# Bay Capital Advisors, LLC

> Bay Capital Advisors, LLC is an SEC-registered investment advisory firm in Virginia Beach, VA, registered since 2021, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated August 12, 2026.

- CRD: 140796
- Filed as: BAY CAPITAL ADVISORS, LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Virginia Beach, VA
- Filing period: October 2026
- Form ADV filing dated: August 12, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/140796
- AdvisorCensus page: https://advisorcensus.com/firm/bay-capital-advisors-llc-virginia-beach-va-140796

## Quick answers

**How is Bay Capital Advisors, LLC compensated?**
On its Form ADV (Item 5.E, October 2026), Bay Capital Advisors, LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**How much does Bay Capital Advisors, LLC charge?**
Its Form ADV Part 2A brochure dated March 6, 2026 states: Hourly rate: $500 an hour (Investment Analysis and Corporate Planning Services); Flat fee: $3,500 to $10,000 (developing a comprehensive financial plan); Hourly rate: $350 an hour (Comprehensive Financial Planning (ongoing)). Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Where is Bay Capital Advisors, LLC located?**
Bay Capital Advisors, LLC's principal office is in Virginia Beach, VA, according to its Form ADV.

**Is Bay Capital Advisors, LLC registered with the SEC or a state?**
Bay Capital Advisors, LLC is an SEC-registered investment advisory firm, registered since 2021. Status as filed: Approved. CRD 140796.

**How much does Bay Capital Advisors, LLC manage?**
Bay Capital Advisors, LLC reports $228,283,850 in regulatory assets under management in its Form ADV filing dated August 12, 2026 (100% discretionary).

**How have Bay Capital Advisors, LLC's assets and staff changed since 2022?**
In the Form ADV data for Bay Capital Advisors, LLC: Regulatory assets under management: $135,965,642 in the October 2022 data and $228,283,850 in the October 2026 data, up 68%. Total employees: 4 in October 2022 and 5 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Bay Capital Advisors, LLC serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (114); high net worth individuals (80); charitable organizations (1).

**Which custodians does Bay Capital Advisors, LLC use?**
Bay Capital Advisors, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and Fidelity Brokerage Services LLC as custodians holding 10% or more of its separately managed account assets.

**Does Bay Capital Advisors, LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/140796

**What changed in Bay Capital Advisors, LLC's recent Form ADV filings?**
In the September 2026 filing data: Registered or notice-filed in NC.

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated March 6, 2026)

- Hourly rate: $500 an hour (Investment Analysis and Corporate Planning Services)

> Project Based Financial Planning will generally be offered on a fixed fee basis. In special circumstances it may be offered on an hourly basis at a rate of $500 per hour, paid in arrears on a monthly basis.

- Flat fee: $3,500 to $10,000 (developing a comprehensive financial plan)

> The fixed fee can range between $3,500 and $10,000 and is typically based on a $350 per hour rate.

- Hourly rate: $350 an hour (Comprehensive Financial Planning (ongoing))

> The fixed fee can range between $3,500 and $10,000 and is typically based on a $350 per hour rate.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.
- Fidelity Brokerage Services LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $228,283,850
- Discretionary: $228,283,850
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 114 | $39,438,125 |
| High net worth individuals | 80 | $182,059,155 |
| Charitable organizations | 1 | $6,786,570 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Educational seminars/workshops
- Other

### Firm details
- Registered since: 2021 (4 years)
- Employees: 5 total, 5 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: FL, NC, NH, TX, VA
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- baycapitaladvice.com
- Facebook @672725605931987
- Facebook @AshleyJulianoBCA
- Facebook facebook.com
- LinkedIn @ARCELIAWICKERJR
- LinkedIn @JoeSallee
- LinkedIn @VIVIANHONEYCUTT
- LinkedIn @bay-capital-advisors-llc
- LinkedIn @ashley-juliano2
- LinkedIn @mike-upshaw-82678a15

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2022 | $135,965,642 | 4 | April 6, 2022 |
| October 2023 | $132,534,705 | 5 | January 20, 2023 |
| October 2024 | $155,149,960 | 5 | September 25, 2024 |
| October 2025 | $195,912,606 | 4 | February 25, 2025 |
| October 2026 | $228,283,850 | 5 | August 12, 2026 |

Regulatory assets under management: $135,965,642 in the October 2022 data and $228,283,850 in the October 2026 data, up 68%.
Total employees: 4 in October 2022 and 5 in October 2026.

## Changes in the filing (last 12 months)

### September 2026
- Registered or notice-filed in NC.

### March 2026
- Employees performing advisory functions went from 4 to 5.
- Regulatory assets under management went from $195,912,606 to $228,283,850 (+17%).
- No longer lists an office in Carrollton, VA.
- No longer lists an office in Chesapeake, VA.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Bay Capital Advisors, LLC (CRD 140796): Form ADV filing data as of October 2026.
