# Affinity Investment Advisors, LLC

> Affinity Investment Advisors, LLC is an SEC-registered investment advisory firm in Newport Beach, CA, registered since 1992, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated September 29, 2026.

- CRD: 108278
- Filed as: AFFINITY INVESTMENT ADVISORS, LLC
- Also doing business as: PROVIDUS WEALTH MANAGEMENT
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Newport Beach, CA
- Filing period: October 2026
- Form ADV filing dated: September 29, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/108278
- AdvisorCensus page: https://advisorcensus.com/firm/affinity-investment-advisors-llc-newport-beach-ca-108278

## Quick answers

**How is Affinity Investment Advisors, LLC compensated?**
On its Form ADV (Item 5.E, October 2026), Affinity Investment Advisors, LLC reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees). The amounts are in Item 5 of its Form ADV Part 2A brochure.

**Where is Affinity Investment Advisors, LLC located?**
Affinity Investment Advisors, LLC's principal office is in Newport Beach, CA, according to its Form ADV.

**Is Affinity Investment Advisors, LLC registered with the SEC or a state?**
Affinity Investment Advisors, LLC is an SEC-registered investment advisory firm, registered since 1992. Status as filed: Approved. CRD 108278.

**How much does Affinity Investment Advisors, LLC manage?**
Affinity Investment Advisors, LLC reports $1,159,209,399 in regulatory assets under management in its Form ADV filing dated September 29, 2026 (100% discretionary).

**How have Affinity Investment Advisors, LLC's assets and staff changed since 2021?**
In the Form ADV data for Affinity Investment Advisors, LLC: Regulatory assets under management: $1,065,644,137 in the October 2021 data and $1,159,209,399 in the October 2026 data, up 9%. Total employees: 10 in October 2021 and 6 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Affinity Investment Advisors, LLC serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (42); high net worth individuals (9); pension and profit sharing plans (but not the plan participants or government pension plans) (6).

**Which custodians does Affinity Investment Advisors, LLC use?**
Affinity Investment Advisors, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and Fidelity Brokerage Services LLC as custodians holding 10% or more of its separately managed account assets.

**Does Affinity Investment Advisors, LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/108278

**What changed in Affinity Investment Advisors, LLC's recent Form ADV filings?**
In the October 2026 filing data: Added the business name Providus Wealth Management. Registered or notice-filed in NV.

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Fixed fees (other than subscription fees)

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.
- Fidelity Brokerage Services LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $1,159,209,399
- Discretionary: $1,156,215,422
- Non-discretionary: $2,993,977

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 42 | $18,017,299 |
| High net worth individuals | 9 | $19,370,280 |
| Investment companies | 1 | $51,226,437 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 6 | $35,296,445 |
| Charitable organizations | 5 | $23,256,503 |
| State or municipal government entities (including government pension plans) | 1 | $31,746,501 |
| Other investment advisers | 1 | $978,675,882 |
| Corporations or other businesses not listed above | 4 | $1,620,052 |

### Advisory services (Item 5.G)
- Portfolio management for individuals and/or small businesses
- Portfolio management for investment companies (and business development companies)
- Portfolio management for businesses (other than small businesses) or institutional clients
- Selection of other advisers (including private fund managers)
- Other

### Firm details
- Registered since: 1992 (34 years)
- Employees: 6 total, 4 performing advisory functions
- Wrap fee program participation: Yes
- States registered or notice-filed: CA, HI, NV
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- affinityinvestment.com
- LinkedIn @affinity-investment-advisors-llc

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $1,065,644,137 | 10 | September 24, 2021 |
| October 2022 | $976,863,183 | 10 | March 28, 2022 |
| October 2023 | $1,143,549,496 | 9 | March 30, 2023 |
| October 2024 | $938,131,907 | 8 | March 27, 2024 |
| October 2025 | $1,065,062,527 | 6 | March 31, 2025 |
| October 2026 | $1,159,209,399 | 6 | September 29, 2026 |

Regulatory assets under management: $1,065,644,137 in the October 2021 data and $1,159,209,399 in the October 2026 data, up 9%.
Total employees: 10 in October 2021 and 6 in October 2026.

## Changes in the filing (last 12 months)

### October 2026
- Added the business name Providus Wealth Management.
- Registered or notice-filed in NV.

### April 2026
- Employees performing advisory functions went from 5 to 4.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Affinity Investment Advisors, LLC (CRD 108278): Form ADV filing data as of October 2026.