# D.A. Davidson & Co.

> D.A. Davidson & Co. is an SEC-registered investment advisory firm in Great Falls, MT, registered since 1994, reporting over $5 billion in regulatory assets under management in its Form ADV filing dated July 30, 2026.

- CRD: 199
- Filed as: D.A. DAVIDSON & CO.
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Great Falls, MT
- Filing period: October 2026
- Form ADV filing dated: July 30, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/199
- AdvisorCensus page: https://advisorcensus.com/firm/d-a-davidson-and-co-great-falls-mt-199

## Quick answers

**How is D.A. Davidson & Co. compensated?**
On its Form ADV (Item 5.E, October 2026), D.A. Davidson & Co. reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees). The amounts are in Item 5 of its Form ADV Part 2A brochure.

**Where is D.A. Davidson & Co. located?**
D.A. Davidson & Co.'s principal office is in Great Falls, MT, according to its Form ADV; the August 2026 filing also lists 24 other offices (Schedule D, Section 1.F).

**Is D.A. Davidson & Co. registered with the SEC or a state?**
D.A. Davidson & Co. is an SEC-registered investment advisory firm, registered since 1994. Status as filed: Approved. CRD 199.

**How much does D.A. Davidson & Co. manage?**
D.A. Davidson & Co. reports $41,839,245,699 in regulatory assets under management in its Form ADV filing dated July 30, 2026 (92% discretionary).

**How have D.A. Davidson & Co.'s assets and staff changed since 2021?**
In the Form ADV data for D.A. Davidson & Co.: Regulatory assets under management: $20,660,653,019 in the October 2021 data and $41,839,245,699 in the October 2026 data, up 103%. Total employees: 626 in October 2021 and 990 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does D.A. Davidson & Co. serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (49,912); high net worth individuals (18,223); charitable organizations (1,098).

**Which custodians does D.A. Davidson & Co. use?**
D.A. Davidson & Co.'s most recent Form ADV filing (Schedule D, Section 5.K(3)) lists D.A. Davidson & Co. (affiliated with the firm) and D.A. Davidson Trust Services, Inc. (affiliated with the firm) as custodians holding 10% or more of its separately managed account assets.

**Does D.A. Davidson & Co. report any disciplinary disclosures?**
Reports 8 disclosure items on Form ADV Item 11: yes answers to 8 questions about regulatory matters (11.C(2), 11.C(4), 11.C(5), 11.D(2), 11.D(4), 11.D(5), 11.E(2), 11.E(4)). Each question covers the firm and its advisory affiliates, and one event can produce several yes answers. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/199

**What changed in D.A. Davidson & Co.'s recent Form ADV filings?**
In the August 2026 filing data: Updated its list of owners and control persons (Schedule A).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Custodians (Schedule D, Section 5.K(3))
- D.A. Davidson & Co. (affiliated with the firm)
- D.A. Davidson Trust Services, Inc. (affiliated with the firm)

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $41,839,245,699
- Discretionary: $38,297,454,732
- Non-discretionary: $3,541,790,967

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 49,912 | $14,015,605,013 |
| High net worth individuals | 18,223 | $23,597,665,968 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 240 | $546,783,883 |
| Charitable organizations | 1,098 | $1,828,763,075 |
| State or municipal government entities (including government pension plans) | 29 | $390,228,649 |
| Corporations or other businesses not listed above | 616 | $1,460,199,111 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Pension consulting services
- Selection of other advisers (including private fund managers)
- Publication of periodicals or newsletters
- Educational seminars/workshops

### Firm details
- Registered since: 1994 (32 years)
- Employees: 990 total, 410 performing advisory functions
- Wrap fee program participation: Yes
- States registered or notice-filed: AK, AL, AR, AZ, CA, CO, CT, DC, DE, FL, GA, HI, IA, ID, IL, IN, KS, KY, LA, MA, MD, ME, MI, MN, MO, MS, MT, NC, ND, NE, NH, NJ, NM, NV, NY, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VA, VT, WA, WI, WV, WY
- Disclosures (Item 11): Reports 8 disclosure items on Form ADV Item 11.

### Item 11 questions answered yes
- 11.C(2): Has the SEC or the CFTC ever found that the firm or an advisory affiliate was involved in a violation of SEC or CFTC regulations or statutes?
- 11.C(4): Has the SEC or the CFTC ever entered an order against the firm or an advisory affiliate in connection with investment-related activity?
- 11.C(5): Has the SEC or the CFTC ever imposed a civil money penalty on the firm or an advisory affiliate, or ordered the firm or an advisory affiliate to cease and desist from an activity?
- 11.D(2): Has another federal regulator, a state regulator, or a foreign financial regulator ever found that the firm or an advisory affiliate was involved in a violation of investment-related regulations or statutes?
- 11.D(4): In the past ten years, has another federal regulator, a state regulator, or a foreign financial regulator entered an order against the firm or an advisory affiliate in connection with investment-related activity?
- 11.D(5): Has another federal regulator, a state regulator, or a foreign financial regulator ever denied, suspended, or revoked the registration or license of the firm or an advisory affiliate, prevented either by order from associating with an investment-related business, or restricted either one's activity?
- 11.E(2): Has a self-regulatory organization or a commodities exchange ever found that the firm or an advisory affiliate was involved in a violation of its rules, other than a minor rule violation under a plan the SEC approved?
- 11.E(4): Has a self-regulatory organization or a commodities exchange ever disciplined the firm or an advisory affiliate by expelling or suspending it from membership, barring or suspending it from association with other members, or otherwise restricting its activities?

Each question covers the firm and its advisory affiliates: its current employees other than clerical staff, its officers, partners, and directors, and anyone who controls the firm or is controlled by it. One event can produce yes answers to several questions. SEC-registered advisers and exempt reporting advisers may leave out events more than ten years old, and may answer 11.A(2) and 11.B(2) for pending charges only. The detail of each yes answer is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/199

### Other offices (Schedule D, Section 1.F), as of the August 2026 filing
- Bellevue, WA
- Bend, OR
- Billings, MT
- Boise, ID
- Bozeman, MT
- Carlsbad, CA
- Claremont, CA
- Coeur D' Alene, ID
- Colorado Springs, CO
- Helena, MT
- Kalispell, MT
- Lake Oswego, OR
- Lincoln, NE
- Medford, OR
- Missoula, MT
- Omaha, NE
- Pasadena, CA
- Roseburg, OR
- Roseville, CA
- Salt Lake City, UT
- Sandpoint, ID
- Seattle, WA
- Spokane, WA
- Wenatchee, WA

### Websites listed on Form ADV (Item 1.I)
- dadavidson.com
- Facebook @DADavidsonCo
- LinkedIn @d-a--davidson-&-co-
- X @DADavidsonCo
- YouTube @DADavidsonCo

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $20,660,653,019 | 626 | July 1, 2021 |
| October 2022 | $27,232,921,779 | 651 | June 30, 2022 |
| October 2023 | $23,892,459,266 | 600 | October 4, 2023 |
| October 2024 | $27,925,396,056 | 640 | March 20, 2024 |
| October 2025 | $36,175,333,459 | 650 | July 1, 2025 |
| October 2026 | $41,839,245,699 | 990 | July 30, 2026 |

Regulatory assets under management: $20,660,653,019 in the October 2021 data and $41,839,245,699 in the October 2026 data, up 103%.
Total employees: 626 in October 2021 and 990 in October 2026.

## Changes in the filing (last 12 months)

### August 2026
- Updated its list of owners and control persons (Schedule A).

### January 2026
- Regulatory assets under management went from $36,175,333,459 to $41,839,245,699 (+16%).
- Its Item 11 disclosure answers changed (now yes: 11.D(5); now no: 11.C(1)).
- Added an office in Coeur D' Alene, ID.
- Added an office in Roseburg, OR.
- Added an office in Sandpoint, ID.
- Added an office in Seattle, WA.
- No longer lists an office in Everett, WA.
- No longer lists an office in Grand Junction, CO.
- No longer lists an office in Kennewick, WA.
- No longer lists an office in Port Angeles, WA.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. D.A. Davidson & Co. (CRD 199): Form ADV filing data as of October 2026.