{ "crd_number": 112847, "slug": "berla-investment-consulting-alamo-ca-112847", "primary_business_name": "BERLA INVESTMENT CONSULTING", "legal_name": "BERLA INVESTMENT CONSULTING", "dbas": [], "city": "Alamo", "state": "CA", "country": "United States", "cbsa_code": "41860", "metro": { "cbsa_code": "41860", "common_name": "San Francisco", "msa_name": "San Francisco-Oakland-Fremont, CA", "path": "/advisors/ca/san-francisco" }, "registration_type": "sec", "registration_status": "Approved", "registration_date": "1986-03-10", "years_registered": 40, "period": "2026-10-01", "filing_date": "2026-05-18", "carried_forward": false, "raum_total": null, "raum_discretionary": null, "raum_non_discretionary": null, "raum_band": "not_reported", "raum_band_label": "Not reported", "total_employees": 2, "advisory_employees": 2, "client_count_bucket": null, "clients_by_type": { "charitable": { "raum": null, "count": 1 }, "pension_profit_sharing": { "raum": null, "count": 3 }, "high_net_worth_individuals": { "raum": null, "count": 65 } }, "compensation_types": [ "fixed", "hourly" ], "advisory_activities": [ "pension_consulting", "selection_of_other_advisers" ], "wrap_fee_participant": false, "disclosure_yes_count": 0, "states_registered": [ "CA" ], "websites": [ "https://berlainv.com", "https://berlainvestment.com", "https://berlainvestmentconsulting.com" ], "iapd_url": "https://adviserinfo.sec.gov/firm/summary/112847", "city_as_filed": "ALAMO", "url": "https://advisorcensus.com/firm/berla-investment-consulting-alamo-ca-112847", "display_name": "Berla Investment Consulting", "summary": "Berla Investment Consulting is an SEC-registered investment advisory firm in Alamo, CA, registered since 1986, with no regulatory assets under management reported in its Form ADV filing dated May 18, 2026.", "citation": "AdvisorCensus. Berla Investment Consulting (CRD 112847): Form ADV filing data as of October 2026.", "registration_type_label": "SEC-registered investment adviser", "compensation_labels": [ "Hourly charges", "Fixed fees (other than subscription fees)" ], "advisory_activity_labels": [ "Pension consulting services", "Selection of other advisers (including private fund managers)" ], "quick_answers": [ { "q": "How is Berla Investment Consulting compensated?", "a": "On its Form ADV (Item 5.E, October 2026), Berla Investment Consulting reports these compensation arrangements: hourly charges; fixed fees (other than subscription fees)." }, { "q": "Where is Berla Investment Consulting located?", "a": "Berla Investment Consulting's principal office is in Alamo, CA, according to its Form ADV." }, { "q": "Is Berla Investment Consulting registered with the SEC or a state?", "a": "Berla Investment Consulting is an SEC-registered investment advisory firm, registered since 1986. Status as filed: Approved. CRD 112847." }, { "q": "How have Berla Investment Consulting's assets and staff changed since 2021?", "a": "In the Form ADV data for Berla Investment Consulting: Total employees: 2 in October 2021 and 2 in October 2026. Assets under management move with markets as well as with clients coming and going." }, { "q": "What types of clients does Berla Investment Consulting serve?", "a": "By number of clients on Form ADV Item 5.D: high net worth individuals (65); pension and profit sharing plans (but not the plan participants or government pension plans) (3); charitable organizations (1)." }, { "q": "Does Berla Investment Consulting report any disciplinary disclosures?", "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/112847" }, { "q": "Does Berla Investment Consulting state an account minimum?", "a": "Its Form ADV Part 2A brochure dated May 18, 2026 says: \"Berla Investment Consulting does not impose a minimum investment amount or other conditions.\"" }, { "q": "What changed in Berla Investment Consulting's recent Form ADV filings?", "a": "In the June 2026 filing data: Reported a succession: took over the business of Berla Investment Consulting (CRD 112847) on April 20, 2026. Changed its legal name from Berla George Alexander to Berla Investment Consulting. Updated its list of owners and control persons (Schedule A)." } ], "filing_history": [ { "period": "2021-10-01", "regulatory_assets_under_management": null, "total_employees": 2, "filing_date": "2021-03-29" }, { "period": "2022-10-01", "regulatory_assets_under_management": null, "total_employees": 2, "filing_date": "2022-03-29" }, { "period": "2023-10-01", "regulatory_assets_under_management": null, "total_employees": 2, "filing_date": "2023-06-20" }, { "period": "2024-10-01", "regulatory_assets_under_management": null, "total_employees": 2, "filing_date": "2024-03-27" }, { "period": "2025-10-01", "regulatory_assets_under_management": null, "total_employees": 2, "filing_date": "2025-03-13" }, { "period": "2026-10-01", "regulatory_assets_under_management": null, "total_employees": 2, "filing_date": "2026-05-18" } ], "recent_changes": [ { "period": "2026-06-01", "period_label": "June 2026", "notes": [ "Reported a succession: took over the business of Berla Investment Consulting (CRD 112847) on April 20, 2026.", "Changed its legal name from Berla George Alexander to Berla Investment Consulting.", "Updated its list of owners and control persons (Schedule A)." ] } ], "fees_from_brochure": { "source": "Form ADV Part 2A brochure dated May 18, 2026", "provided_by_the_firm": false, "tiers": [], "flat_rate": null, "stated_range": null, "stated_maximum": null, "account_minimum": "None", "account_minimum_may_be_waived": false, "minimum_annual_fee": null, "planning_fees": [], "figures": [ { "label": "Account minimum", "statements": [ "Account minimum: None" ], "quotes": [ "Berla Investment Consulting does not impose a minimum investment amount or other conditions." ] } ], "values": { "tiers": [], "range_pct": null, "max_pct": null, "account_minimum": 0.0, "minimum_annual_fee": null, "planning": [] }, "quotes": [ "Berla Investment Consulting does not impose a minimum investment amount or other conditions." ], "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable." }, "custodians": [], "custodians_note": null, "markdown_url": "https://advisorcensus.com/firm/berla-investment-consulting-alamo-ca-112847.md", "clients": [ { "type": "high_net_worth_individuals", "label": "High net worth individuals", "count": 65, "fewer_than_5": false, "raum": null }, { "type": "pension_profit_sharing", "label": "Pension and profit sharing plans (but not the plan participants or government pension plans)", "count": 3, "fewer_than_5": false, "raum": null }, { "type": "charitable", "label": "Charitable organizations", "count": 1, "fewer_than_5": false, "raum": null } ], "disclosure_line": "Reports no disclosure items on Form ADV Item 11.", "disclosure_items": [], "indexable": true, "suppressed": false, "claimed": false, "enhanced": false, "provided_by_the_firm": null, "source": { "name": "Form ADV", "as_of": "2026-10-01", "iapd_url": "https://adviserinfo.sec.gov/firm/summary/112847", "operator": "BH Monitor Services, LLC", "license": "https://creativecommons.org/licenses/by/4.0/", "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data" } }