# Crystal Rock Capital Management, LLC.

> Crystal Rock Capital Management, LLC. is an SEC-registered investment advisory firm in Bannockburn, IL, registered since 2012, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated February 4, 2026.

- CRD: 157296
- Filed as: CRYSTAL ROCK CAPITAL MANAGEMENT, LLC.
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Bannockburn, IL
- Filing period: October 2026
- Form ADV filing dated: February 4, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/157296
- AdvisorCensus page: https://advisorcensus.com/firm/crystal-rock-capital-management-llc-bannockburn-il-157296

## Quick answers

**How is Crystal Rock Capital Management, LLC. compensated?**
On its Form ADV (Item 5.E, October 2026), Crystal Rock Capital Management, LLC. reports these compensation arrangements: a percentage of assets under its management; other.

**Where is Crystal Rock Capital Management, LLC. located?**
Crystal Rock Capital Management, LLC.'s principal office is in Bannockburn, IL, according to its Form ADV.

**Is Crystal Rock Capital Management, LLC. registered with the SEC or a state?**
Crystal Rock Capital Management, LLC. is an SEC-registered investment advisory firm, registered since 2012. Status as filed: Approved. CRD 157296.

**How much does Crystal Rock Capital Management, LLC. manage?**
Crystal Rock Capital Management, LLC. reports $203,891,787 in regulatory assets under management in its Form ADV filing dated February 4, 2026 (100% discretionary).

**How have Crystal Rock Capital Management, LLC.'s assets and staff changed since 2021?**
In the Form ADV data for Crystal Rock Capital Management, LLC.: Regulatory assets under management: $187,317,364 in the October 2021 data and $203,891,787 in the October 2026 data, up 9%. Total employees: 7 in October 2021 and 4 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Crystal Rock Capital Management, LLC. serve?**
By number of clients on Form ADV Item 5.D: pooled investment vehicles (other than investment companies and business development companies) (1).

**Which custodians does Crystal Rock Capital Management, LLC. use?**
Crystal Rock Capital Management, LLC.'s most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Bank of America, N.A. and J.P. Morgan Securities LLC as custodians holding 10% or more of its separately managed account assets.

**Does Crystal Rock Capital Management, LLC. report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/157296

**Does Crystal Rock Capital Management, LLC. state an account minimum?**
Its Form ADV Part 2A brochure dated February 4, 2026 says: "There is no set minimum investment amount to invest in the Fund or to open a Managed Account, although all investment amounts are subject to approval by Crystal Rock in its sole discretion."

**What changed in Crystal Rock Capital Management, LLC.'s recent Form ADV filings?**
In the March 2026 filing data: Regulatory assets under management went from $178,029,292 to $203,891,787 (+15%).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Other

### Fees and minimums (Form ADV Part 2A brochure dated February 4, 2026)

- Account minimum: None (the brochure says it may be waived or negotiated)

> There is no set minimum investment amount to invest in the Fund or to open a Managed Account, although all investment amounts are subject to approval by Crystal Rock in its sole discretion.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Bank of America, N.A.
- J.P. Morgan Securities LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $203,891,787
- Discretionary: $203,891,787
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| High net worth individuals | Fewer than 5 | $51,575,150 |
| Pooled investment vehicles (other than investment companies and business development companies) | 1 | $152,316,637 |

### Advisory services (Item 5.G)
- Portfolio management for individuals and/or small businesses
- Portfolio management for pooled investment vehicles (other than investment companies)
- Portfolio management for businesses (other than small businesses) or institutional clients

### Firm details
- Registered since: 2012 (14 years)
- Employees: 4 total, 4 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AZ
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- crystalrockcap.com

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $187,317,364 | 7 | February 19, 2021 |
| October 2022 | $211,385,078 | 6 | March 4, 2022 |
| October 2023 | $135,032,701 | 5 | March 15, 2023 |
| October 2024 | $161,581,302 | 4 | July 11, 2024 |
| October 2025 | $178,029,292 | 4 | January 31, 2025 |
| October 2026 | $203,891,787 | 4 | February 4, 2026 |

Regulatory assets under management: $187,317,364 in the October 2021 data and $203,891,787 in the October 2026 data, up 9%.
Total employees: 7 in October 2021 and 4 in October 2026.

## Changes in the filing (last 12 months)

### March 2026
- Regulatory assets under management went from $178,029,292 to $203,891,787 (+15%).

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Crystal Rock Capital Management, LLC. (CRD 157296): Form ADV filing data as of October 2026.