# Bloom Advisors

> Bloom Advisors is an SEC-registered investment advisory firm in Farmington Hills, MI, registered since 1995, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated April 1, 2026.

- CRD: 106152
- Filed as: BLOOM ADVISORS
- Legal name: Bloom Advisors, Inc.
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Farmington Hills, MI
- Filing period: October 2026
- Form ADV filing dated: April 1, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/106152
- AdvisorCensus page: https://advisorcensus.com/firm/bloom-advisors-farmington-hills-mi-106152

## Quick answers

**How is Bloom Advisors compensated?**
On its Form ADV (Item 5.E, October 2026), Bloom Advisors reports these compensation arrangements: a percentage of assets under its management.

**Where is Bloom Advisors located?**
Bloom Advisors' principal office is in Farmington Hills, MI, according to its Form ADV.

**Is Bloom Advisors registered with the SEC or a state?**
Bloom Advisors is an SEC-registered investment advisory firm, registered since 1995. Status as filed: Approved. CRD 106152.

**How much does Bloom Advisors manage?**
Bloom Advisors reports $1,618,374,513 in regulatory assets under management in its Form ADV filing dated April 1, 2026 (100% discretionary).

**How have Bloom Advisors' assets and staff changed since 2021?**
In the Form ADV data for Bloom Advisors: Regulatory assets under management: $1,327,652,913 in the October 2021 data and $1,618,374,513 in the October 2026 data, up 22%. Total employees: 20 in October 2021 and 21 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Bloom Advisors serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (647); high net worth individuals (519).

**Which custodians does Bloom Advisors use?**
Bloom Advisors' most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and Fidelity Brokerage Services LLC as custodians holding 10% or more of its separately managed account assets.

**Does Bloom Advisors report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/106152

**Does Bloom Advisors state an account minimum?**
Its Form ADV Part 2A brochure dated March 9, 2026 says: "Bloom Advisors generally requires a minimum account size of $250,000. Bloom Advisors, in its sole discretion, may waive the required minimum."

**What changed in Bloom Advisors' recent Form ADV filings?**
In the April 2026 filing data: Employees performing advisory functions went from 9 to 11. Regulatory assets under management went from $1,407,680,642 to $1,618,374,513 (+15%).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management

### Fees and minimums (Form ADV Part 2A brochure dated March 9, 2026)

- Account minimum: $250,000 (the brochure says it may be waived or negotiated)

> Bloom Advisors generally requires a minimum account size of $250,000. Bloom Advisors, in its sole discretion, may waive the required minimum.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.
- Fidelity Brokerage Services LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $1,618,374,513
- Discretionary: $1,618,374,513
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 647 | $346,476,446 |
| High net worth individuals | 519 | $1,271,898,067 |
| Banking or thrift institutions | 0 | Not reported |
| Investment companies | 0 | Not reported |
| Business development companies | 0 | Not reported |
| Pooled investment vehicles (other than investment companies and business development companies) | 0 | Not reported |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 0 | Not reported |
| Charitable organizations | 0 | Not reported |
| State or municipal government entities (including government pension plans) | 0 | Not reported |
| Other investment advisers | 0 | Not reported |
| Insurance companies | 0 | Not reported |
| Sovereign wealth funds and foreign official institutions | 0 | Not reported |
| Corporations or other businesses not listed above | 0 | Not reported |
| Other | 0 | Not reported |

### Advisory services (Item 5.G)
- Portfolio management for individuals and/or small businesses

### Firm details
- Registered since: 1995 (31 years)
- Employees: 21 total, 11 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AZ, CA, FL, IL, LA, MI, NY, PA, SC, TX
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- bloomadvisors.com
- yelp.com/biz/bloom-advisors-farmington-hills
- Facebook @bloomadvisors
- LinkedIn @bloomadvisors

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $1,327,652,913 | 20 | February 2, 2021 |
| October 2022 | $1,448,628,841 | 19 | May 3, 2022 |
| October 2023 | $1,155,071,554 | 19 | February 6, 2023 |
| October 2024 | $1,305,417,356 | 21 | March 14, 2024 |
| October 2025 | $1,407,680,642 | 21 | March 24, 2025 |
| October 2026 | $1,618,374,513 | 21 | April 1, 2026 |

Regulatory assets under management: $1,327,652,913 in the October 2021 data and $1,618,374,513 in the October 2026 data, up 22%.
Total employees: 20 in October 2021 and 21 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Employees performing advisory functions went from 9 to 11.
- Regulatory assets under management went from $1,407,680,642 to $1,618,374,513 (+15%).

### February 2026
- Updated its list of owners and control persons (Schedule A).

### January 2026
- No longer registered or notice-filed in KY.

### December 2025
- Registered or notice-filed in IL.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Bloom Advisors (CRD 106152): Form ADV filing data as of October 2026.