{
  "crd_number": 134006,
  "slug": "first-financial-group-raleigh-nc-134006",
  "primary_business_name": "FIRST FINANCIAL GROUP",
  "legal_name": "FIRST FINANCIAL GROUP CORPORATION",
  "dbas": [],
  "city": "Raleigh",
  "state": "NC",
  "country": "United States",
  "cbsa_code": "39580",
  "metro": {
    "cbsa_code": "39580",
    "common_name": "Raleigh",
    "msa_name": "Raleigh-Cary, NC",
    "path": "/advisors/nc/raleigh"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2018-04-05",
  "years_registered": 8,
  "period": "2026-10-01",
  "filing_date": "2026-05-28",
  "carried_forward": false,
  "raum_total": 316961802.0,
  "raum_discretionary": 316961802.0,
  "raum_non_discretionary": 0.0,
  "raum_band": "100m_500m",
  "raum_band_label": "$100 million to $500 million",
  "total_employees": 4,
  "advisory_employees": 4,
  "client_count_bucket": null,
  "clients_by_type": {
    "individuals": {
      "raum": 78043739.0,
      "count": 289
    },
    "high_net_worth_individuals": {
      "raum": 238918063.0,
      "count": 89
    }
  },
  "compensation_types": [
    "fixed",
    "hourly",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "financial_planning",
    "other",
    "portfolio_management_individuals"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 0,
  "states_registered": [
    "CA",
    "FL",
    "NC",
    "SC",
    "TX",
    "VA"
  ],
  "websites": [
    "https://facebook.com/profile.php?id=61560053668654",
    "https://ffgplanning.com",
    "https://linkedin.com/company/ffgplanning"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/134006",
  "city_as_filed": "RALEIGH",
  "url": "https://advisorcensus.com/firm/first-financial-group-raleigh-nc-134006",
  "display_name": "First Financial Group",
  "summary": "First Financial Group is an SEC-registered investment advisory firm in Raleigh, NC, registered since 2018, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated May 28, 2026.",
  "citation": "AdvisorCensus. First Financial Group (CRD 134006): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Hourly charges",
    "Fixed fees (other than subscription fees)"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Other"
  ],
  "quick_answers": [
    {
      "q": "How is First Financial Group compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), First Financial Group reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees)."
    },
    {
      "q": "How much does First Financial Group charge?",
      "a": "Its Form ADV Part 2A brochure dated February 27, 2026 states: Hourly rate: $500 an hour (General Consulting and financial planning services). Fees can differ by service and may be negotiable; the brochure is the complete statement."
    },
    {
      "q": "Where is First Financial Group located?",
      "a": "First Financial Group's principal office is in Raleigh, NC, according to its Form ADV."
    },
    {
      "q": "Is First Financial Group registered with the SEC or a state?",
      "a": "First Financial Group is an SEC-registered investment advisory firm, registered since 2018. Status as filed: Approved. CRD 134006."
    },
    {
      "q": "How much does First Financial Group manage?",
      "a": "First Financial Group reports $316,961,802 in regulatory assets under management in its Form ADV filing dated May 28, 2026 (100% discretionary)."
    },
    {
      "q": "How have First Financial Group's assets and staff changed since 2021?",
      "a": "In the Form ADV data for First Financial Group: Regulatory assets under management: $190,191,000 in the October 2021 data and $316,961,802 in the October 2026 data, up 67%. Total employees: 4 in October 2021 and 4 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does First Financial Group serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (289); high net worth individuals (89)."
    },
    {
      "q": "Which custodians does First Financial Group use?",
      "a": "First Financial Group's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does First Financial Group report any disciplinary disclosures?",
      "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/134006"
    },
    {
      "q": "Does First Financial Group state an account minimum?",
      "a": "Its Form ADV Part 2A brochure dated February 27, 2026 says: \"In general, we require a minimum of $325,000 to open and maintain an advisory account. At our discretion, we may waive this minimum account size.\""
    },
    {
      "q": "What changed in First Financial Group's recent Form ADV filings?",
      "a": "In the March 2026 filing data: Regulatory assets under management went from $272,814,750 to $316,961,802 (+16%)."
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 190191000.0,
      "total_employees": 4,
      "filing_date": "2021-01-15"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 228000000.0,
      "total_employees": 4,
      "filing_date": "2022-03-04"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 199892000.0,
      "total_employees": 4,
      "filing_date": "2023-03-23"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 241800000.0,
      "total_employees": 4,
      "filing_date": "2024-03-20"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 272814750.0,
      "total_employees": 4,
      "filing_date": "2025-02-20"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 316961802.0,
      "total_employees": 4,
      "filing_date": "2026-05-28"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-03-01",
      "period_label": "March 2026",
      "notes": [
        "Regulatory assets under management went from $272,814,750 to $316,961,802 (+16%)."
      ]
    }
  ],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated February 27, 2026",
    "provided_by_the_firm": false,
    "tiers": [],
    "flat_rate": null,
    "stated_range": null,
    "stated_maximum": null,
    "account_minimum": "$325,000",
    "account_minimum_may_be_waived": true,
    "minimum_annual_fee": null,
    "planning_fees": [
      "Hourly rate: $500 an hour (General Consulting and financial planning services)"
    ],
    "figures": [
      {
        "label": "Account minimum",
        "statements": [
          "Account minimum: $325,000 (the brochure says it may be waived or negotiated)"
        ],
        "quotes": [
          "In general, we require a minimum of $325,000 to open and maintain an advisory account. At our discretion, we may waive this minimum account size."
        ]
      },
      {
        "label": "Planning fee",
        "statements": [
          "Hourly rate: $500 an hour (General Consulting and financial planning services)"
        ],
        "quotes": [
          "General Consulting: We also offer general consulting and financial planning services at an hourly rate of $500 subject to negotiation."
        ]
      }
    ],
    "values": {
      "tiers": [],
      "range_pct": null,
      "max_pct": null,
      "account_minimum": 325000.0,
      "minimum_annual_fee": null,
      "planning": [
        {
          "kind": "hourly",
          "amount": 500.0,
          "min": null,
          "max": null,
          "period": "hour",
          "service": "General Consulting and financial planning services"
        }
      ]
    },
    "quotes": [
      "In general, we require a minimum of $325,000 to open and maintain an advisory account. At our discretion, we may waive this minimum account size.",
      "General Consulting: We also offer general consulting and financial planning services at an hourly rate of $500 subject to negotiation."
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/first-financial-group-raleigh-nc-134006.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 289,
      "fewer_than_5": false,
      "raum": 78043739.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 89,
      "fewer_than_5": false,
      "raum": 238918063.0
    }
  ],
  "disclosure_line": "Reports no disclosure items on Form ADV Item 11.",
  "disclosure_items": [],
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/134006",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}