{
  "crd_number": 307043,
  "slug": "demand-wealth-307043",
  "primary_business_name": "DEMAND WEALTH",
  "legal_name": "DEMAND WEALTH LLC",
  "dbas": [],
  "city": null,
  "state": null,
  "country": null,
  "cbsa_code": null,
  "metro": null,
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2020-03-03",
  "years_registered": 6,
  "period": "2026-10-01",
  "filing_date": "2026-03-13",
  "carried_forward": false,
  "raum_total": 164600000.0,
  "raum_discretionary": 164600000.0,
  "raum_non_discretionary": 0.0,
  "raum_band": "100m_500m",
  "raum_band_label": "$100 million to $500 million",
  "total_employees": 3,
  "advisory_employees": 2,
  "client_count_bucket": "fewer_than_5_in_some_types",
  "clients_by_type": {
    "charitable": {
      "raum": 400000.0,
      "count": 1,
      "fewer_than_5": true
    },
    "individuals": {
      "raum": 15000000.0,
      "count": 21
    },
    "high_net_worth_individuals": {
      "raum": 149200000.0,
      "count": 39
    }
  },
  "compensation_types": [
    "fixed",
    "hourly",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "financial_planning",
    "other",
    "portfolio_management_individuals"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 0,
  "states_registered": [
    "LA",
    "MD",
    "TX",
    "VA"
  ],
  "websites": [
    "https://demandwealth.com",
    "https://facebook.com/DemandWealth",
    "https://linkedin.com/company/demand-wealth",
    "https://linkedin.com/in/wade-ellison-61a79117a",
    "https://twitter.com/demand_wealth"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/307043",
  "city_as_filed": null,
  "url": "https://advisorcensus.com/firm/demand-wealth-307043",
  "display_name": "Demand Wealth",
  "summary": "Demand Wealth is an SEC-registered investment advisory firm, registered since 2020, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 13, 2026.",
  "citation": "AdvisorCensus. Demand Wealth (CRD 307043): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Hourly charges",
    "Fixed fees (other than subscription fees)"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Other"
  ],
  "quick_answers": [
    {
      "q": "How is Demand Wealth compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Demand Wealth reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees)."
    },
    {
      "q": "How much does Demand Wealth charge?",
      "a": "Its Form ADV Part 2A brochure dated March 13, 2026 states: Asset-based fee: 0.25% to 2.5% a year (a range, as the brochure states it); Flat fee: $99 (limited financial consulting video chat); Flat fee: $1,000 (more comprehensive financial planning services). Fees can differ by service and may be negotiable; the brochure is the complete statement."
    },
    {
      "q": "Is Demand Wealth registered with the SEC or a state?",
      "a": "Demand Wealth is an SEC-registered investment advisory firm, registered since 2020. Status as filed: Approved. CRD 307043."
    },
    {
      "q": "How much does Demand Wealth manage?",
      "a": "Demand Wealth reports $164,600,000 in regulatory assets under management in its Form ADV filing dated March 13, 2026 (100% discretionary)."
    },
    {
      "q": "How have Demand Wealth's assets and staff changed since 2021?",
      "a": "In the Form ADV data for Demand Wealth: Regulatory assets under management: $148,584,000 in the October 2021 data and $164,600,000 in the October 2026 data, up 11%. Total employees: 3 in October 2021 and 3 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Demand Wealth serve?",
      "a": "By number of clients on Form ADV Item 5.D: high net worth individuals (39); individuals (other than high net worth individuals) (21); charitable organizations (1)."
    },
    {
      "q": "Which custodians does Demand Wealth use?",
      "a": "Demand Wealth's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Demand Wealth report any disciplinary disclosures?",
      "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/307043"
    },
    {
      "q": "What changed in Demand Wealth's recent Form ADV filings?",
      "a": "In the April 2026 filing data: Regulatory assets under management went from $142,564,069 to $164,600,000 (+15%)."
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 148584000.0,
      "total_employees": 3,
      "filing_date": "2021-09-30"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 143237035.0,
      "total_employees": 3,
      "filing_date": "2022-05-12"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 134761559.0,
      "total_employees": 3,
      "filing_date": "2023-03-01"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 140751602.0,
      "total_employees": 3,
      "filing_date": "2024-02-28"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 142564069.0,
      "total_employees": 3,
      "filing_date": "2025-02-07"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 164600000.0,
      "total_employees": 3,
      "filing_date": "2026-03-13"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-04-01",
      "period_label": "April 2026",
      "notes": [
        "Regulatory assets under management went from $142,564,069 to $164,600,000 (+15%)."
      ]
    }
  ],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated March 13, 2026",
    "provided_by_the_firm": false,
    "tiers": [],
    "flat_rate": null,
    "stated_range": "0.25% to 2.5% a year",
    "stated_maximum": null,
    "account_minimum": null,
    "account_minimum_may_be_waived": false,
    "minimum_annual_fee": null,
    "planning_fees": [
      "Flat fee: $99 (limited financial consulting video chat)",
      "Flat fee: $1,000 (more comprehensive financial planning services)"
    ],
    "figures": [
      {
        "label": "Asset-based fee",
        "statements": [
          "Asset-based fee: 0.25% to 2.5% a year (a range, as the brochure states it)"
        ],
        "quotes": [
          "Our fee for portfolio management services varies between .25 to 2.5% depending upon the market value of your assets under our management, the type and complexity of the asset managment services provided, as well as the level of administration requested either directly or assumed by the client."
        ]
      },
      {
        "label": "Planning fee",
        "statements": [
          "Flat fee: $99 (limited financial consulting video chat)"
        ],
        "quotes": [
          "we charge a flat fee of $99 for limited financial consulting video chat"
        ]
      },
      {
        "label": "Planning fee",
        "statements": [
          "Flat fee: $1,000 (more comprehensive financial planning services)"
        ],
        "quotes": [
          "services will be billed at an additional $1,000 flat fee"
        ]
      }
    ],
    "values": {
      "tiers": [],
      "range_pct": [
        0.25,
        2.5
      ],
      "max_pct": null,
      "account_minimum": null,
      "minimum_annual_fee": null,
      "planning": [
        {
          "kind": "flat",
          "amount": 99.0,
          "min": null,
          "max": null,
          "period": "one_time",
          "service": "limited financial consulting video chat"
        },
        {
          "kind": "flat",
          "amount": 1000.0,
          "min": null,
          "max": null,
          "period": "one_time",
          "service": "more comprehensive financial planning services"
        }
      ]
    },
    "quotes": [
      "Our fee for portfolio management services varies between .25 to 2.5% depending upon the market value of your assets under our management, the type and complexity of the asset managment services provided, as well as the level of administration requested either directly or assumed by the client.",
      "we charge a flat fee of $99 for limited financial consulting video chat",
      "services will be billed at an additional $1,000 flat fee"
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/demand-wealth-307043.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 21,
      "fewer_than_5": false,
      "raum": 15000000.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 39,
      "fewer_than_5": false,
      "raum": 149200000.0
    },
    {
      "type": "charitable",
      "label": "Charitable organizations",
      "count": 1,
      "fewer_than_5": true,
      "raum": 400000.0
    }
  ],
  "disclosure_line": "Reports no disclosure items on Form ADV Item 11.",
  "disclosure_items": [],
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/307043",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}