{
  "path": "/advisors/wi/hourly",
  "url": "https://advisorcensus.com/advisors/wi/hourly/page/2",
  "page_type": "state_fee",
  "title": "Hourly financial advisors in Wisconsin",
  "filters": {},
  "scope_total": 171,
  "faq": [
    {
      "q": "How many financial advisory firms are there in Wisconsin?",
      "a": "AdvisorCensus lists 416 investment advisory firms with a principal office in Wisconsin, from Form ADV filings as of October 2026: 196 SEC-registered, 180 state-registered, and 40 exempt reporting advisers. Firms may request removal, so the count can differ slightly from the number of firms that file Form ADV."
    },
    {
      "q": "How many fee-only financial advisors are in Wisconsin?",
      "a": "156 of the 416 firms meet AdvisorCensus's fee-only test: paid only by a percentage of assets, hourly charges, fixed fees, or subscription fees on Form ADV Item 5.E (no commissions, performance-based fees, or other compensation), with no sales-related compensation ties in the same filing: no employee registered with a broker-dealer or licensed as an insurance agent (Item 5.B), no brokerage, insurance, real estate, or other product sales business (Item 6.A), no related broker-dealer, insurance company, real estate broker, or futures commission merchant (Item 7.A), and no referral fees from others or other sales interest (Item 8). Form ADV has no fee-only box, so this is derived from the filing; it is not a fee-only certification, and a firm's own page lists its compensation arrangements as filed."
    },
    {
      "q": "How many financial advisors in Wisconsin offer financial planning?",
      "a": "253 of the 376 firms in Wisconsin that answer Form ADV Item 5.G, which asks what advisory services a firm provides, report financial planning services, as of October 2026. Exempt reporting advisers do not answer Item 5.G. Each firm page lists every advisory service the firm reports."
    },
    {
      "q": "Are the financial advisors in Wisconsin fiduciaries?",
      "a": "Every firm on this page is an investment adviser that files Form ADV, and an investment adviser owes its clients a fiduciary duty under federal law, made up of a duty of care and a duty of loyalty: it must act in the client's best interest and not put its own interests ahead of the client's, and must eliminate its conflicts of interest or disclose them fully and fairly. Form ADV has no fiduciary box because the duty comes with being an investment adviser. The duty covers the firm's advice; a firm or its people may also sell securities through a broker-dealer or insurance as licensed agents, roles held to other standards. The 156 firms that meet AdvisorCensus's fee-only test report none of those sales ties."
    },
    {
      "q": "How do I check whether a financial advisor has disciplinary disclosures?",
      "a": "Each firm page shows how many Form ADV Item 11 disciplinary questions the firm answered yes and links to the firm's record on the SEC's Investment Adviser Public Disclosure site (adviserinfo.sec.gov), where the detail of each disclosure is public. Individual advisers' records are on the same site and on FINRA BrokerCheck."
    },
    {
      "q": "Does AdvisorCensus rate, verify, or recommend these firms?",
      "a": "No. The directory shows what each firm filed, in alphabetical order unless you choose another sort, and no firm's position depends on payment. Firms that claim their page can add a description and links, marked as provided by the firm; the filed facts are never changed by that content."
    },
    {
      "q": "What does regulatory assets under management mean?",
      "a": "Regulatory assets under management (RAUM) is the figure a firm reports on Form ADV Item 5.F: the securities portfolios it provides continuous and regular supervisory or management services for, at market value, including assets managed without discretion. It measures scale, not performance or quality."
    }
  ],
  "period": "2026-10-01",
  "answer_paragraph": "AdvisorCensus lists 171 investment advisory firms with a principal office in Wisconsin that report hourly charges among their Form ADV Item 5.E compensation arrangements, drawn from Form ADV filings as of October 2026. Firms are listed alphabetically; sort by years registered or assets band using the controls below, and read the methodology block for how this page is derived.",
  "about_market": null,
  "citation": "AdvisorCensus. Hourly financial advisors in Wisconsin: 171 firms from Form ADV filings as of October 2026.",
  "total_firms": 171,
  "page": 2,
  "total_pages": 4,
  "sort": "name",
  "registration_types": {
    "sec": 88,
    "state": 83,
    "exempt": 0
  },
  "fee_model_mix": [
    {
      "code": "fee-only",
      "count": 59
    },
    {
      "code": "percentage_of_aum",
      "count": 155
    },
    {
      "code": "hourly",
      "count": 171
    },
    {
      "code": "subscription",
      "count": 2
    },
    {
      "code": "fixed",
      "count": 129
    },
    {
      "code": "commissions",
      "count": 12
    },
    {
      "code": "performance_based",
      "count": 6
    },
    {
      "code": "other",
      "count": 24
    },
    {
      "code": "not_reported",
      "count": 0
    }
  ],
  "years_registered_distribution": [
    {
      "code": "under_5",
      "count": 55
    },
    {
      "code": "5_to_9",
      "count": 37
    },
    {
      "code": "10_to_19",
      "count": 48
    },
    {
      "code": "20_plus",
      "count": 31
    },
    {
      "code": "not_reported",
      "count": 0
    }
  ],
  "raum_band_distribution": [
    {
      "code": "under_25m",
      "count": 36
    },
    {
      "code": "25m_100m",
      "count": 30
    },
    {
      "code": "100m_500m",
      "count": 49
    },
    {
      "code": "500m_1b",
      "count": 21
    },
    {
      "code": "1b_5b",
      "count": 13
    },
    {
      "code": "over_5b",
      "count": 5
    },
    {
      "code": "not_reported",
      "count": 17
    }
  ],
  "firms": [
    {
      "crd_number": 111234,
      "name": "Enrich Financial Partners LLC",
      "name_as_filed": "ENRICH FINANCIAL PARTNERS LLC",
      "url": "https://advisorcensus.com/firm/enrich-financial-partners-llc-madison-wi-111234",
      "city": "Madison",
      "state": "WI",
      "years_registered": 11,
      "raum_band": "500m_1b",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 323788,
      "name": "Evexia Wealth, LLC",
      "name_as_filed": "EVEXIA WEALTH, LLC",
      "url": "https://advisorcensus.com/firm/evexia-wealth-llc-stevens-point-wi-323788",
      "city": "Stevens Point",
      "state": "WI",
      "years_registered": 3,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 289745,
      "name": "Evolution Financial LLC",
      "name_as_filed": "EVOLUTION FINANCIAL LLC",
      "url": "https://advisorcensus.com/firm/evolution-financial-llc-madison-wi-289745",
      "city": "Madison",
      "state": "WI",
      "years_registered": 9,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed",
        "other"
      ],
      "enhanced": false
    },
    {
      "crd_number": 156132,
      "name": "Family Investment Planning, LLC",
      "name_as_filed": "FAMILY INVESTMENT PLANNING, LLC",
      "url": "https://advisorcensus.com/firm/family-investment-planning-llc-elm-grove-wi-156132",
      "city": "Elm Grove",
      "state": "WI",
      "years_registered": 15,
      "raum_band": "under_25m",
      "compensation_types": [
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 327737,
      "name": "Fiduciaone",
      "name_as_filed": "FIDUCIAONE",
      "url": "https://advisorcensus.com/firm/fiduciaone-pewaukee-wi-327737",
      "city": "Pewaukee",
      "state": "WI",
      "years_registered": 3,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 312125,
      "name": "Fiduciary Insight, LLC",
      "name_as_filed": "FIDUCIARY INSIGHT, LLC",
      "url": "https://advisorcensus.com/firm/fiduciary-insight-llc-312125",
      "city": null,
      "state": null,
      "years_registered": 5,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 107893,
      "name": "Financial Service Group Inc",
      "name_as_filed": "FINANCIAL SERVICE GROUP INC",
      "url": "https://advisorcensus.com/firm/financial-service-group-inc-mount-pleasant-wi-107893",
      "city": "Mount Pleasant",
      "state": "WI",
      "years_registered": 34,
      "raum_band": "100m_500m",
      "compensation_types": [
        "hourly",
        "fixed",
        "other"
      ],
      "enhanced": false
    },
    {
      "crd_number": 105422,
      "name": "Financial Services of Northeast Wisconsin, Inc.",
      "name_as_filed": "FINANCIAL SERVICES OF NORTHEAST WISCONSIN, INC.",
      "url": "https://advisorcensus.com/firm/financial-services-of-northeast-wisconsin-inc-hortonville-wi-105422",
      "city": "Hortonville",
      "state": "WI",
      "years_registered": 25,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 113097,
      "name": "Financial Strategies, Inc.",
      "name_as_filed": "FINANCIAL STRATEGIES, INC.",
      "url": "https://advisorcensus.com/firm/financial-strategies-inc-brookfield-wi-113097",
      "city": "Brookfield",
      "state": "WI",
      "years_registered": 4,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 140148,
      "name": "Fiscal Fitness, LLC",
      "name_as_filed": "FISCAL FITNESS, LLC",
      "url": "https://advisorcensus.com/firm/fiscal-fitness-llc-verona-wi-140148",
      "city": "Verona",
      "state": "WI",
      "years_registered": 19,
      "raum_band": "not_reported",
      "compensation_types": [
        "hourly",
        "fixed",
        "other"
      ],
      "enhanced": false
    },
    {
      "crd_number": 106143,
      "name": "Forward Investment Advisors, Inc.",
      "name_as_filed": "FORWARD INVESTMENT ADVISORS, INC.",
      "url": "https://advisorcensus.com/firm/forward-investment-advisors-inc-madison-wi-106143",
      "city": "Madison",
      "state": "WI",
      "years_registered": 23,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly"
      ],
      "enhanced": false
    },
    {
      "crd_number": 130687,
      "name": "Francis LLC",
      "name_as_filed": "FRANCIS LLC",
      "url": "https://advisorcensus.com/firm/francis-llc-brookfield-wi-130687",
      "city": "Brookfield",
      "state": "WI",
      "years_registered": 22,
      "raum_band": "not_reported",
      "compensation_types": [
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 321943,
      "name": "Franson Financial LLC",
      "name_as_filed": "FRANSON FINANCIAL LLC",
      "url": "https://advisorcensus.com/firm/franson-financial-llc-hayward-wi-321943",
      "city": "Hayward",
      "state": "WI",
      "years_registered": 4,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly"
      ],
      "enhanced": false
    },
    {
      "crd_number": 335273,
      "name": "Future First Finance, LLC",
      "name_as_filed": "FUTURE FIRST FINANCE, LLC",
      "url": "https://advisorcensus.com/firm/future-first-finance-llc-335273",
      "city": null,
      "state": null,
      "years_registered": 1,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 322789,
      "name": "Gateway Wealth Partners, LLC",
      "name_as_filed": "GATEWAY WEALTH PARTNERS, LLC",
      "url": "https://advisorcensus.com/firm/gateway-wealth-partners-llc-appleton-wi-322789",
      "city": "Appleton",
      "state": "WI",
      "years_registered": 4,
      "raum_band": "1b_5b",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 113237,
      "name": "Geder Investment Management, Inc.",
      "name_as_filed": "GEDER INVESTMENT MANAGEMENT, INC.",
      "url": "https://advisorcensus.com/firm/geder-investment-management-inc-elm-grove-wi-113237",
      "city": "Elm Grove",
      "state": "WI",
      "years_registered": 34,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly"
      ],
      "enhanced": false
    },
    {
      "crd_number": 174216,
      "name": "Gentian Financial, Inc.",
      "name_as_filed": "GENTIAN FINANCIAL, INC.",
      "url": "https://advisorcensus.com/firm/gentian-financial-inc-mequon-wi-174216",
      "city": "Mequon",
      "state": "WI",
      "years_registered": 11,
      "raum_band": "not_reported",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 158292,
      "name": "Global View Capital Management LLC",
      "name_as_filed": "GLOBAL VIEW CAPITAL MANAGEMENT LLC",
      "url": "https://advisorcensus.com/firm/global-view-capital-management-llc-waukesha-wi-158292",
      "city": "Waukesha",
      "state": "WI",
      "years_registered": 14,
      "raum_band": "500m_1b",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 323125,
      "name": "Goldstein Advisors, LLC",
      "name_as_filed": "GOLDSTEIN ADVISORS, LLC",
      "url": "https://advisorcensus.com/firm/goldstein-advisors-llc-madison-wi-323125",
      "city": "Madison",
      "state": "WI",
      "years_registered": 4,
      "raum_band": "1b_5b",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 13985,
      "name": "Googins Advisors, Inc.",
      "name_as_filed": "GOOGINS ADVISORS, INC.",
      "url": "https://advisorcensus.com/firm/googins-advisors-inc-middleton-wi-13985",
      "city": "Middleton",
      "state": "WI",
      "years_registered": 18,
      "raum_band": "500m_1b",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed",
        "commissions"
      ],
      "enhanced": false
    },
    {
      "crd_number": 168675,
      "name": "Granite Financial Group",
      "name_as_filed": "GRANITE FINANCIAL GROUP",
      "url": "https://advisorcensus.com/firm/granite-financial-group-brookfield-wi-168675",
      "city": "Brookfield",
      "state": "WI",
      "years_registered": 7,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 126273,
      "name": "GTG Wealth Management, LLC",
      "name_as_filed": "GTG WEALTH MANAGEMENT, LLC",
      "url": "https://advisorcensus.com/firm/gtg-wealth-management-llc-elm-grove-wi-126273",
      "city": "Elm Grove",
      "state": "WI",
      "years_registered": 23,
      "raum_band": "not_reported",
      "compensation_types": [
        "hourly",
        "fixed",
        "other"
      ],
      "enhanced": false
    },
    {
      "crd_number": 108980,
      "name": "Haese Financial Group Inc",
      "name_as_filed": "HAESE FINANCIAL GROUP INC",
      "url": "https://advisorcensus.com/firm/haese-financial-group-inc-jackson-wi-108980",
      "city": "Jackson",
      "state": "WI",
      "years_registered": 22,
      "raum_band": "not_reported",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 19258,
      "name": "Harbour Investments, Inc.",
      "name_as_filed": "HARBOUR INVESTMENTS, INC.",
      "url": "https://advisorcensus.com/firm/harbour-investments-inc-madison-wi-19258",
      "city": "Madison",
      "state": "WI",
      "years_registered": 39,
      "raum_band": "over_5b",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "subscription",
        "fixed",
        "commissions"
      ],
      "enhanced": false
    },
    {
      "crd_number": 334859,
      "name": "Harvest Horizon Wealth Strategies",
      "name_as_filed": "HARVEST HORIZON WEALTH STRATEGIES",
      "url": "https://advisorcensus.com/firm/harvest-horizon-wealth-strategies-amery-wi-334859",
      "city": "Amery",
      "state": "WI",
      "years_registered": 1,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed",
        "other"
      ],
      "enhanced": false
    },
    {
      "crd_number": 143848,
      "name": "Heck Capital Advisors, LLC",
      "name_as_filed": "HECK CAPITAL ADVISORS, LLC",
      "url": "https://advisorcensus.com/firm/heck-capital-advisors-llc-rhinelander-wi-143848",
      "city": "Rhinelander",
      "state": "WI",
      "years_registered": 19,
      "raum_band": "over_5b",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed",
        "other"
      ],
      "enhanced": false
    },
    {
      "crd_number": 274030,
      "name": "Hilltop Financial Advisors",
      "name_as_filed": "HILLTOP FINANCIAL ADVISORS",
      "url": "https://advisorcensus.com/firm/hilltop-financial-advisors-milwaukee-wi-274030",
      "city": "Milwaukee",
      "state": "WI",
      "years_registered": 10,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed",
        "other"
      ],
      "enhanced": false
    },
    {
      "crd_number": 113381,
      "name": "Hohensee Financial Services, Inc.",
      "name_as_filed": "HOHENSEE FINANCIAL SERVICES, INC.",
      "url": "https://advisorcensus.com/firm/hohensee-financial-services-inc-dousman-wi-113381",
      "city": "Dousman",
      "state": "WI",
      "years_registered": 34,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly"
      ],
      "enhanced": false
    },
    {
      "crd_number": 109721,
      "name": "IAG Wealth Partners, LLC",
      "name_as_filed": "IAG WEALTH PARTNERS, LLC",
      "url": "https://advisorcensus.com/firm/iag-wealth-partners-llc-waukesha-wi-109721",
      "city": "Waukesha",
      "state": "WI",
      "years_registered": 17,
      "raum_band": "1b_5b",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 171279,
      "name": "Isthmus Partners, LLC",
      "name_as_filed": "ISTHMUS PARTNERS, LLC",
      "url": "https://advisorcensus.com/firm/isthmus-partners-llc-madison-wi-171279",
      "city": "Madison",
      "state": "WI",
      "years_registered": 12,
      "raum_band": "1b_5b",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 307968,
      "name": "J Kaiser Management, LLC",
      "name_as_filed": "J KAISER MANAGEMENT, LLC",
      "url": "https://advisorcensus.com/firm/j-kaiser-management-llc-ladysmith-wi-307968",
      "city": "Ladysmith",
      "state": "WI",
      "years_registered": 6,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "performance_based"
      ],
      "enhanced": false
    },
    {
      "crd_number": 108491,
      "name": "Janco Wealth Management",
      "name_as_filed": "JANCO WEALTH MANAGEMENT",
      "url": "https://advisorcensus.com/firm/janco-wealth-management-108491",
      "city": null,
      "state": null,
      "years_registered": 17,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly"
      ],
      "enhanced": false
    },
    {
      "crd_number": 326275,
      "name": "Jeske Asset Management, LLC",
      "name_as_filed": "JESKE ASSET MANAGEMENT, LLC",
      "url": "https://advisorcensus.com/firm/jeske-asset-management-llc-326275",
      "city": null,
      "state": null,
      "years_registered": 2,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly"
      ],
      "enhanced": false
    },
    {
      "crd_number": 150824,
      "name": "John F Suby Wealth Management LLC",
      "name_as_filed": "JOHN F SUBY WEALTH MANAGEMENT LLC",
      "url": "https://advisorcensus.com/firm/john-f-suby-wealth-management-llc-madison-wi-150824",
      "city": "Madison",
      "state": "WI",
      "years_registered": 17,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 146800,
      "name": "Jones Financial Consulting, LLC",
      "name_as_filed": "JONES FINANCIAL CONSULTING, LLC",
      "url": "https://advisorcensus.com/firm/jones-financial-consulting-llc-eau-claire-wi-146800",
      "city": "Eau Claire",
      "state": "WI",
      "years_registered": 18,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 146633,
      "name": "Jordan Financial Life Planning",
      "name_as_filed": "JORDAN FINANCIAL LIFE PLANNING",
      "url": "https://advisorcensus.com/firm/jordan-financial-life-planning-kenosha-wi-146633",
      "city": "Kenosha",
      "state": "WI",
      "years_registered": 0,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 109459,
      "name": "Kademian Financial Group Inc",
      "name_as_filed": "KADEMIAN FINANCIAL GROUP INC",
      "url": "https://advisorcensus.com/firm/kademian-financial-group-inc-milwaukee-wi-109459",
      "city": "Milwaukee",
      "state": "WI",
      "years_registered": 14,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 127473,
      "name": "KCD Financial, Inc.",
      "name_as_filed": "KCD FINANCIAL, INC.",
      "url": "https://advisorcensus.com/firm/kcd-financial-inc-green-bay-wi-127473",
      "city": "Green Bay",
      "state": "WI",
      "years_registered": 9,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed",
        "other"
      ],
      "enhanced": false
    },
    {
      "crd_number": 168787,
      "name": "Kerberrose Wealth Management, LLC",
      "name_as_filed": "KERBERROSE WEALTH MANAGEMENT, LLC",
      "url": "https://advisorcensus.com/firm/kerberrose-wealth-management-llc-shawano-wi-168787",
      "city": "Shawano",
      "state": "WI",
      "years_registered": 5,
      "raum_band": "1b_5b",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed",
        "commissions"
      ],
      "enhanced": false
    },
    {
      "crd_number": 336237,
      "name": "Keystone Financial",
      "name_as_filed": "KEYSTONE FINANCIAL",
      "url": "https://advisorcensus.com/firm/keystone-financial-eau-claire-wi-336237",
      "city": "Eau Claire",
      "state": "WI",
      "years_registered": 1,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 316923,
      "name": "Kindness Financial Planning",
      "name_as_filed": "KINDNESS FINANCIAL PLANNING",
      "url": "https://advisorcensus.com/firm/kindness-financial-planning-madison-wi-316923",
      "city": "Madison",
      "state": "WI",
      "years_registered": 5,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly"
      ],
      "enhanced": false
    },
    {
      "crd_number": 158921,
      "name": "Kolash Wealth Strategies, LLC",
      "name_as_filed": "KOLASH WEALTH STRATEGIES, LLC",
      "url": "https://advisorcensus.com/firm/kolash-wealth-strategies-llc-appleton-wi-158921",
      "city": "Appleton",
      "state": "WI",
      "years_registered": 15,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 142682,
      "name": "KOM Wealth Management Group, LLC",
      "name_as_filed": "KOM WEALTH MANAGEMENT GROUP, LLC",
      "url": "https://advisorcensus.com/firm/kom-wealth-management-group-llc-appleton-wi-142682",
      "city": "Appleton",
      "state": "WI",
      "years_registered": 19,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 137361,
      "name": "Korbitz Financial Planning LLC",
      "name_as_filed": "KORBITZ FINANCIAL PLANNING LLC",
      "url": "https://advisorcensus.com/firm/korbitz-financial-planning-llc-milwaukee-wi-137361",
      "city": "Milwaukee",
      "state": "WI",
      "years_registered": 20,
      "raum_band": "not_reported",
      "compensation_types": [
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 169769,
      "name": "Kramer Investment Services, LLC",
      "name_as_filed": "KRAMER INVESTMENT SERVICES, LLC",
      "url": "https://advisorcensus.com/firm/kramer-investment-services-llc-lake-geneva-wi-169769",
      "city": "Lake Geneva",
      "state": "WI",
      "years_registered": 12,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed",
        "other"
      ],
      "enhanced": false
    },
    {
      "crd_number": 47487,
      "name": "Landaas & Company",
      "name_as_filed": "LANDAAS & COMPANY",
      "url": "https://advisorcensus.com/firm/landaas-and-company-milwaukee-wi-47487",
      "city": "Milwaukee",
      "state": "WI",
      "years_registered": 32,
      "raum_band": "1b_5b",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "commissions"
      ],
      "enhanced": false
    },
    {
      "crd_number": 168272,
      "name": "Larson Wealth Management, LLC",
      "name_as_filed": "LARSON WEALTH MANAGEMENT, LLC",
      "url": "https://advisorcensus.com/firm/larson-wealth-management-llc-west-bend-wi-168272",
      "city": "West Bend",
      "state": "WI",
      "years_registered": 13,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 109303,
      "name": "Lasalle Investment Advisors, Inc.",
      "name_as_filed": "LASALLE INVESTMENT ADVISORS, INC.",
      "url": "https://advisorcensus.com/firm/lasalle-investment-advisors-inc-pewaukee-wi-109303",
      "city": "Pewaukee",
      "state": "WI",
      "years_registered": 0,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed",
        "commissions",
        "performance_based"
      ],
      "enhanced": false
    },
    {
      "crd_number": 338414,
      "name": "Launch Wealth Management",
      "name_as_filed": "LAUNCH WEALTH MANAGEMENT",
      "url": "https://advisorcensus.com/firm/launch-wealth-management-waukesha-wi-338414",
      "city": "Waukesha",
      "state": "WI",
      "years_registered": 0,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 164342,
      "name": "Lawton Retirement Plan Consultants, LLC",
      "name_as_filed": "LAWTON RETIREMENT PLAN CONSULTANTS, LLC",
      "url": "https://advisorcensus.com/firm/lawton-retirement-plan-consultants-llc-164342",
      "city": null,
      "state": null,
      "years_registered": 14,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed",
        "other"
      ],
      "enhanced": false
    }
  ],
  "states": [],
  "metros": [],
  "siblings": {
    "national": "/advisors",
    "state": {
      "path": "/advisors/wi",
      "label": "Financial advisors in Wisconsin"
    },
    "fee_pages": [
      {
        "path": "/advisors/wi/fee-only",
        "label": "Fee-only financial advisors in Wisconsin",
        "firm_count": 156
      },
      {
        "path": "/advisors/wi/flat-fee",
        "label": "Flat-fee financial advisors in Wisconsin",
        "firm_count": 208
      }
    ],
    "metro_fee_pages": [
      {
        "path": "/advisors/wi/milwaukee/hourly",
        "firm_count": 58,
        "label": "Hourly financial advisors in Milwaukee, WI"
      },
      {
        "path": "/advisors/wi/madison/hourly",
        "firm_count": 30,
        "label": "Hourly financial advisors in Madison, WI"
      },
      {
        "path": "/advisors/wi/appleton/hourly",
        "firm_count": 15,
        "label": "Hourly financial advisors in Appleton, WI"
      },
      {
        "path": "/advisors/wi/eau-claire/hourly",
        "firm_count": 5,
        "label": "Hourly financial advisors in Eau Claire, WI"
      },
      {
        "path": "/advisors/wi/green-bay/hourly",
        "firm_count": 5,
        "label": "Hourly financial advisors in Green Bay, WI"
      },
      {
        "path": "/advisors/wi/wausau/hourly",
        "firm_count": 5,
        "label": "Hourly financial advisors in Wausau, WI"
      },
      {
        "path": "/advisors/wi/oshkosh/hourly",
        "firm_count": 4,
        "label": "Hourly financial advisors in Oshkosh, WI"
      },
      {
        "path": "/advisors/wi/janesville/hourly",
        "firm_count": 2,
        "label": "Hourly financial advisors in Janesville, WI"
      },
      {
        "path": "/advisors/wi/kenosha/hourly",
        "firm_count": 2,
        "label": "Hourly financial advisors in Kenosha, WI"
      },
      {
        "path": "/advisors/wi/la-crosse/hourly",
        "firm_count": 2,
        "label": "Hourly financial advisors in La Crosse, WI"
      },
      {
        "path": "/advisors/wi/sheboygan/hourly",
        "firm_count": 2,
        "label": "Hourly financial advisors in Sheboygan, WI"
      },
      {
        "path": "/advisors/wi/racine/hourly",
        "firm_count": 1,
        "label": "Hourly financial advisors in Racine, WI"
      }
    ]
  },
  "csv": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}