{ "crd_number": 118070, "slug": "howard-capital-management-llc-alpharetta-ga-118070", "primary_business_name": "HOWARD CAPITAL MANAGEMENT, LLC", "legal_name": "HOWARD CAPITAL MANAGEMENT, LLC", "dbas": [], "city": "Alpharetta", "state": "GA", "country": "United States", "cbsa_code": "12060", "metro": { "cbsa_code": "12060", "common_name": "Atlanta", "msa_name": "Atlanta-Sandy Springs-Roswell, GA", "path": "/advisors/ga/atlanta" }, "registration_type": "sec", "registration_status": "Approved", "registration_date": "2008-12-15", "years_registered": 17, "period": "2026-10-01", "filing_date": "2026-06-12", "carried_forward": false, "raum_total": 8006828875.0, "raum_discretionary": 8006828875.0, "raum_non_discretionary": 0.0, "raum_band": "over_5b", "raum_band_label": "Over $5 billion", "total_employees": 45, "advisory_employees": 10, "client_count_bucket": null, "clients_by_type": { "charitable": { "raum": 19115736.0, "count": 7 }, "individuals": { "raum": 2454977644.0, "count": 9734 }, "investment_companies": { "raum": 1044183776.0, "count": 7 }, "pension_profit_sharing": { "raum": 4499187.0, "count": 6 }, "other_investment_advisers": { "raum": 2547590751.0, "count": 18 }, "high_net_worth_individuals": { "raum": 1903669099.0, "count": 812 }, "corporations_other_businesses": { "raum": 32792682.0, "count": 24 } }, "compensation_types": [ "percentage_of_aum", "subscription" ], "advisory_activities": [ "portfolio_management_businesses_institutional", "portfolio_management_individuals", "portfolio_management_investment_companies" ], "wrap_fee_participant": false, "disclosure_yes_count": 0, "states_registered": [ "AK", "AL", "AR", "AZ", "CA", "CO", "CT", "DC", "DE", "FL", "GA", "HI", "IA", "ID", "IL", "IN", "KS", "KY", "LA", "MA", "MD", "ME", "MI", "MN", "MO", "MS", "MT", "NC", "ND", "NE", "NH", "NJ", "NM", "NV", "NY", "OH", "OK", "OR", "PA", "RI", "SC", "SD", "TN", "TX", "UT", "VA", "VT", "WA", "WI", "WV", "WY" ], "websites": [ "https://401koptimizer.com", "https://advisor.howardcm.com", "https://advisor.howardcmetfs.com", "https://hcmguidedretirement.com", "https://hcmuniversity.com", "https://howardcm.com", "https://howardcmetfs.com", "https://howardcmfunds.com", "https://howardcmpws.com", "https://linkedin.com/company/howard-capital-management", "https://tspoptimizer.com" ], "iapd_url": "https://adviserinfo.sec.gov/firm/summary/118070", "city_as_filed": "ALPHARETTA", "url": "https://advisorcensus.com/firm/howard-capital-management-llc-alpharetta-ga-118070", "display_name": "Howard Capital Management, LLC", "summary": "Howard Capital Management, LLC is an SEC-registered investment advisory firm in Alpharetta, GA, registered since 2008, reporting over $5 billion in regulatory assets under management in its Form ADV filing dated June 12, 2026.", "citation": "AdvisorCensus. Howard Capital Management, LLC (CRD 118070): Form ADV filing data as of October 2026.", "registration_type_label": "SEC-registered investment adviser", "compensation_labels": [ "A percentage of assets under your management", "Subscription fees (for a newsletter or periodical)" ], "advisory_activity_labels": [ "Portfolio management for individuals and/or small businesses", "Portfolio management for investment companies (and business development companies)", "Portfolio management for businesses (other than small businesses) or institutional clients" ], "quick_answers": [ { "q": "How is Howard Capital Management, LLC compensated?", "a": "On its Form ADV (Item 5.E, October 2026), Howard Capital Management, LLC reports these compensation arrangements: a percentage of assets under its management; subscription fees (for a newsletter or periodical). The amounts are in Item 5 of its Form ADV Part 2A brochure." }, { "q": "Where is Howard Capital Management, LLC located?", "a": "Howard Capital Management, LLC's principal office is in Alpharetta, GA, according to its Form ADV; the July 2026 filing also lists 2 other offices (Schedule D, Section 1.F)." }, { "q": "Is Howard Capital Management, LLC registered with the SEC or a state?", "a": "Howard Capital Management, LLC is an SEC-registered investment advisory firm, registered since 2008. Status as filed: Approved. CRD 118070." }, { "q": "How much does Howard Capital Management, LLC manage?", "a": "Howard Capital Management, LLC reports $8,006,828,875 in regulatory assets under management in its Form ADV filing dated June 12, 2026 (100% discretionary)." }, { "q": "How have Howard Capital Management, LLC's assets and staff changed since 2021?", "a": "In the Form ADV data for Howard Capital Management, LLC: Regulatory assets under management: $2,548,057,547 in the October 2021 data and $8,006,828,875 in the October 2026 data, up 214%. Total employees: 39 in October 2021 and 45 in October 2026. Assets under management move with markets as well as with clients coming and going." }, { "q": "What types of clients does Howard Capital Management, LLC serve?", "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (9,734); high net worth individuals (812); corporations or other businesses not listed above (24)." }, { "q": "Which custodians does Howard Capital Management, LLC use?", "a": "Howard Capital Management, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Axos Clearing LLC and Fidelity Brokerage Services LLC as custodians holding 10% or more of its separately managed account assets." }, { "q": "Does Howard Capital Management, LLC report any disciplinary disclosures?", "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/118070" }, { "q": "What changed in Howard Capital Management, LLC's recent Form ADV filings?", "a": "In the July 2026 filing data: Changed its legal name from Howard Capital Management, Inc. to Howard Capital Management, LLC." } ], "filing_history": [ { "period": "2021-10-01", "regulatory_assets_under_management": 2548057547.0, "total_employees": 39, "filing_date": "2021-03-24" }, { "period": "2022-10-01", "regulatory_assets_under_management": 5506820524.0, "total_employees": 39, "filing_date": "2022-04-14" }, { "period": "2023-10-01", "regulatory_assets_under_management": 4530860394.0, "total_employees": 41, "filing_date": "2023-08-24" }, { "period": "2024-10-01", "regulatory_assets_under_management": 5232377716.0, "total_employees": 42, "filing_date": "2024-03-28" }, { "period": "2025-10-01", "regulatory_assets_under_management": 6866502932.0, "total_employees": 43, "filing_date": "2025-06-30" }, { "period": "2026-10-01", "regulatory_assets_under_management": 8006828875.0, "total_employees": 45, "filing_date": "2026-06-12" } ], "recent_changes": [ { "period": "2026-07-01", "period_label": "July 2026", "notes": [ "Changed its legal name from Howard Capital Management, Inc. to Howard Capital Management, LLC." ] }, { "period": "2026-04-01", "period_label": "April 2026", "notes": [ "Employees performing advisory functions went from 15 to 10.", "Regulatory assets under management went from $6,866,502,932 to $8,006,828,875 (+17%).", "Added an office in Nesconset, NY." ] }, { "period": "2026-03-01", "period_label": "March 2026", "notes": [ "Updated its list of owners and control persons (Schedule A)." ] }, { "period": "2025-12-01", "period_label": "December 2025", "notes": [ "Updated its list of owners and control persons (Schedule A)." ] } ], "fees_from_brochure": null, "custodians": [ { "name": "Axos Clearing LLC", "name_as_filed": "AXOS CLEARING LLC", "affiliated": false }, { "name": "Fidelity Brokerage Services LLC", "name_as_filed": "FIDELITY BROKERAGE SERVICES LLC", "affiliated": false } ], "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.", "markdown_url": "https://advisorcensus.com/firm/howard-capital-management-llc-alpharetta-ga-118070.md", "clients": [ { "type": "individuals", "label": "Individuals (other than high net worth individuals)", "count": 9734, "fewer_than_5": false, "raum": 2454977644.0 }, { "type": "high_net_worth_individuals", "label": "High net worth individuals", "count": 812, "fewer_than_5": false, "raum": 1903669099.0 }, { "type": "investment_companies", "label": "Investment companies", "count": 7, "fewer_than_5": false, "raum": 1044183776.0 }, { "type": "pension_profit_sharing", "label": "Pension and profit sharing plans (but not the plan participants or government pension plans)", "count": 6, "fewer_than_5": false, "raum": 4499187.0 }, { "type": "charitable", "label": "Charitable organizations", "count": 7, "fewer_than_5": false, "raum": 19115736.0 }, { "type": "other_investment_advisers", "label": "Other investment advisers", "count": 18, "fewer_than_5": false, "raum": 2547590751.0 }, { "type": "corporations_other_businesses", "label": "Corporations or other businesses not listed above", "count": 24, "fewer_than_5": false, "raum": 32792682.0 } ], "disclosure_line": "Reports no disclosure items on Form ADV Item 11.", "disclosure_items": [], "indexable": true, "suppressed": false, "claimed": false, "enhanced": false, "provided_by_the_firm": null, "source": { "name": "Form ADV", "as_of": "2026-10-01", "iapd_url": "https://adviserinfo.sec.gov/firm/summary/118070", "operator": "BH Monitor Services, LLC", "license": "https://creativecommons.org/licenses/by/4.0/", "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data" } }