{
  "crd_number": 108278,
  "slug": "affinity-investment-advisors-llc-newport-beach-ca-108278",
  "primary_business_name": "AFFINITY INVESTMENT ADVISORS, LLC",
  "legal_name": "AFFINITY INVESTMENT ADVISORS, LLC",
  "dbas": [
    "PROVIDUS WEALTH MANAGEMENT"
  ],
  "city": "Newport Beach",
  "state": "CA",
  "country": "United States",
  "cbsa_code": "31080",
  "metro": {
    "cbsa_code": "31080",
    "common_name": "Los Angeles",
    "msa_name": "Los Angeles-Long Beach-Anaheim, CA",
    "path": "/advisors/ca/los-angeles"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "1992-07-28",
  "years_registered": 34,
  "period": "2026-10-01",
  "filing_date": "2026-09-29",
  "carried_forward": false,
  "raum_total": 1159209399.0,
  "raum_discretionary": 1156215422.0,
  "raum_non_discretionary": 2993977.0,
  "raum_band": "1b_5b",
  "raum_band_label": "$1 billion to $5 billion",
  "total_employees": 6,
  "advisory_employees": 4,
  "client_count_bucket": "fewer_than_5_in_some_types",
  "clients_by_type": {
    "charitable": {
      "raum": 23256503.0,
      "count": 5
    },
    "individuals": {
      "raum": 18017299.0,
      "count": 42
    },
    "state_municipal": {
      "raum": 31746501.0,
      "count": 1,
      "fewer_than_5": true
    },
    "investment_companies": {
      "raum": 51226437.0,
      "count": 1
    },
    "pension_profit_sharing": {
      "raum": 35296445.0,
      "count": 6
    },
    "other_investment_advisers": {
      "raum": 978675882.0,
      "count": 1,
      "fewer_than_5": true
    },
    "high_net_worth_individuals": {
      "raum": 19370280.0,
      "count": 9
    },
    "corporations_other_businesses": {
      "raum": 1620052.0,
      "count": 4
    }
  },
  "compensation_types": [
    "fixed",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "other",
    "portfolio_management_businesses_institutional",
    "portfolio_management_individuals",
    "portfolio_management_investment_companies",
    "selection_of_other_advisers"
  ],
  "wrap_fee_participant": true,
  "disclosure_yes_count": 0,
  "states_registered": [
    "CA",
    "HI",
    "NV"
  ],
  "websites": [
    "https://affinityinvestment.com",
    "https://linkedin.com/company/affinity-investment-advisors-llc"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/108278",
  "city_as_filed": "NEWPORT BEACH",
  "url": "https://advisorcensus.com/firm/affinity-investment-advisors-llc-newport-beach-ca-108278",
  "display_name": "Affinity Investment Advisors, LLC",
  "summary": "Affinity Investment Advisors, LLC is an SEC-registered investment advisory firm in Newport Beach, CA, registered since 1992, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated September 29, 2026.",
  "citation": "AdvisorCensus. Affinity Investment Advisors, LLC (CRD 108278): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Fixed fees (other than subscription fees)"
  ],
  "advisory_activity_labels": [
    "Portfolio management for individuals and/or small businesses",
    "Portfolio management for investment companies (and business development companies)",
    "Portfolio management for businesses (other than small businesses) or institutional clients",
    "Selection of other advisers (including private fund managers)",
    "Other"
  ],
  "quick_answers": [
    {
      "q": "How is Affinity Investment Advisors, LLC compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Affinity Investment Advisors, LLC reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees). The amounts are in Item 5 of its Form ADV Part 2A brochure."
    },
    {
      "q": "Where is Affinity Investment Advisors, LLC located?",
      "a": "Affinity Investment Advisors, LLC's principal office is in Newport Beach, CA, according to its Form ADV."
    },
    {
      "q": "Is Affinity Investment Advisors, LLC registered with the SEC or a state?",
      "a": "Affinity Investment Advisors, LLC is an SEC-registered investment advisory firm, registered since 1992. Status as filed: Approved. CRD 108278."
    },
    {
      "q": "How much does Affinity Investment Advisors, LLC manage?",
      "a": "Affinity Investment Advisors, LLC reports $1,159,209,399 in regulatory assets under management in its Form ADV filing dated September 29, 2026 (100% discretionary)."
    },
    {
      "q": "How have Affinity Investment Advisors, LLC's assets and staff changed since 2021?",
      "a": "In the Form ADV data for Affinity Investment Advisors, LLC: Regulatory assets under management: $1,065,644,137 in the October 2021 data and $1,159,209,399 in the October 2026 data, up 9%. Total employees: 10 in October 2021 and 6 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Affinity Investment Advisors, LLC serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (42); high net worth individuals (9); pension and profit sharing plans (but not the plan participants or government pension plans) (6)."
    },
    {
      "q": "Which custodians does Affinity Investment Advisors, LLC use?",
      "a": "Affinity Investment Advisors, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and Fidelity Brokerage Services LLC as custodians holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Affinity Investment Advisors, LLC report any disciplinary disclosures?",
      "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/108278"
    },
    {
      "q": "What changed in Affinity Investment Advisors, LLC's recent Form ADV filings?",
      "a": "In the October 2026 filing data: Added the business name Providus Wealth Management. Registered or notice-filed in NV."
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 1065644137.0,
      "total_employees": 10,
      "filing_date": "2021-09-24"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 976863183.0,
      "total_employees": 10,
      "filing_date": "2022-03-28"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 1143549496.0,
      "total_employees": 9,
      "filing_date": "2023-03-30"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 938131907.0,
      "total_employees": 8,
      "filing_date": "2024-03-27"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 1065062527.0,
      "total_employees": 6,
      "filing_date": "2025-03-31"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 1159209399.0,
      "total_employees": 6,
      "filing_date": "2026-09-29"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-10-01",
      "period_label": "October 2026",
      "notes": [
        "Added the business name Providus Wealth Management.",
        "Registered or notice-filed in NV."
      ]
    },
    {
      "period": "2026-04-01",
      "period_label": "April 2026",
      "notes": [
        "Employees performing advisory functions went from 5 to 4."
      ]
    }
  ],
  "fees_from_brochure": null,
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    },
    {
      "name": "Fidelity Brokerage Services LLC",
      "name_as_filed": "FIDELITY BROKERAGE SERVICES LLC",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/affinity-investment-advisors-llc-newport-beach-ca-108278.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 42,
      "fewer_than_5": false,
      "raum": 18017299.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 9,
      "fewer_than_5": false,
      "raum": 19370280.0
    },
    {
      "type": "investment_companies",
      "label": "Investment companies",
      "count": 1,
      "fewer_than_5": false,
      "raum": 51226437.0
    },
    {
      "type": "pension_profit_sharing",
      "label": "Pension and profit sharing plans (but not the plan participants or government pension plans)",
      "count": 6,
      "fewer_than_5": false,
      "raum": 35296445.0
    },
    {
      "type": "charitable",
      "label": "Charitable organizations",
      "count": 5,
      "fewer_than_5": false,
      "raum": 23256503.0
    },
    {
      "type": "state_municipal",
      "label": "State or municipal government entities (including government pension plans)",
      "count": 1,
      "fewer_than_5": true,
      "raum": 31746501.0
    },
    {
      "type": "other_investment_advisers",
      "label": "Other investment advisers",
      "count": 1,
      "fewer_than_5": true,
      "raum": 978675882.0
    },
    {
      "type": "corporations_other_businesses",
      "label": "Corporations or other businesses not listed above",
      "count": 4,
      "fewer_than_5": false,
      "raum": 1620052.0
    }
  ],
  "disclosure_line": "Reports no disclosure items on Form ADV Item 11.",
  "disclosure_items": [],
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/108278",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}