# Financial advisors in New Mexico

> AdvisorCensus lists 81 investment advisory firms with a principal office in New Mexico, drawn from Form ADV filings as of October 2026. Metro areas in the state are listed first; firms are listed alphabetically, and you can sort by years registered or assets band using the controls below. Firms may request removal from the directory, so this count can differ from the number of firms that file Form ADV.

Source: Form ADV filings as of October 2026. Rebuilt monthly. HTML page: https://advisorcensus.com/advisors/nm

## At a glance

- Investment advisory firms: 81
- Registration: SEC-registered investment adviser: 25, State-registered investment adviser: 44, Exempt reporting adviser: 12
- How firms are compensated (Form ADV Item 5.E; shares of the firms that file it): Fee-only (AdvisorCensus test) 30 (43%); Percentage of assets 63 (91%); Hourly charges 35 (51%); Subscription fees (newsletter or periodical) 2 (3%); Fixed fees 28 (41%); Performance-based fees 7 (10%); Other 6 (9%); No compensation arrangements reported 12
- Regulatory assets under management (Item 5.F): Under $25 million 26 (32%); $25 million to $100 million 9 (11%); $100 million to $500 million 21 (26%); $500 million to $1 billion 3 (4%); $1 billion to $5 billion 2 (2%); Over $5 billion 1 (1%); Not reported 19 (23%)
- Years registered: Under 5 years 37 (46%); 5 to 9 years 16 (20%); 10 to 19 years 16 (20%); 20 years or more 11 (14%); Not reported 1 (1%)

## Firms (page 1 of 2, 1 to 50 of 81, sorted by name)

| Firm | CRD | City | Registration | Assets band | Years registered | Compensation |
| --- | --- | --- | --- | --- | --- | --- |
| [Altamira Financial Group, LLC](https://advisorcensus.com/firm/altamira-financial-group-llc-santa-fe-nm-316907) ([md](https://advisorcensus.com/firm/altamira-financial-group-llc-santa-fe-nm-316907.md)) | 316907 | Santa Fe, NM | SEC-registered investment adviser | $100 million to $500 million | 1 | % of assets, Hourly |
| [Alvarez Advisory LLC](https://advisorcensus.com/firm/alvarez-advisory-llc-341652) ([md](https://advisorcensus.com/firm/alvarez-advisory-llc-341652.md)) | 341652 | Not reported, Not reported | State-registered investment adviser | Under $25 million | 0 | % of assets |
| [Annapurna Capital GP, LLC](https://advisorcensus.com/firm/annapurna-capital-gp-llc-taos-nm-333685) ([md](https://advisorcensus.com/firm/annapurna-capital-gp-llc-taos-nm-333685.md)) | 333685 | Taos, NM | Exempt reporting adviser | Not reported | 0 | Not reported |
| [Aquarius Financial](https://advisorcensus.com/firm/aquarius-financial-157425) ([md](https://advisorcensus.com/firm/aquarius-financial-157425.md)) | 157425 | Not reported, Not reported | State-registered investment adviser | Not reported | 0 | % of assets, Hourly |
| [BCO Wealth Management, LLC](https://advisorcensus.com/firm/bco-wealth-management-llc-carlsbad-nm-322276) ([md](https://advisorcensus.com/firm/bco-wealth-management-llc-carlsbad-nm-322276.md)) | 322276 | Carlsbad, NM | SEC-registered investment adviser | $100 million to $500 million | 4 | % of assets, Fixed fee |
| [Be Brave NOT Broke LLC](https://advisorcensus.com/firm/be-brave-not-broke-llc-albuquerque-nm-327173) ([md](https://advisorcensus.com/firm/be-brave-not-broke-llc-albuquerque-nm-327173.md)) | 327173 | Albuquerque, NM | State-registered investment adviser | Not reported | 2 | Hourly, Fixed fee |
| [Bustamante Financial Planning](https://advisorcensus.com/firm/bustamante-financial-planning-165175) ([md](https://advisorcensus.com/firm/bustamante-financial-planning-165175.md)) | 165175 | Not reported, Not reported | State-registered investment adviser | Not reported | 14 | Hourly |
| [City Different Investments](https://advisorcensus.com/firm/city-different-investments-santa-fe-nm-310982) ([md](https://advisorcensus.com/firm/city-different-investments-santa-fe-nm-310982.md)) | 310982 | Santa Fe, NM | SEC-registered investment adviser | $100 million to $500 million | 5 | % of assets, Performance fee, Other |
| [Cloak Advisors](https://advisorcensus.com/firm/cloak-advisors-albuquerque-nm-137781) ([md](https://advisorcensus.com/firm/cloak-advisors-albuquerque-nm-137781.md)) | 137781 | Albuquerque, NM | State-registered investment adviser | $25 million to $100 million | 5 | % of assets |
| [CNM Ingenuity, Inc.](https://advisorcensus.com/firm/cnm-ingenuity-inc-albuquerque-nm-302061) ([md](https://advisorcensus.com/firm/cnm-ingenuity-inc-albuquerque-nm-302061.md)) | 302061 | Albuquerque, NM | Exempt reporting adviser | Not reported | 0 | Not reported |
| [Coalson Financial Services, LLC](https://advisorcensus.com/firm/coalson-financial-services-llc-las-cruces-nm-148603) ([md](https://advisorcensus.com/firm/coalson-financial-services-llc-las-cruces-nm-148603.md)) | 148603 | Las Cruces, NM | State-registered investment adviser | Under $25 million | 17 | % of assets |
| [Cottonwood Capital Partners](https://advisorcensus.com/firm/cottonwood-capital-partners-santa-fe-nm-336442) ([md](https://advisorcensus.com/firm/cottonwood-capital-partners-santa-fe-nm-336442.md)) | 336442 | Santa Fe, NM | Exempt reporting adviser | Not reported | 0 | Not reported |
| [Cottonwood Capital Partners III, LLC](https://advisorcensus.com/firm/cottonwood-capital-partners-iii-llc-santa-fe-nm-319739) ([md](https://advisorcensus.com/firm/cottonwood-capital-partners-iii-llc-santa-fe-nm-319739.md)) | 319739 | Santa Fe, NM | Exempt reporting adviser | Not reported | 4 | Not reported |
| [Counterpoint](https://advisorcensus.com/firm/counterpoint-339041) ([md](https://advisorcensus.com/firm/counterpoint-339041.md)) | 339041 | Not reported, Not reported | State-registered investment adviser | Under $25 million | 0 | % of assets, Hourly, Fixed fee |
| [Cratty & Swanson Advisors L.L.C.](https://advisorcensus.com/firm/cratty-and-swanson-advisors-l-l-c-las-cruces-nm-283587) ([md](https://advisorcensus.com/firm/cratty-and-swanson-advisors-l-l-c-las-cruces-nm-283587.md)) | 283587 | Las Cruces, NM | State-registered investment adviser | Not reported | 10 | Hourly, Other |
| [Cross State Financial Group LLC](https://advisorcensus.com/firm/cross-state-financial-group-llc-albuquerque-nm-282011) ([md](https://advisorcensus.com/firm/cross-state-financial-group-llc-albuquerque-nm-282011.md)) | 282011 | Albuquerque, NM | SEC-registered investment adviser | $100 million to $500 million | 6 | % of assets, Hourly, Fixed fee |
| [Dangerous Ventures Management Company, LLC](https://advisorcensus.com/firm/dangerous-ventures-management-company-llc-santa-fe-nm-323850) ([md](https://advisorcensus.com/firm/dangerous-ventures-management-company-llc-santa-fe-nm-323850.md)) | 323850 | Santa Fe, NM | Exempt reporting adviser | Not reported | 0 | Not reported |
| [Deciens Capital](https://advisorcensus.com/firm/deciens-capital-albuquerque-nm-294047) ([md](https://advisorcensus.com/firm/deciens-capital-albuquerque-nm-294047.md)) | 294047 | Albuquerque, NM | Exempt reporting adviser | Not reported | 8 | Not reported |
| [Deciens Capital](https://advisorcensus.com/firm/deciens-capital-albuquerque-nm-310812) ([md](https://advisorcensus.com/firm/deciens-capital-albuquerque-nm-310812.md)) | 310812 | Albuquerque, NM | Exempt reporting adviser | Not reported | 5 | Not reported |
| [Drucker, David J. DBA Sunset Financial Management](https://advisorcensus.com/firm/drucker-david-j-dba-sunset-financial-management-107815) ([md](https://advisorcensus.com/firm/drucker-david-j-dba-sunset-financial-management-107815.md)) | 107815 | Not reported, Not reported | State-registered investment adviser | Under $25 million | 28 | Fixed fee |
| [DXD Capital](https://advisorcensus.com/firm/dxd-capital-albuquerque-nm-329580) ([md](https://advisorcensus.com/firm/dxd-capital-albuquerque-nm-329580.md)) | 329580 | Albuquerque, NM | SEC-registered investment adviser | $100 million to $500 million | 1 | % of assets, Performance fee |
| [Dyad Capital LLC](https://advisorcensus.com/firm/dyad-capital-llc-albuquerque-nm-325741) ([md](https://advisorcensus.com/firm/dyad-capital-llc-albuquerque-nm-325741.md)) | 325741 | Albuquerque, NM | State-registered investment adviser | Under $25 million | 3 | % of assets |
| [Eddie Haggar Capital MGT, Inc.](https://advisorcensus.com/firm/eddie-haggar-capital-mgt-inc-116482) ([md](https://advisorcensus.com/firm/eddie-haggar-capital-mgt-inc-116482.md)) | 116482 | Not reported, Not reported | State-registered investment adviser | Under $25 million | 22 | % of assets |
| [Educated Wallet LLC](https://advisorcensus.com/firm/educated-wallet-llc-albuquerque-nm-322021) ([md](https://advisorcensus.com/firm/educated-wallet-llc-albuquerque-nm-322021.md)) | 322021 | Albuquerque, NM | State-registered investment adviser | Under $25 million | 4 | % of assets, Subscription, Fixed fee |
| [EGO Death Financial LLC](https://advisorcensus.com/firm/ego-death-financial-llc-albuquerque-nm-335569) ([md](https://advisorcensus.com/firm/ego-death-financial-llc-albuquerque-nm-335569.md)) | 335569 | Albuquerque, NM | State-registered investment adviser | Under $25 million | 1 | % of assets, Hourly, Fixed fee |
| [EL Camino Real Financial Advisors](https://advisorcensus.com/firm/el-camino-real-financial-advisors-santa-teresa-nm-155883) ([md](https://advisorcensus.com/firm/el-camino-real-financial-advisors-santa-teresa-nm-155883.md)) | 155883 | Santa Teresa, NM | State-registered investment adviser | Under $25 million | 11 | % of assets, Hourly |
| [Field Capital Management, LLC](https://advisorcensus.com/firm/field-capital-management-llc-santa-fe-nm-114229) ([md](https://advisorcensus.com/firm/field-capital-management-llc-santa-fe-nm-114229.md)) | 114229 | Santa Fe, NM | State-registered investment adviser | Under $25 million | 24 | % of assets, Hourly |
| [Finance Wisdom](https://advisorcensus.com/firm/finance-wisdom-edgewood-nm-325643) ([md](https://advisorcensus.com/firm/finance-wisdom-edgewood-nm-325643.md)) | 325643 | Edgewood, NM | State-registered investment adviser | $25 million to $100 million | 3 | % of assets, Hourly, Fixed fee |
| [Financial Design & Research](https://advisorcensus.com/firm/financial-design-and-research-319684) ([md](https://advisorcensus.com/firm/financial-design-and-research-319684.md)) | 319684 | Not reported, Not reported | State-registered investment adviser | Not reported | 4 | % of assets, Hourly, Fixed fee |
| [Financial Partners, LLC](https://advisorcensus.com/firm/financial-partners-llc-santa-fe-nm-170002) ([md](https://advisorcensus.com/firm/financial-partners-llc-santa-fe-nm-170002.md)) | 170002 | Santa Fe, NM | SEC-registered investment adviser | $100 million to $500 million | 9 | % of assets, Hourly |
| [First Choice Financial Planning, LLC](https://advisorcensus.com/firm/first-choice-financial-planning-llc-166363) ([md](https://advisorcensus.com/firm/first-choice-financial-planning-llc-166363.md)) | 166363 | Not reported, Not reported | State-registered investment adviser | Under $25 million | 9 | % of assets |
| [Fish Advisory, LLC](https://advisorcensus.com/firm/fish-advisory-llc-tesuque-nm-312080) ([md](https://advisorcensus.com/firm/fish-advisory-llc-tesuque-nm-312080.md)) | 312080 | Tesuque, NM | State-registered investment adviser | Under $25 million | 5 | % of assets |
| [Flywheel Ventures, LLC](https://advisorcensus.com/firm/flywheel-ventures-llc-santa-fe-nm-161798) ([md](https://advisorcensus.com/firm/flywheel-ventures-llc-santa-fe-nm-161798.md)) | 161798 | Santa Fe, NM | Exempt reporting adviser | Not reported | Not reported | Not reported |
| [G. Allen Financial Inc.](https://advisorcensus.com/firm/g-allen-financial-inc-santa-fe-nm-119180) ([md](https://advisorcensus.com/firm/g-allen-financial-inc-santa-fe-nm-119180.md)) | 119180 | Santa Fe, NM | State-registered investment adviser | $100 million to $500 million | 24 | % of assets |
| [Grinstead Wealth Management](https://advisorcensus.com/firm/grinstead-wealth-management-albuquerque-nm-334096) ([md](https://advisorcensus.com/firm/grinstead-wealth-management-albuquerque-nm-334096.md)) | 334096 | Albuquerque, NM | State-registered investment adviser | Under $25 million | 1 | % of assets, Fixed fee |
| [Hanseatic Management Services Inc](https://advisorcensus.com/firm/hanseatic-management-services-inc-albuquerque-nm-107110) ([md](https://advisorcensus.com/firm/hanseatic-management-services-inc-albuquerque-nm-107110.md)) | 107110 | Albuquerque, NM | SEC-registered investment adviser | $100 million to $500 million | 31 | % of assets, Hourly, Fixed fee |
| [Hegarty Investment Logic, LLC](https://advisorcensus.com/firm/hegarty-investment-logic-llc-aztec-nm-146678) ([md](https://advisorcensus.com/firm/hegarty-investment-logic-llc-aztec-nm-146678.md)) | 146678 | Aztec, NM | State-registered investment adviser | $25 million to $100 million | 15 | % of assets, Hourly |
| [Highrocks Wealth, LLC](https://advisorcensus.com/firm/highrocks-wealth-llc-santa-fe-nm-293842) ([md](https://advisorcensus.com/firm/highrocks-wealth-llc-santa-fe-nm-293842.md)) | 293842 | Santa Fe, NM | State-registered investment adviser | Under $25 million | 8 | % of assets, Hourly, Fixed fee, Other |
| [Horizons Sustainable Financial Services, Inc.](https://advisorcensus.com/firm/horizons-sustainable-financial-services-inc-santa-fe-nm-164970) ([md](https://advisorcensus.com/firm/horizons-sustainable-financial-services-inc-santa-fe-nm-164970.md)) | 164970 | Santa Fe, NM | SEC-registered investment adviser | $100 million to $500 million | 5 | % of assets, Hourly, Fixed fee |
| [Hurst Capital Management](https://advisorcensus.com/firm/hurst-capital-management-albuquerque-nm-115185) ([md](https://advisorcensus.com/firm/hurst-capital-management-albuquerque-nm-115185.md)) | 115185 | Albuquerque, NM | State-registered investment adviser | $25 million to $100 million | 15 | % of assets |
| [Intentional Finance, LLC](https://advisorcensus.com/firm/intentional-finance-llc-albuquerque-nm-288181) ([md](https://advisorcensus.com/firm/intentional-finance-llc-albuquerque-nm-288181.md)) | 288181 | Albuquerque, NM | State-registered investment adviser | $25 million to $100 million | 9 | % of assets, Hourly, Fixed fee |
| [Jackson & Associates, Inc.](https://advisorcensus.com/firm/jackson-and-associates-inc-albuquerque-nm-315102) ([md](https://advisorcensus.com/firm/jackson-and-associates-inc-albuquerque-nm-315102.md)) | 315102 | Albuquerque, NM | State-registered investment adviser | $100 million to $500 million | 5 | % of assets, Hourly, Fixed fee |
| [John Moore & Associates Inc](https://advisorcensus.com/firm/john-moore-and-associates-inc-albuquerque-nm-109791) ([md](https://advisorcensus.com/firm/john-moore-and-associates-inc-albuquerque-nm-109791.md)) | 109791 | Albuquerque, NM | SEC-registered investment adviser | $1 billion to $5 billion | 28 | % of assets, Fixed fee |
| [Juniper Capital Management LLC](https://advisorcensus.com/firm/juniper-capital-management-llc-170150) ([md](https://advisorcensus.com/firm/juniper-capital-management-llc-170150.md)) | 170150 | Not reported, Not reported | State-registered investment adviser | Under $25 million | 12 | % of assets |
| [Keith Kelvin Anderson](https://advisorcensus.com/firm/keith-kelvin-anderson-114956) ([md](https://advisorcensus.com/firm/keith-kelvin-anderson-114956.md)) | 114956 | Not reported, Not reported | State-registered investment adviser | $25 million to $100 million | 14 | % of assets, Hourly |
| [Kiehne Wealth & Retirement, LLC](https://advisorcensus.com/firm/kiehne-wealth-and-retirement-llc-los-lunas-nm-309251) ([md](https://advisorcensus.com/firm/kiehne-wealth-and-retirement-llc-los-lunas-nm-309251.md)) | 309251 | Los Lunas, NM | State-registered investment adviser | Under $25 million | 1 | % of assets |
| [Kipling & Co.](https://advisorcensus.com/firm/kipling-and-co-albuquerque-nm-277115) ([md](https://advisorcensus.com/firm/kipling-and-co-albuquerque-nm-277115.md)) | 277115 | Albuquerque, NM | State-registered investment adviser | Under $25 million | 11 | % of assets, Hourly |
| [Madrid Wealth Management](https://advisorcensus.com/firm/madrid-wealth-management-albuquerque-nm-333331) ([md](https://advisorcensus.com/firm/madrid-wealth-management-albuquerque-nm-333331.md)) | 333331 | Albuquerque, NM | SEC-registered investment adviser | $100 million to $500 million | 1 | % of assets, Hourly, Fixed fee |
| [Market Gauge Asset Management](https://advisorcensus.com/firm/market-gauge-asset-management-santa-fe-nm-194517) ([md](https://advisorcensus.com/firm/market-gauge-asset-management-santa-fe-nm-194517.md)) | 194517 | Santa Fe, NM | State-registered investment adviser | Under $25 million | 11 | % of assets, Performance fee |
| [Mountain Sky Investment Advisors](https://advisorcensus.com/firm/mountain-sky-investment-advisors-santa-fe-nm-342446) ([md](https://advisorcensus.com/firm/mountain-sky-investment-advisors-santa-fe-nm-342446.md)) | 342446 | Santa Fe, NM | State-registered investment adviser | Under $25 million | 0 | % of assets, Hourly, Fixed fee |

- Next page: https://advisorcensus.com/advisors/nm/page/2.md

## Questions people ask

**How many financial advisory firms are there in New Mexico?**
AdvisorCensus lists 81 investment advisory firms with a principal office in New Mexico, from Form ADV filings as of October 2026: 25 SEC-registered, 44 state-registered, and 12 exempt reporting advisers. Firms may request removal, so the count can differ slightly from the number of firms that file Form ADV.

**How many fee-only financial advisors are in New Mexico?**
30 of the 81 firms meet AdvisorCensus's fee-only test: paid only by a percentage of assets, hourly charges, fixed fees, or subscription fees on Form ADV Item 5.E (no commissions, performance-based fees, or other compensation), with no sales-related compensation ties in the same filing: no employee registered with a broker-dealer or licensed as an insurance agent (Item 5.B), no brokerage, insurance, real estate, or other product sales business (Item 6.A), no related broker-dealer, insurance company, real estate broker, or futures commission merchant (Item 7.A), and no referral fees from others or other sales interest (Item 8). Form ADV has no fee-only box, so this is derived from the filing; it is not a fee-only certification, and a firm's own page lists its compensation arrangements as filed.

**How many financial advisors in New Mexico offer financial planning?**
50 of the 69 firms in New Mexico that answer Form ADV Item 5.G, which asks what advisory services a firm provides, report financial planning services, as of October 2026. Exempt reporting advisers do not answer Item 5.G. Each firm page lists every advisory service the firm reports.

**Are the financial advisors in New Mexico fiduciaries?**
Every firm on this page is an investment adviser that files Form ADV, and an investment adviser owes its clients a fiduciary duty under federal law, made up of a duty of care and a duty of loyalty: it must act in the client's best interest and not put its own interests ahead of the client's, and must eliminate its conflicts of interest or disclose them fully and fairly. Form ADV has no fiduciary box because the duty comes with being an investment adviser. The duty covers the firm's advice; a firm or its people may also sell securities through a broker-dealer or insurance as licensed agents, roles held to other standards. The 30 firms that meet AdvisorCensus's fee-only test report none of those sales ties.

**How do I check whether a financial advisor has disciplinary disclosures?**
Each firm page shows how many Form ADV Item 11 disciplinary questions the firm answered yes and links to the firm's record on the SEC's Investment Adviser Public Disclosure site (adviserinfo.sec.gov), where the detail of each disclosure is public. Individual advisers' records are on the same site and on FINRA BrokerCheck.

**Does AdvisorCensus rate, verify, or recommend these firms?**
No. The directory shows what each firm filed, in alphabetical order unless you choose another sort, and no firm's position depends on payment. Firms that claim their page can add a description and links, marked as provided by the firm; the filed facts are never changed by that content.

**What does regulatory assets under management mean?**
Regulatory assets under management (RAUM) is the figure a firm reports on Form ADV Item 5.F: the securities portfolios it provides continuous and regular supervisory or management services for, at market value, including assets managed without discretion. It measures scale, not performance or quality.

## Related pages

- [Financial advisors in New Mexico](https://advisorcensus.com/advisors/nm) (https://advisorcensus.com/advisors/nm.md)
- [Fee-only financial advisors in New Mexico](https://advisorcensus.com/advisors/nm/fee-only) (https://advisorcensus.com/advisors/nm/fee-only.md)
- [Flat-fee financial advisors in New Mexico](https://advisorcensus.com/advisors/nm/flat-fee) (https://advisorcensus.com/advisors/nm/flat-fee.md)
- [Hourly financial advisors in New Mexico](https://advisorcensus.com/advisors/nm/hourly) (https://advisorcensus.com/advisors/nm/hourly.md)

Every firm in this list as CSV: https://advisorcensus.com/advisors/nm.csv

Cite as: AdvisorCensus. Financial advisors in New Mexico: 81 firms from Form ADV filings as of October 2026.
