{
  "crd_number": 114046,
  "slug": "hfh-planning-inc-new-york-ny-114046",
  "primary_business_name": "HFH PLANNING INC.",
  "legal_name": "HFH PLANNING INC.",
  "dbas": [],
  "city": "New York",
  "state": "NY",
  "country": "United States",
  "cbsa_code": "35620",
  "metro": {
    "cbsa_code": "35620",
    "common_name": "New York",
    "msa_name": "New York-Newark-Jersey City, NY-NJ",
    "path": "/advisors/ny/new-york"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2003-09-16",
  "years_registered": 23,
  "period": "2026-10-01",
  "filing_date": "2026-04-09",
  "carried_forward": false,
  "raum_total": 206110519.0,
  "raum_discretionary": 0.0,
  "raum_non_discretionary": 206110519.0,
  "raum_band": "100m_500m",
  "raum_band_label": "$100 million to $500 million",
  "total_employees": 2,
  "advisory_employees": 2,
  "client_count_bucket": "fewer_than_5_in_some_types",
  "clients_by_type": {
    "charitable": {
      "raum": 2102642.0,
      "count": null,
      "fewer_than_5": true
    },
    "individuals": {
      "raum": 38664790.0,
      "count": 66
    },
    "high_net_worth_individuals": {
      "raum": 165343087.0,
      "count": 56
    }
  },
  "compensation_types": [
    "fixed",
    "hourly",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "financial_planning",
    "portfolio_management_individuals",
    "selection_of_other_advisers"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 0,
  "states_registered": [
    "CA",
    "NJ",
    "NY"
  ],
  "websites": [
    "https://facebook.com/HFHPLANNING",
    "https://finsecurity.com/FINSECURITY/INDEX.HTML?GMPNYNY=",
    "https://hfhplanning.com",
    "https://linkedin.com/company/hfh-planning-inc",
    "https://thefinancialplanner.com"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/114046",
  "city_as_filed": "NEW YORK",
  "url": "https://advisorcensus.com/firm/hfh-planning-inc-new-york-ny-114046",
  "display_name": "HFH Planning Inc.",
  "summary": "HFH Planning Inc. is an SEC-registered investment advisory firm in New York, NY, registered since 2003, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated April 9, 2026.",
  "citation": "AdvisorCensus. HFH Planning Inc. (CRD 114046): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Hourly charges",
    "Fixed fees (other than subscription fees)"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Selection of other advisers (including private fund managers)"
  ],
  "quick_answers": [
    {
      "q": "How is HFH Planning Inc. compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), HFH Planning Inc. reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees)."
    },
    {
      "q": "Where is HFH Planning Inc. located?",
      "a": "HFH Planning Inc.'s principal office is in New York, NY, according to its Form ADV."
    },
    {
      "q": "Is HFH Planning Inc. registered with the SEC or a state?",
      "a": "HFH Planning Inc. is an SEC-registered investment advisory firm, registered since 2003. Status as filed: Approved. CRD 114046."
    },
    {
      "q": "How much does HFH Planning Inc. manage?",
      "a": "HFH Planning Inc. reports $206,110,519 in regulatory assets under management in its Form ADV filing dated April 9, 2026 (0% discretionary)."
    },
    {
      "q": "How have HFH Planning Inc.'s assets and staff changed since 2021?",
      "a": "In the Form ADV data for HFH Planning Inc.: Regulatory assets under management: $147,312,143 in the October 2021 data and $206,110,519 in the October 2026 data, up 40%. Total employees: 3 in October 2021 and 2 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does HFH Planning Inc. serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (66); high net worth individuals (56)."
    },
    {
      "q": "Which custodians does HFH Planning Inc. use?",
      "a": "HFH Planning Inc.'s most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and TIAA-CREF Individual & Institutional Services, LLC as custodians holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does HFH Planning Inc. report any disciplinary disclosures?",
      "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/114046"
    },
    {
      "q": "Does HFH Planning Inc. state an account minimum?",
      "a": "Its Form ADV Part 2A brochure dated February 20, 2026 says: \"There is no minimum account size for assets under management.\""
    },
    {
      "q": "What changed in HFH Planning Inc.'s recent Form ADV filings?",
      "a": "In the March 2026 filing data: Regulatory assets under management went from $173,597,592 to $206,110,519 (+19%). Updated its list of owners and control persons (Schedule A)."
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 147312143.0,
      "total_employees": 3,
      "filing_date": "2021-05-05"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 174667940.0,
      "total_employees": 3,
      "filing_date": "2022-08-16"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 148264308.0,
      "total_employees": 3,
      "filing_date": "2023-03-18"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 169057797.0,
      "total_employees": 3,
      "filing_date": "2024-03-21"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 173597592.0,
      "total_employees": 3,
      "filing_date": "2025-03-18"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 206110519.0,
      "total_employees": 2,
      "filing_date": "2026-04-09"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-03-01",
      "period_label": "March 2026",
      "notes": [
        "Regulatory assets under management went from $173,597,592 to $206,110,519 (+19%).",
        "Updated its list of owners and control persons (Schedule A)."
      ]
    }
  ],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated February 20, 2026",
    "provided_by_the_firm": false,
    "tiers": [],
    "flat_rate": null,
    "stated_range": null,
    "stated_maximum": null,
    "account_minimum": "None",
    "account_minimum_may_be_waived": false,
    "minimum_annual_fee": null,
    "planning_fees": [],
    "figures": [
      {
        "label": "Account minimum",
        "statements": [
          "Account minimum: None"
        ],
        "quotes": [
          "There is no minimum account size for assets under management."
        ]
      }
    ],
    "values": {
      "tiers": [],
      "range_pct": null,
      "max_pct": null,
      "account_minimum": 0.0,
      "minimum_annual_fee": null,
      "planning": []
    },
    "quotes": [
      "There is no minimum account size for assets under management."
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    },
    {
      "name": "TIAA-CREF Individual & Institutional Services, LLC",
      "name_as_filed": "TIAA-CREF INDIVIDUAL & INSTITUTIONAL SERVICES, LLC",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/hfh-planning-inc-new-york-ny-114046.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 66,
      "fewer_than_5": false,
      "raum": 38664790.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 56,
      "fewer_than_5": false,
      "raum": 165343087.0
    },
    {
      "type": "charitable",
      "label": "Charitable organizations",
      "count": null,
      "fewer_than_5": true,
      "raum": 2102642.0
    }
  ],
  "disclosure_line": "Reports no disclosure items on Form ADV Item 11.",
  "disclosure_items": [],
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/114046",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}
