{
  "crd_number": 316956,
  "slug": "heritage-wealth-management-inc-san-diego-ca-316956",
  "primary_business_name": "HERITAGE WEALTH MANAGEMENT, INC.",
  "legal_name": "HERITAGE WEALTH MANAGEMENT, INC.",
  "dbas": [],
  "city": "San Diego",
  "state": "CA",
  "country": "United States",
  "cbsa_code": "41740",
  "metro": {
    "cbsa_code": "41740",
    "common_name": "San Diego",
    "msa_name": "San Diego-Chula Vista-Carlsbad, CA",
    "path": "/advisors/ca/san-diego"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2021-11-19",
  "years_registered": 4,
  "period": "2026-10-01",
  "filing_date": "2026-06-30",
  "carried_forward": false,
  "raum_total": 643361063.0,
  "raum_discretionary": 643361063.0,
  "raum_non_discretionary": 0.0,
  "raum_band": "500m_1b",
  "raum_band_label": "$500 million to $1 billion",
  "total_employees": 13,
  "advisory_employees": 7,
  "client_count_bucket": "fewer_than_5_in_some_types",
  "clients_by_type": {
    "charitable": {
      "raum": 19862670.0,
      "count": 1,
      "fewer_than_5": true
    },
    "individuals": {
      "raum": 50578840.0,
      "count": 103
    },
    "insurance_companies": {
      "raum": 41458670.0,
      "count": 1,
      "fewer_than_5": true
    },
    "high_net_worth_individuals": {
      "raum": 305134440.0,
      "count": 121
    },
    "pooled_investment_vehicles": {
      "raum": 209623403.0,
      "count": 8
    },
    "corporations_other_businesses": {
      "raum": 16703040.0,
      "count": 1,
      "fewer_than_5": true
    }
  },
  "compensation_types": [
    "fixed",
    "hourly",
    "percentage_of_aum",
    "performance_based"
  ],
  "advisory_activities": [
    "financial_planning",
    "portfolio_management_individuals",
    "portfolio_management_pooled_vehicles",
    "selection_of_other_advisers"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 0,
  "states_registered": [
    "CA",
    "NE",
    "TX",
    "UT"
  ],
  "websites": [
    "https://heritagealts.com",
    "https://heritagewealthusa.com",
    "https://hwmi.com",
    "https://linkedin.com/company/heritage-wealth-management-inc"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/316956",
  "city_as_filed": "SAN DIEGO",
  "url": "https://advisorcensus.com/firm/heritage-wealth-management-inc-san-diego-ca-316956",
  "display_name": "Heritage Wealth Management, Inc.",
  "summary": "Heritage Wealth Management, Inc. is an SEC-registered investment advisory firm in San Diego, CA, registered since 2021, reporting $500 million to $1 billion in regulatory assets under management in its Form ADV filing dated June 30, 2026.",
  "citation": "AdvisorCensus. Heritage Wealth Management, Inc. (CRD 316956): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Hourly charges",
    "Fixed fees (other than subscription fees)",
    "Performance-based fees"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Portfolio management for pooled investment vehicles (other than investment companies)",
    "Selection of other advisers (including private fund managers)"
  ],
  "quick_answers": [
    {
      "q": "How is Heritage Wealth Management, Inc. compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Heritage Wealth Management, Inc. reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees); performance-based fees."
    },
    {
      "q": "How much does Heritage Wealth Management, Inc. charge?",
      "a": "Its Form ADV Part 2A brochure dated March 18, 2026 states: Flat fee: $1,500 to $25,000 (Financial Planning services). Fees can differ by service and may be negotiable; the brochure is the complete statement."
    },
    {
      "q": "Where is Heritage Wealth Management, Inc. located?",
      "a": "Heritage Wealth Management, Inc.'s principal office is in San Diego, CA, according to its Form ADV."
    },
    {
      "q": "Is Heritage Wealth Management, Inc. registered with the SEC or a state?",
      "a": "Heritage Wealth Management, Inc. is an SEC-registered investment advisory firm, registered since 2021. Status as filed: Approved. CRD 316956."
    },
    {
      "q": "How much does Heritage Wealth Management, Inc. manage?",
      "a": "Heritage Wealth Management, Inc. reports $643,361,063 in regulatory assets under management in its Form ADV filing dated June 30, 2026 (100% discretionary)."
    },
    {
      "q": "How have Heritage Wealth Management, Inc.'s assets and staff changed since 2022?",
      "a": "In the Form ADV data for Heritage Wealth Management, Inc.: Regulatory assets under management: $213,115,340 in the October 2022 data and $643,361,063 in the October 2026 data, up 202%. Total employees: 10 in October 2022 and 13 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Heritage Wealth Management, Inc. serve?",
      "a": "By number of clients on Form ADV Item 5.D: high net worth individuals (121); individuals (other than high net worth individuals) (103); pooled investment vehicles (other than investment companies and business development companies) (8)."
    },
    {
      "q": "Which custodians does Heritage Wealth Management, Inc. use?",
      "a": "Heritage Wealth Management, Inc.'s most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Heritage Wealth Management, Inc. report any disciplinary disclosures?",
      "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/316956"
    },
    {
      "q": "Does Heritage Wealth Management, Inc. state an account minimum?",
      "a": "Its Form ADV Part 2A brochure dated March 18, 2026 says: \"The Firm generally requires a minimum initial investment of $1,000,000 to open an account, which could be negotiable by the Firm in its sole discretion.\""
    },
    {
      "q": "What changed in Heritage Wealth Management, Inc.'s recent Form ADV filings?",
      "a": "In the April 2026 filing data: Employees performing advisory functions went from 5 to 7. Regulatory assets under management went from $491,221,951 to $643,361,063 (+31%). Registered or notice-filed in NE."
    }
  ],
  "filing_history": [
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 213115340.0,
      "total_employees": 10,
      "filing_date": "2022-08-05"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 327291376.0,
      "total_employees": 9,
      "filing_date": "2023-07-10"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 376967066.0,
      "total_employees": 9,
      "filing_date": "2024-07-08"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 491221951.0,
      "total_employees": 9,
      "filing_date": "2025-03-12"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 643361063.0,
      "total_employees": 13,
      "filing_date": "2026-06-30"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-04-01",
      "period_label": "April 2026",
      "notes": [
        "Employees performing advisory functions went from 5 to 7.",
        "Regulatory assets under management went from $491,221,951 to $643,361,063 (+31%).",
        "Registered or notice-filed in NE."
      ]
    }
  ],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated March 18, 2026",
    "provided_by_the_firm": false,
    "tiers": [],
    "flat_rate": null,
    "stated_range": null,
    "stated_maximum": null,
    "account_minimum": "$1,000,000",
    "account_minimum_may_be_waived": true,
    "minimum_annual_fee": null,
    "planning_fees": [
      "Flat fee: $1,500 to $25,000 (Financial Planning services)"
    ],
    "figures": [
      {
        "label": "Account minimum",
        "statements": [
          "Account minimum: $1,000,000 (the brochure says it may be waived or negotiated)"
        ],
        "quotes": [
          "The Firm generally requires a minimum initial investment of $1,000,000 to open an account, which could be negotiable by the Firm in its sole discretion."
        ]
      },
      {
        "label": "Planning fee",
        "statements": [
          "Flat fee: $1,500 to $25,000 (Financial Planning services)"
        ],
        "quotes": [
          "For Financial Planning services, the Firm generally charges a fixed fee. ... Generally, rates range from $1,500 – $25,000 on a fixed fee basis, based on the scope and complexity of the requested services"
        ]
      }
    ],
    "values": {
      "tiers": [],
      "range_pct": null,
      "max_pct": null,
      "account_minimum": 1000000.0,
      "minimum_annual_fee": null,
      "planning": [
        {
          "kind": "flat",
          "amount": null,
          "min": 1500.0,
          "max": 25000.0,
          "period": "one_time",
          "service": "Financial Planning services"
        }
      ]
    },
    "quotes": [
      "The Firm generally requires a minimum initial investment of $1,000,000 to open an account, which could be negotiable by the Firm in its sole discretion.",
      "For Financial Planning services, the Firm generally charges a fixed fee. ... Generally, rates range from $1,500 – $25,000 on a fixed fee basis, based on the scope and complexity of the requested services"
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/heritage-wealth-management-inc-san-diego-ca-316956.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 103,
      "fewer_than_5": false,
      "raum": 50578840.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 121,
      "fewer_than_5": false,
      "raum": 305134440.0
    },
    {
      "type": "pooled_investment_vehicles",
      "label": "Pooled investment vehicles (other than investment companies and business development companies)",
      "count": 8,
      "fewer_than_5": false,
      "raum": 209623403.0
    },
    {
      "type": "charitable",
      "label": "Charitable organizations",
      "count": 1,
      "fewer_than_5": true,
      "raum": 19862670.0
    },
    {
      "type": "insurance_companies",
      "label": "Insurance companies",
      "count": 1,
      "fewer_than_5": true,
      "raum": 41458670.0
    },
    {
      "type": "corporations_other_businesses",
      "label": "Corporations or other businesses not listed above",
      "count": 1,
      "fewer_than_5": true,
      "raum": 16703040.0
    }
  ],
  "disclosure_line": "Reports no disclosure items on Form ADV Item 11.",
  "disclosure_items": [],
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/316956",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}