# Dean Financial Services

> Dean Financial Services is an SEC-registered investment advisory firm in Beavercreek, OH, registered since 2004, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 27, 2026.

- CRD: 129679
- Filed as: DEAN FINANCIAL SERVICES
- Legal name: Dean Financial Services, LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Beavercreek, OH
- Filing period: October 2026
- Form ADV filing dated: March 27, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/129679
- AdvisorCensus page: https://advisorcensus.com/firm/dean-financial-services-beavercreek-oh-129679

## Quick answers

**How is Dean Financial Services compensated?**
On its Form ADV (Item 5.E, October 2026), Dean Financial Services reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**Where is Dean Financial Services located?**
Dean Financial Services' principal office is in Beavercreek, OH, according to its Form ADV.

**Is Dean Financial Services registered with the SEC or a state?**
Dean Financial Services is an SEC-registered investment advisory firm, registered since 2004. Status as filed: Approved. CRD 129679.

**How much does Dean Financial Services manage?**
Dean Financial Services reports $382,008,860 in regulatory assets under management in its Form ADV filing dated March 27, 2026 (100% discretionary).

**How have Dean Financial Services' assets and staff changed since 2021?**
In the Form ADV data for Dean Financial Services: Regulatory assets under management: $231,273,366 in the October 2021 data and $382,008,860 in the October 2026 data, up 65%. Total employees: 11 in October 2021 and 9 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Dean Financial Services serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (225); pension and profit sharing plans (but not the plan participants or government pension plans) (32); high net worth individuals (20).

**Which custodians does Dean Financial Services use?**
Dean Financial Services' most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Matrix Trust Company and National Financial Services LLC as custodians holding 10% or more of its separately managed account assets.

**Does Dean Financial Services report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/129679

**Does Dean Financial Services state an account minimum?**
Its Form ADV Part 2A brochure dated March 27, 2026 says: "Although the firm has no published minimum account requirements, the firm reserves the right not to accept certain accounts based on the size of the account and the nature of the services being provided."

**What changed in Dean Financial Services' recent Form ADV filings?**
In the April 2026 filing data: Employees performing advisory functions went from 4 to 5. Regulatory assets under management went from $319,586,525 to $382,008,860 (+20%). Registered or notice-filed in MI, TX.

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated March 27, 2026)

- Account minimum: None

> Although the firm has no published minimum account requirements, the firm reserves the right not to accept certain accounts based on the size of the account and the nature of the services being provided.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Matrix Trust Company
- National Financial Services LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $382,008,860
- Discretionary: $382,008,860
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 225 | $144,145,449 |
| High net worth individuals | 20 | $83,708,965 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 32 | $131,729,333 |
| Charitable organizations | Fewer than 5 | $3,331,182 |
| Corporations or other businesses not listed above | Fewer than 5 | $19,093,931 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Pension consulting services
- Selection of other advisers (including private fund managers)

### Firm details
- Registered since: 2004 (22 years)
- Employees: 9 total, 5 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: CA, FL, IL, IN, MI, NC, OH, TX
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- chdean.com
- Facebook @CHDEAN
- Instagram @CHDEANLLC
- LinkedIn @CHDEAN
- X @CHDEANLLC

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $231,273,366 | 11 | March 30, 2021 |
| October 2022 | $230,775,136 | 11 | March 29, 2022 |
| October 2023 | $206,528,801 | 10 | March 30, 2023 |
| October 2024 | $266,799,071 | 9 | March 28, 2024 |
| October 2025 | $319,586,525 | 8 | March 26, 2025 |
| October 2026 | $382,008,860 | 9 | March 27, 2026 |

Regulatory assets under management: $231,273,366 in the October 2021 data and $382,008,860 in the October 2026 data, up 65%.
Total employees: 11 in October 2021 and 9 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Employees performing advisory functions went from 4 to 5.
- Regulatory assets under management went from $319,586,525 to $382,008,860 (+20%).
- Registered or notice-filed in MI, TX.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Dean Financial Services (CRD 129679): Form ADV filing data as of October 2026.