# Crescent Grove Advisors

> Crescent Grove Advisors is an SEC-registered investment advisory firm in Lake Forest, IL, registered since 2014, reporting over $5 billion in regulatory assets under management in its Form ADV filing dated March 26, 2026.

- CRD: 170912
- Filed as: CRESCENT GROVE ADVISORS
- Legal name: Crescent Grove Advisors, LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Lake Forest, IL
- Filing period: October 2026
- Form ADV filing dated: March 26, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/170912
- AdvisorCensus page: https://advisorcensus.com/firm/crescent-grove-advisors-lake-forest-il-170912

## Quick answers

**How is Crescent Grove Advisors compensated?**
On its Form ADV (Item 5.E, October 2026), Crescent Grove Advisors reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**How much does Crescent Grove Advisors charge?**
Its Form ADV Part 2A brochure dated March 26, 2026 states: Flat fee: $3,000 to $150,000 a year (financial planning and consulting services). Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Where is Crescent Grove Advisors located?**
Crescent Grove Advisors' principal office is in Lake Forest, IL, according to its Form ADV; the April 2026 filing also lists 2 other offices (Schedule D, Section 1.F).

**Is Crescent Grove Advisors registered with the SEC or a state?**
Crescent Grove Advisors is an SEC-registered investment advisory firm, registered since 2014. Status as filed: Approved. CRD 170912.

**How much does Crescent Grove Advisors manage?**
Crescent Grove Advisors reports $5,504,086,413 in regulatory assets under management in its Form ADV filing dated March 26, 2026 (99% discretionary).

**How have Crescent Grove Advisors' assets and staff changed since 2021?**
In the Form ADV data for Crescent Grove Advisors: Regulatory assets under management: $3,695,568,091 in the October 2021 data and $5,504,086,413 in the October 2026 data, up 49%. Total employees: 29 in October 2021 and 34 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Crescent Grove Advisors serve?**
By number of clients on Form ADV Item 5.D: high net worth individuals (290); individuals (other than high net worth individuals) (35); other (33).

**Which custodians does Crescent Grove Advisors use?**
Crescent Grove Advisors' most recent Form ADV filing (Schedule D, Section 5.K(3)) lists National Financial Services LLC as a custodian holding 10% or more of its separately managed account assets.

**Does Crescent Grove Advisors report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/170912

**What changed in Crescent Grove Advisors' recent Form ADV filings?**
In the April 2026 filing data: Regulatory assets under management went from $4,996,271,684 to $5,504,086,413 (+10%). Updated its list of owners and control persons (Schedule A).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated March 26, 2026)

- Flat fee: $3,000 to $150,000 a year (financial planning and consulting services)

> Crescent Grove Advisors generally charges a fixed annual fee for providing financial planning and consulting services. These fees are negotiable, but typically range from $3,000 to $150,000 per year

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- National Financial Services LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $5,504,086,413
- Discretionary: $5,458,706,180
- Non-discretionary: $45,380,233

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 35 | $30,261,095 |
| High net worth individuals | 290 | $5,113,561,269 |
| Charitable organizations | 19 | $176,052,017 |
| Corporations or other businesses not listed above | 5 | $91,348,856 |
| Other | 33 | $92,863,176 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients

### Firm details
- Registered since: 2014 (12 years)
- Employees: 34 total, 14 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AZ, CA, CO, FL, GA, IL, MN, MO, NY, PA, SC, TX, VA, WI
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Other offices (Schedule D, Section 1.F), as of the April 2026 filing
- Atlanta, GA
- Milwaukee, WI

### Websites listed on Form ADV (Item 1.I)
- crescentgroveadvisors.com
- LinkedIn @16223559

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $3,695,568,091 | 29 | March 10, 2021 |
| October 2022 | $4,354,808,217 | 31 | March 18, 2022 |
| October 2023 | $3,912,910,263 | 32 | July 31, 2023 |
| October 2024 | $4,455,148,440 | 34 | March 27, 2024 |
| October 2025 | $4,996,271,684 | 34 | July 7, 2025 |
| October 2026 | $5,504,086,413 | 34 | March 26, 2026 |

Regulatory assets under management: $3,695,568,091 in the October 2021 data and $5,504,086,413 in the October 2026 data, up 49%.
Total employees: 29 in October 2021 and 34 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Regulatory assets under management went from $4,996,271,684 to $5,504,086,413 (+10%).
- Updated its list of owners and control persons (Schedule A).

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Crescent Grove Advisors (CRD 170912): Form ADV filing data as of October 2026.