinancialwm.com
- fivestonefinancial.net
- forwardfg.com
- foundersprivatewealth.com
- freedomwealthpartners.com
- freemanfinancial.net
- gaskinsgibsoncapital.com
- genesisfinancialpartners.com
- getreadyforthefuture.com
- harvest-wm.com
- harveywealth.com
- harwoodwealthmgmt.com
- hdeweythompsonfinancialservice.com
- hensleyretirementplanning.com
- hollowellfinancialgroup.com
- independentadvisoralliance.com
- investra.com
- jacksonfinancialplanning.com
- jnwealthstrategies.com
- johnbaileyfinancial.com
- kornerstonewealth.com
- libertypointadvisors.com
- livswell.com
- lordwealthmanagement.com
- maps.app.goo.gl/aVRuTEM36oTpVYLD9
- markeywealthmanagement.com
- marlinewealth.com
- marzanocapitalgroup.com
- metcap.me
- mooreburkhardt.com
- mytruewealth.net
- newmarketfa.com
- newportfinancialplanning.com
- northpointfp.com
- nortonfinancialinc.com
- onetreehilladvisors.com
- paolinifinancial.com
- precisionpointwealthmanagement.com
- prosperitywa.com
- pwmg.com
- reberinvestments.com
- retirementpath.net
- rftolbertwealth.com
- rjschrift.com
- rjwealthmgt.com
- rutledgefinancialpartnersllc.com
- sagefinancialsystems.com
- silverkeywealth.com
- sislowealth.com
- sixpillarsfa.com
- socraticbetterwealth.com
- steward.guide
- stillwaterfa.com
- stockbridgewa.com
- straightarrowfg.com
- talluscapital.com
- the680group.com
- thefinancialknot.com
- threetrailswealth.com
- tjfaber.com
- tourbillionfa.com
- truenorthfp.com
- vanderlugtcm.com
- visionarysquare.com
- vivantfinancial.com
- wakepointe.com
- wayandwayinvest.com
- wealthbalanceadvisors.com
- wieferichfinancial.com
- yourwealthmgmt.com
- Facebook @INDEPENDENTAARIA
- LinkedIn @independentaa
- X @independentaa
- YouTube @independentadvisoralliance

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $7,652,015,425 | 208 | October 1, 2021 |
| October 2022 | $9,830,340,002 | 207 | July 15, 2022 |
| October 2023 | $10,095,700,130 | 227 | August 31, 2023 |
| October 2024 | $12,826,908,245 | 230 | August 15, 2024 |
| October 2025 | $14,074,143,679 | 283 | June 6, 2025 |
| October 2026 | $17,233,280,665 | 251 | September 30, 2026 |

Regulatory assets under management: $7,652,015,425 in the October 2021 data and $17,233,280,665 in the October 2026 data, up 125%.
Total employees: 208 in October 2021 and 251 in October 2026.

## Changes in the filing (last 12 months)

### October 2026
- Added an office in Ft. Mitchell, KY.

### September 2026
- No longer lists the business name Palmetto Investment Consultants.
- No longer lists the business name Darpel & Howard Wealth Advisors.
- Added the business name Howard Wealth Management.
- No longer lists an office in Crestview Hills, KY.
- No longer lists an office in Rock Hill, SC.

### July 2026
- Added the business name Aegis Wealth Partners.

### June 2026
- Added the business name Charlotte Wealth Management.
- Added the business name Charlotte Wealth.
- Added the business name Avondale Wealth Advisors.

### April 2026
- No longer lists the business name Paradigm Wealth Partners.
- Added the business name Crescendo Wealth Strategies.
- Added the business name Paolini Financial Group.
- Added the business name Visionary Square.
- Employees performing advisory functions went from 219 to 247.
- Regulatory assets under management went from $14,074,143,679 to $17,233,280,665 (+22%).
- Added an office in Fort Collins, CO.
- Added an office in Jupiter, FL.
- No longer lists an office in Knoxville, TN.

### March 2026
- Added the business name Integrated Wealth Strategies.
- Added the business name Sixth MAN Sports Management and Financial Planning.
- No longer lists the business name Cypress Capital.
- No longer lists the business name E2E Financial.
- No longer lists the business name Jeffery W. Masters & Associates.
- No longer lists the business name K.A. Gregory Wealth Management.
- No longer lists the business name Know My Plan.
- No longer lists the business name Midtown Advisors.
- No longer lists the business name Sixth MAN Sports Management.
- No longer lists the business name Tallus Capital MGMT.
- No longer lists the business name What the Wealth.
- Changed its office addresses in Conway, AR.
- Changed its office addresses in Greensboro, NC.
- Changed its office addresses in Mooresville, NC.
- Added an office in Hampton, VA.
- Added an office in Irvine, CA.
- Added an office in Jacksonville, FL.
- Added an office in Maitland, FL.
- No longer lists an office in Atlanta, GA.
- No longer lists an office in Cary, NC.
- No longer lists an office in Charlotte, NC.
- No longer lists an office in Raleigh, NC.
- No longer lists an office in Tallahassee, FL.
- No longer lists an office in Winston-Salem, NC.
- Updated its list of owners and control persons (Schedule A).

### February 2026
- Added the business name Vibe Wealth Partners.

### December 2025
- Updated its list of owners and control persons (Schedule A).

### November 2025
- Added the business name JN Wealth Strategies.
- Added the business name Solida Financial.
- Added an office in Charlotte, NC.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Independent Advisor Alliance, LLC (CRD 168267): Form ADV filing data as of October 2026.