{
  "crd_number": 152665,
  "slug": "gradient-advisors-llc-arden-hills-mn-152665",
  "primary_business_name": "GRADIENT ADVISORS, LLC",
  "legal_name": "GRADIENT ADVISORS, LLC",
  "dbas": [],
  "city": "Arden Hills",
  "state": "MN",
  "country": "United States",
  "cbsa_code": "33460",
  "metro": {
    "cbsa_code": "33460",
    "common_name": "Minneapolis",
    "msa_name": "Minneapolis-St. Paul-Bloomington, MN-WI",
    "path": "/advisors/mn/minneapolis"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2010-02-10",
  "years_registered": 16,
  "period": "2026-10-01",
  "filing_date": "2026-03-31",
  "carried_forward": false,
  "raum_total": 289253282.0,
  "raum_discretionary": 0.0,
  "raum_non_discretionary": 289253282.0,
  "raum_band": "100m_500m",
  "raum_band_label": "$100 million to $500 million",
  "total_employees": 173,
  "advisory_employees": 166,
  "client_count_bucket": "fewer_than_5_in_some_types",
  "clients_by_type": {
    "charitable": {
      "raum": null,
      "count": null,
      "fewer_than_5": true
    },
    "individuals": {
      "raum": 188757438.0,
      "count": 2097
    },
    "banking_thrift": {
      "raum": null,
      "count": null,
      "fewer_than_5": true
    },
    "state_municipal": {
      "raum": null,
      "count": null,
      "fewer_than_5": true
    },
    "insurance_companies": {
      "raum": null,
      "count": null,
      "fewer_than_5": true
    },
    "pension_profit_sharing": {
      "raum": null,
      "count": null,
      "fewer_than_5": true
    },
    "other_investment_advisers": {
      "raum": null,
      "count": null,
      "fewer_than_5": true
    },
    "high_net_worth_individuals": {
      "raum": 100356084.0,
      "count": 52
    },
    "corporations_other_businesses": {
      "raum": 139760.0,
      "count": 3,
      "fewer_than_5": true
    },
    "sovereign_wealth_foreign_official": {
      "raum": null,
      "count": null,
      "fewer_than_5": true
    }
  },
  "compensation_types": [
    "fixed",
    "other",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "financial_planning",
    "pension_consulting",
    "portfolio_management_individuals",
    "selection_of_other_advisers"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 6,
  "states_registered": [
    "AK",
    "AL",
    "AR",
    "AZ",
    "CA",
    "CO",
    "CT",
    "DC",
    "DE",
    "FL",
    "GA",
    "HI",
    "IA",
    "ID",
    "IL",
    "IN",
    "KS",
    "KY",
    "LA",
    "MA",
    "MD",
    "ME",
    "MI",
    "MN",
    "MO",
    "MS",
    "MT",
    "NC",
    "ND",
    "NE",
    "NH",
    "NJ",
    "NM",
    "NV",
    "NY",
    "OH",
    "OK",
    "OR",
    "PA",
    "RI",
    "SC",
    "SD",
    "TN",
    "TX",
    "UT",
    "VA",
    "VT",
    "WA",
    "WI",
    "WV",
    "WY"
  ],
  "websites": [
    "https://gradientadvisors.com",
    "https://house.gradientadvisors.com",
    "https://linkedin.com/company/gradient-advisors-llc",
    "https://marketing.gradientfinancialgroup.com/gradient-advisors",
    "https://thefinancialhq.com/COMRAGA",
    "https://thefinancialhq.com/mattengstrom"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/152665",
  "disclosure_items": [
    {
      "item": "11.D(1)",
      "question": "Has another federal regulator, a state regulator, or a foreign financial regulator ever found that the firm or an advisory affiliate made a false statement or omission, or was dishonest, unfair, or unethical?"
    },
    {
      "item": "11.D(2)",
      "question": "Has another federal regulator, a state regulator, or a foreign financial regulator ever found that the firm or an advisory affiliate was involved in a violation of investment-related regulations or statutes?"
    },
    {
      "item": "11.D(4)",
      "question": "In the past ten years, has another federal regulator, a state regulator, or a foreign financial regulator entered an order against the firm or an advisory affiliate in connection with investment-related activity?"
    },
    {
      "item": "11.D(5)",
      "question": "Has another federal regulator, a state regulator, or a foreign financial regulator ever denied, suspended, or revoked the registration or license of the firm or an advisory affiliate, prevented either by order from associating with an investment-related business, or restricted either one's activity?"
    },
    {
      "item": "11.H(1)(a)",
      "question": "In the past ten years, has a domestic or foreign court issued an injunction against the firm or an advisory affiliate in connection with investment-related activity?"
    },
    {
      "item": "11.H(2)",
      "question": "Is the firm or an advisory affiliate now the subject of a civil proceeding that could result in a yes answer to any part of 11.H(1)?"
    }
  ],
  "city_as_filed": "ARDEN HILLS",
  "url": "https://advisorcensus.com/firm/gradient-advisors-llc-arden-hills-mn-152665",
  "display_name": "Gradient Advisors, LLC",
  "summary": "Gradient Advisors, LLC is an SEC-registered investment advisory firm in Arden Hills, MN, registered since 2010, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 31, 2026.",
  "citation": "AdvisorCensus. Gradient Advisors, LLC (CRD 152665): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Fixed fees (other than subscription fees)",
    "Other"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Pension consulting services",
    "Selection of other advisers (including private fund managers)"
  ],
  "quick_answers": [
    {
      "q": "How is Gradient Advisors, LLC compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Gradient Advisors, LLC reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees); other."
    },
    {
      "q": "How much does Gradient Advisors, LLC charge?",
      "a": "Its Form ADV Part 2A brochure dated March 31, 2026 states: Asset-based fee: up to 1.5% of assets a year (the maximum the brochure states); Flat fee: $300 to $2,000 (financial planning and consulting). Fees can differ by service and may be negotiable; the brochure is the complete statement."
    },
    {
      "q": "Where is Gradient Advisors, LLC located?",
      "a": "Gradient Advisors, LLC's principal office is in Arden Hills, MN, according to its Form ADV; the April 2026 filing also lists 25 other offices (Schedule D, Section 1.F)."
    },
    {
      "q": "Is Gradient Advisors, LLC registered with the SEC or a state?",
      "a": "Gradient Advisors, LLC is an SEC-registered investment advisory firm, registered since 2010. Status as filed: Approved. CRD 152665."
    },
    {
      "q": "How much does Gradient Advisors, LLC manage?",
      "a": "Gradient Advisors, LLC reports $289,253,282 in regulatory assets under management in its Form ADV filing dated March 31, 2026 (0% discretionary)."
    },
    {
      "q": "How have Gradient Advisors, LLC's assets and staff changed since 2021?",
      "a": "In the Form ADV data for Gradient Advisors, LLC: Regulatory assets under management: $120,555,969 in the October 2021 data and $289,253,282 in the October 2026 data, up 140%. Total employees: 112 in October 2021 and 173 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Gradient Advisors, LLC serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (2,097); high net worth individuals (52); corporations or other businesses not listed above (3)."
    },
    {
      "q": "Which custodians does Gradient Advisors, LLC use?",
      "a": "Gradient Advisors, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and SEI Investments Distribution Co. as custodians holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Gradient Advisors, LLC report any disciplinary disclosures?",
      "a": "Reports 6 disclosure items on Form ADV Item 11: yes answers to 11.D(1) (another regulator's finding of a false statement or omission, or of dishonest, unfair, or unethical conduct), 11.D(2) (another regulator's finding of a violation), 11.D(4) (another regulator's order in the past ten years), 11.D(5) (another regulator's denial, suspension, or revocation of a registration or license, bar, or restriction), 11.H(1)(a) (court injunction in the past ten years), and 11.H(2) (pending civil proceeding). Each question covers the firm and its advisory affiliates, and one event can produce several yes answers. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/152665"
    },
    {
      "q": "What changed in Gradient Advisors, LLC's recent Form ADV filings?",
      "a": "In the April 2026 filing data: Item 11 disclosure answers changed: 6 yes answers, previously 5 (now yes: 11.D(5)). Employees performing advisory functions went from 169 to 166. Regulatory assets under management went from $218,611,410 to $289,253,282 (+32%). Added an office in Bullhead City, AZ. Added an office in Geneva, IL. Added an office in Kansas City, MT. Added an office in Lady Lake, FL. Added an office in Laguna Hills, CA. Added an office in New Port Beach, CA. Added an office in Omaha, NE. Added an office in Peru, IL. Added an office in Pocahontas, AR. Added an office in Point Lecanto, FL. Added an office in Richmond, VA. Added an office in Roanoke, VA. Added an office in Sandpoint, ID. Added an office in St Portage, WI. No longer lists an office in Arlington, TX. No longer lists an office in Bothell, WA. No longer lists an office in Fairview Heights, IL. No longer lists an office in Gilbert, AZ. No longer lists an office in Greensboro, NC. No longer lists an office in Knoxville, TN. No longer lists an office in Lagrange, IL. No longer lists an office in Laguna Niguel, CA. No longer lists an office in Lancaster, PA. No longer lists an office in Newton Square, PA. No longer lists an office in Oklahoma City, OK. No longer lists an office in Pelham, AL. No longer lists an office in Webster, TX. No longer lists an office in Wilminton, NC. Updated its list of owners and control persons (Schedule A)."
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 120555969.0,
      "total_employees": 112,
      "filing_date": "2021-04-29"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 176796066.0,
      "total_employees": 128,
      "filing_date": "2022-03-31"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 177102125.0,
      "total_employees": 142,
      "filing_date": "2023-06-28"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 207096853.0,
      "total_employees": 157,
      "filing_date": "2024-05-20"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 218611410.0,
      "total_employees": 169,
      "filing_date": "2025-07-03"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 289253282.0,
      "total_employees": 173,
      "filing_date": "2026-03-31"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-04-01",
      "period_label": "April 2026",
      "notes": [
        "Item 11 disclosure answers changed: 6 yes answers, previously 5 (now yes: 11.D(5)).",
        "Employees performing advisory functions went from 169 to 166.",
        "Regulatory assets under management went from $218,611,410 to $289,253,282 (+32%).",
        "Added an office in Bullhead City, AZ.",
        "Added an office in Geneva, IL.",
        "Added an office in Kansas City, MT.",
        "Added an office in Lady Lake, FL.",
        "Added an office in Laguna Hills, CA.",
        "Added an office in New Port Beach, CA.",
        "Added an office in Omaha, NE.",
        "Added an office in Peru, IL.",
        "Added an office in Pocahontas, AR.",
        "Added an office in Point Lecanto, FL.",
        "Added an office in Richmond, VA.",
        "Added an office in Roanoke, VA.",
        "Added an office in Sandpoint, ID.",
        "Added an office in St Portage, WI.",
        "No longer lists an office in Arlington, TX.",
        "No longer lists an office in Bothell, WA.",
        "No longer lists an office in Fairview Heights, IL.",
        "No longer lists an office in Gilbert, AZ.",
        "No longer lists an office in Greensboro, NC.",
        "No longer lists an office in Knoxville, TN.",
        "No longer lists an office in Lagrange, IL.",
        "No longer lists an office in Laguna Niguel, CA.",
        "No longer lists an office in Lancaster, PA.",
        "No longer lists an office in Newton Square, PA.",
        "No longer lists an office in Oklahoma City, OK.",
        "No longer lists an office in Pelham, AL.",
        "No longer lists an office in Webster, TX.",
        "No longer lists an office in Wilminton, NC.",
        "Updated its list of owners and control persons (Schedule A)."
      ]
    },
    {
      "period": "2026-01-01",
      "period_label": "January 2026",
      "notes": [
        "Updated its list of owners and control persons (Schedule A)."
      ]
    },
    {
      "period": "2025-11-01",
      "period_label": "November 2025",
      "notes": [
        "Updated its list of owners and control persons (Schedule A)."
      ]
    }
  ],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated March 31, 2026",
    "provided_by_the_firm": false,
    "tiers": [],
    "flat_rate": null,
    "stated_range": null,
    "stated_maximum": "1.5% of assets a year",
    "account_minimum": null,
    "account_minimum_may_be_waived": false,
    "minimum_annual_fee": null,
    "planning_fees": [
      "Flat fee: $300 to $2,000 (financial planning and consulting)"
    ],
    "figures": [
      {
        "label": "Asset-based fee",
        "statements": [
          "Asset-based fee: up to 1.5% of assets a year (the maximum the brochure states)"
        ],
        "quotes": [
          "The maximum annual fee GA will charge clients 1.5% based on the assets under management. The fee is negotiable and is based on the money manager selected"
        ]
      },
      {
        "label": "Planning fee",
        "statements": [
          "Flat fee: $300 to $2,000 (financial planning and consulting)"
        ],
        "quotes": [
          "Fees can be charged under a Fixed Fee agreement for financial planning or consulting services. A Fixed Fee will range from $300 up to more than $2,000 for financial planning and consulting."
        ]
      }
    ],
    "values": {
      "tiers": [],
      "range_pct": null,
      "max_pct": 1.5,
      "account_minimum": null,
      "minimum_annual_fee": null,
      "planning": [
        {
          "kind": "flat",
          "amount": null,
          "min": 300.0,
          "max": 2000.0,
          "period": "one_time",
          "service": "financial planning and consulting"
        }
      ]
    },
    "quotes": [
      "The maximum annual fee GA will charge clients 1.5% based on the assets under management. The fee is negotiable and is based on the money manager selected",
      "Fees can be charged under a Fixed Fee agreement for financial planning or consulting services. A Fixed Fee will range from $300 up to more than $2,000 for financial planning and consulting."
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    },
    {
      "name": "SEI Investments Distribution Co.",
      "name_as_filed": "SEI INVESTMENTS DISTRIBUTION CO.",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/gradient-advisors-llc-arden-hills-mn-152665.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 2097,
      "fewer_than_5": false,
      "raum": 188757438.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 52,
      "fewer_than_5": false,
      "raum": 100356084.0
    },
    {
      "type": "banking_thrift",
      "label": "Banking or thrift institutions",
      "count": null,
      "fewer_than_5": true,
      "raum": null
    },
    {
      "type": "pension_profit_sharing",
      "label": "Pension and profit sharing plans (but not the plan participants or government pension plans)",
      "count": null,
      "fewer_than_5": true,
      "raum": null
    },
    {
      "type": "charitable",
      "label": "Charitable organizations",
      "count": null,
      "fewer_than_5": true,
      "raum": null
    },
    {
      "type": "state_municipal",
      "label": "State or municipal government entities (including government pension plans)",
      "count": null,
      "fewer_than_5": true,
      "raum": null
    },
    {
      "type": "other_investment_advisers",
      "label": "Other investment advisers",
      "count": null,
      "fewer_than_5": true,
      "raum": null
    },
    {
      "type": "insurance_companies",
      "label": "Insurance companies",
      "count": null,
      "fewer_than_5": true,
      "raum": null
    },
    {
      "type": "sovereign_wealth_foreign_official",
      "label": "Sovereign wealth funds and foreign official institutions",
      "count": null,
      "fewer_than_5": true,
      "raum": null
    },
    {
      "type": "corporations_other_businesses",
      "label": "Corporations or other businesses not listed above",
      "count": 3,
      "fewer_than_5": true,
      "raum": 139760.0
    }
  ],
  "disclosure_line": "Reports 6 disclosure items on Form ADV Item 11.",
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/152665",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}