# Bragg Financial Advisors Inc

> Bragg Financial Advisors Inc is an SEC-registered investment advisory firm in Charlotte, NC, registered since 1999, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated September 17, 2026.

- CRD: 108780
- Filed as: BRAGG FINANCIAL ADVISORS INC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Charlotte, NC
- Filing period: October 2026
- Form ADV filing dated: September 17, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/108780
- AdvisorCensus page: https://advisorcensus.com/firm/bragg-financial-advisors-inc-charlotte-nc-108780

## Quick answers

**How is Bragg Financial Advisors Inc compensated?**
On its Form ADV (Item 5.E, October 2026), Bragg Financial Advisors Inc reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**Where is Bragg Financial Advisors Inc located?**
Bragg Financial Advisors Inc's principal office is in Charlotte, NC, according to its Form ADV.

**Is Bragg Financial Advisors Inc registered with the SEC or a state?**
Bragg Financial Advisors Inc is an SEC-registered investment advisory firm, registered since 1999. Status as filed: Approved. CRD 108780.

**How much does Bragg Financial Advisors Inc manage?**
Bragg Financial Advisors Inc reports $4,671,122,824 in regulatory assets under management in its Form ADV filing dated September 17, 2026 (100% discretionary).

**How have Bragg Financial Advisors Inc's assets and staff changed since 2021?**
In the Form ADV data for Bragg Financial Advisors Inc: Regulatory assets under management: $2,272,123,381 in the October 2021 data and $4,671,122,824 in the October 2026 data, up 106%. Total employees: 26 in October 2021 and 39 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Bragg Financial Advisors Inc serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (794); high net worth individuals (743); charitable organizations (38).

**Which custodians does Bragg Financial Advisors Inc use?**
Bragg Financial Advisors Inc's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and Pershing LLC as custodians holding 10% or more of its separately managed account assets.

**Does Bragg Financial Advisors Inc report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/108780

**What changed in Bragg Financial Advisors Inc's recent Form ADV filings?**
In the April 2026 filing data: Regulatory assets under management went from $3,904,367,607 to $4,671,122,824 (+20%). Updated its list of owners and control persons (Schedule A).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.
- Pershing LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $4,671,122,824
- Discretionary: $4,671,122,824
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 794 | $252,970,624 |
| High net worth individuals | 743 | $3,092,733,522 |
| Investment companies | 2 | $1,109,750,084 |
| Charitable organizations | 38 | $61,724,534 |
| Corporations or other businesses not listed above | 36 | $153,944,060 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for investment companies (and business development companies)
- Portfolio management for businesses (other than small businesses) or institutional clients
- Pension consulting services
- Selection of other advisers (including private fund managers)

### Firm details
- Registered since: 1999 (26 years)
- Employees: 39 total, 15 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: CA, CO, FL, GA, MA, MD, NC, NY, PA, SC, TN, TX, VA, WA
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- braggfinancial.com
- Facebook @BraggFinancial
- Instagram @braggfinancial
- LinkedIn @bragg-financial-advisors

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $2,272,123,381 | 26 | March 30, 2021 |
| October 2022 | $3,070,907,908 | 29 | March 29, 2022 |
| October 2023 | $2,798,665,776 | 31 | March 29, 2023 |
| October 2024 | $3,423,863,250 | 31 | March 15, 2024 |
| October 2025 | $3,904,367,607 | 33 | March 3, 2025 |
| October 2026 | $4,671,122,824 | 39 | September 17, 2026 |

Regulatory assets under management: $2,272,123,381 in the October 2021 data and $4,671,122,824 in the October 2026 data, up 106%.
Total employees: 26 in October 2021 and 39 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Regulatory assets under management went from $3,904,367,607 to $4,671,122,824 (+20%).
- Updated its list of owners and control persons (Schedule A).

### December 2025
- Registered or notice-filed in TN.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Bragg Financial Advisors Inc (CRD 108780): Form ADV filing data as of October 2026.