# East Face LLC

> East Face LLC is a state-registered investment advisory firm, registered since 2025, reporting under $25 million in regulatory assets under management in its Form ADV filing dated March 8, 2026.

- CRD: 337305
- Filed as: EAST FACE LLC
- Legal name: Visual Approach LLC
- Registration: State-registered investment adviser (status as filed: APPROVED)
- Location: Registered in Montana
- Filing period: October 2026
- Form ADV filing dated: March 8, 2026
- Public record (IAPD): https://adviserinfo.sec.gov/firm/summary/337305
- AdvisorCensus page: https://advisorcensus.com/firm/east-face-llc-337305

## Quick answers

**How is East Face LLC compensated?**
On its Form ADV (Item 5.E, October 2026), East Face LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees). The amounts are in Item 5 of its Form ADV Part 2A brochure.

**Is East Face LLC registered with the SEC or a state?**
East Face LLC is a state-registered investment advisory firm, registered since 2025. Status as filed: APPROVED. CRD 337305.

**How much does East Face LLC manage?**
East Face LLC reports $18,736,999 in regulatory assets under management in its Form ADV filing dated March 8, 2026 (100% discretionary).

**Does East Face LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's public record on IAPD: https://adviserinfo.sec.gov/firm/summary/337305

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Regulatory assets under management (Item 5.F)
- Total: $18,736,999
- Discretionary: $18,736,999
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | Fewer than 5 | $1,043,551 |
| High net worth individuals | Fewer than 5 | $16,732,810 |
| Banking or thrift institutions | 0 | $0 |
| Investment companies | 0 | $0 |
| Business development companies | 0 | $0 |
| Pooled investment vehicles (other than investment companies and business development companies) | 0 | $0 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 0 | $0 |
| Charitable organizations | Fewer than 5 | $959,928 |
| State or municipal government entities (including government pension plans) | 0 | $0 |
| Other investment advisers | 0 | $0 |
| Insurance companies | 0 | $0 |
| Sovereign wealth funds and foreign official institutions | 0 | $0 |
| Corporations or other businesses not listed above | Fewer than 5 | $710 |
| Other | 0 | $0 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses

### Firm details
- Registered since: 2025 (1 year)
- Employees: 1 total, 1 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: MT
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- eastface.co
- LinkedIn @eastface

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. East Face LLC (CRD 337305): Form ADV filing data as of October 2026.