# Financial Aurora, LLC.

> Financial Aurora, LLC. is an SEC-registered investment advisory firm in Austin, TX, registered since 2024, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated April 7, 2026.

- CRD: 260786
- Filed as: FINANCIAL AURORA, LLC.
- Legal name: My Financial Aurora Limited Liability Company
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Austin, TX
- Filing period: October 2026
- Form ADV filing dated: April 7, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/260786
- AdvisorCensus page: https://advisorcensus.com/firm/financial-aurora-llc-austin-tx-260786

## Quick answers

**How is Financial Aurora, LLC. compensated?**
On its Form ADV (Item 5.E, October 2026), Financial Aurora, LLC. reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees).

**Where is Financial Aurora, LLC. located?**
Financial Aurora, LLC.'s principal office is in Austin, TX, according to its Form ADV.

**Is Financial Aurora, LLC. registered with the SEC or a state?**
Financial Aurora, LLC. is an SEC-registered investment advisory firm, registered since 2024. Status as filed: Approved. CRD 260786.

**How much does Financial Aurora, LLC. manage?**
Financial Aurora, LLC. reports $130,000,000 in regulatory assets under management in its Form ADV filing dated April 7, 2026 (100% discretionary).

**How have Financial Aurora, LLC.'s assets and staff changed since 2025?**
In the Form ADV data for Financial Aurora, LLC.: Regulatory assets under management: $110,000,000 in the October 2025 data and $130,000,000 in the October 2026 data, up 18%. Total employees: 2 in October 2025 and 2 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Financial Aurora, LLC. serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (200); high net worth individuals (20).

**Which custodians does Financial Aurora, LLC. use?**
Financial Aurora, LLC.'s most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

**Does Financial Aurora, LLC. report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/260786

**What changed in Financial Aurora, LLC.'s recent Form ADV filings?**
In the April 2026 filing data: Regulatory assets under management went from $110,000,000 to $130,000,000 (+18%).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Fixed fees (other than subscription fees)

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $130,000,000
- Discretionary: $130,000,000
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 200 | $60,000,000 |
| High net worth individuals | 20 | $70,000,000 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients

### Firm details
- Registered since: 2024 (1 year)
- Employees: 2 total, 1 performing advisory functions
- Wrap fee program participation: Yes
- States registered or notice-filed: CA, TX
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- financialaurora.com
- LinkedIn @financialaurora

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2025 | $110,000,000 | 2 | March 31, 2025 |
| October 2026 | $130,000,000 | 2 | April 7, 2026 |

Regulatory assets under management: $110,000,000 in the October 2025 data and $130,000,000 in the October 2026 data, up 18%.
Total employees: 2 in October 2025 and 2 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Regulatory assets under management went from $110,000,000 to $130,000,000 (+18%).

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Financial Aurora, LLC. (CRD 260786): Form ADV filing data as of October 2026.
