# Financial advisors in Detroit, MI

> AdvisorCensus lists 332 investment advisory firms with a principal office in the Detroit metro area, drawn from Form ADV filings as of October 2026. Firms are listed alphabetically; sort by years registered or assets band using the controls below. Firms may request removal from the directory, so this count can differ from the number of firms that file Form ADV.

Source: Form ADV filings as of October 2026. Rebuilt monthly. HTML page: https://advisorcensus.com/advisors/mi/detroit/page/7

## At a glance

- Investment advisory firms: 332
- Registration: SEC-registered investment adviser: 168, State-registered investment adviser: 140, Exempt reporting adviser: 24
- How firms are compensated (Form ADV Item 5.E; shares of the firms that file it): Fee-only (AdvisorCensus test) 97 (31%); Percentage of assets 270 (88%); Hourly charges 135 (44%); Subscription fees (newsletter or periodical) 6 (2%); Fixed fees 170 (55%); Commissions 5 (2%); Performance-based fees 24 (8%); Other 44 (14%); No compensation arrangements reported 24
- Regulatory assets under management (Item 5.F): Under $25 million 58 (17%); $25 million to $100 million 57 (17%); $100 million to $500 million 91 (27%); $500 million to $1 billion 31 (9%); $1 billion to $5 billion 34 (10%); Over $5 billion 6 (2%); Not reported 55 (17%)
- Years registered: Under 5 years 120 (36%); 5 to 9 years 81 (24%); 10 to 19 years 80 (24%); 20 years or more 50 (15%); Not reported 1 (0%)

## Firms (page 7 of 7, 301 to 332 of 332, sorted by name)

| Firm | CRD | City | Registration | Assets band | Years registered | Compensation |
| --- | --- | --- | --- | --- | --- | --- |
| [Triumph Investment Advisory Group, LLC](https://advisorcensus.com/firm/triumph-investment-advisory-group-llc-rochester-mi-172484) ([md](https://advisorcensus.com/firm/triumph-investment-advisory-group-llc-rochester-mi-172484.md)) | 172484 | Rochester, MI | State-registered investment adviser | Under $25 million | 11 | % of assets, Hourly, Fixed fee |
| [TRM Advisors LP](https://advisorcensus.com/firm/trm-advisors-lp-southfield-mi-321278) ([md](https://advisorcensus.com/firm/trm-advisors-lp-southfield-mi-321278.md)) | 321278 | Southfield, MI | SEC-registered investment adviser | $100 million to $500 million | 2 | % of assets, Performance fee |
| [TRP Capital Advisors V, LLC](https://advisorcensus.com/firm/trp-capital-advisors-v-llc-birmingham-mi-306604) ([md](https://advisorcensus.com/firm/trp-capital-advisors-v-llc-birmingham-mi-306604.md)) | 306604 | Birmingham, MI | SEC-registered investment adviser | $500 million to $1 billion | 6 | % of assets, Performance fee, Other |
| [TRP Capital Advisors VI, LLC](https://advisorcensus.com/firm/trp-capital-advisors-vi-llc-birmingham-mi-329787) ([md](https://advisorcensus.com/firm/trp-capital-advisors-vi-llc-birmingham-mi-329787.md)) | 329787 | Birmingham, MI | SEC-registered investment adviser | $100 million to $500 million | 2 | % of assets, Performance fee, Other |
| [TRP Capital Advisors, LLC](https://advisorcensus.com/firm/trp-capital-advisors-llc-birmingham-mi-281098) ([md](https://advisorcensus.com/firm/trp-capital-advisors-llc-birmingham-mi-281098.md)) | 281098 | Birmingham, MI | SEC-registered investment adviser | $25 million to $100 million | 10 | Performance fee, Other |
| [Trustee Empowerment & Protection, Inc.](https://advisorcensus.com/firm/trustee-empowerment-and-protection-inc-troy-mi-108249) ([md](https://advisorcensus.com/firm/trustee-empowerment-and-protection-inc-troy-mi-108249.md)) | 108249 | Troy, MI | SEC-registered investment adviser | Under $25 million | 24 | % of assets, Hourly, Fixed fee, Other |
| [UHY Wealth Management RIA LLC](https://advisorcensus.com/firm/uhy-wealth-management-ria-llc-farmington-hills-mi-317608) ([md](https://advisorcensus.com/firm/uhy-wealth-management-ria-llc-farmington-hills-mi-317608.md)) | 317608 | Farmington Hills, MI | SEC-registered investment adviser | $100 million to $500 million | 0 | % of assets |
| [Underhill Investments, LLC](https://advisorcensus.com/firm/underhill-investments-llc-berkley-mi-165543) ([md](https://advisorcensus.com/firm/underhill-investments-llc-berkley-mi-165543.md)) | 165543 | Berkley, MI | State-registered investment adviser | Under $25 million | 13 | % of assets |
| [Union Heritage Capital](https://advisorcensus.com/firm/union-heritage-capital-detroit-mi-309768) ([md](https://advisorcensus.com/firm/union-heritage-capital-detroit-mi-309768.md)) | 309768 | Detroit, MI | SEC-registered investment adviser | $100 million to $500 million | 6 | % of assets |
| [Union Heritage Venture Partners LLC](https://advisorcensus.com/firm/union-heritage-venture-partners-llc-detroit-mi-319588) ([md](https://advisorcensus.com/firm/union-heritage-venture-partners-llc-detroit-mi-319588.md)) | 319588 | Detroit, MI | Exempt reporting adviser | Not reported | 4 | Not reported |
| [Valstone Partners VI](https://advisorcensus.com/firm/valstone-partners-vi-birmingham-mi-300629) ([md](https://advisorcensus.com/firm/valstone-partners-vi-birmingham-mi-300629.md)) | 300629 | Birmingham, MI | SEC-registered investment adviser | $500 million to $1 billion | 7 | % of assets, Hourly, Fixed fee, Performance fee |
| [Verde Capital Management, Inc.](https://advisorcensus.com/firm/verde-capital-management-inc-clarkston-mi-147179) ([md](https://advisorcensus.com/firm/verde-capital-management-inc-clarkston-mi-147179.md)) | 147179 | Clarkston, MI | SEC-registered investment adviser | $500 million to $1 billion | 18 | % of assets, Fixed fee |
| [Verdura Wealth Management, LLC](https://advisorcensus.com/firm/verdura-wealth-management-llc-novi-mi-326847) ([md](https://advisorcensus.com/firm/verdura-wealth-management-llc-novi-mi-326847.md)) | 326847 | Novi, MI | State-registered investment adviser | Under $25 million | 3 | % of assets, Hourly, Fixed fee |
| [Vertrix Wealth Management, LLC](https://advisorcensus.com/firm/vertrix-wealth-management-llc-troy-mi-339547) ([md](https://advisorcensus.com/firm/vertrix-wealth-management-llc-troy-mi-339547.md)) | 339547 | Troy, MI | SEC-registered investment adviser | $100 million to $500 million | 0 | % of assets, Fixed fee |
| [Vima, LLC](https://advisorcensus.com/firm/vima-llc-troy-mi-148833) ([md](https://advisorcensus.com/firm/vima-llc-troy-mi-148833.md)) | 148833 | Troy, MI | SEC-registered investment adviser | $100 million to $500 million | 2 | % of assets, Hourly, Fixed fee |
| [Vision Wealth Management, Inc.](https://advisorcensus.com/firm/vision-wealth-management-inc-commerce-twp-mi-324595) ([md](https://advisorcensus.com/firm/vision-wealth-management-inc-commerce-twp-mi-324595.md)) | 324595 | Commerce Twp, MI | State-registered investment adviser | $25 million to $100 million | 3 | % of assets, Hourly, Fixed fee |
| [Visionquest Financial Planning LLC](https://advisorcensus.com/firm/visionquest-financial-planning-llc-troy-mi-123402) ([md](https://advisorcensus.com/firm/visionquest-financial-planning-llc-troy-mi-123402.md)) | 123402 | Troy, MI | State-registered investment adviser | Not reported | 23 | Fixed fee |
| [Vitale Wealth Management](https://advisorcensus.com/firm/vitale-wealth-management-metamora-mi-284112) ([md](https://advisorcensus.com/firm/vitale-wealth-management-metamora-mi-284112.md)) | 284112 | Metamora, MI | State-registered investment adviser | $100 million to $500 million | 10 | % of assets, Hourly, Other |
| [Voorman Investment Counsel LLC](https://advisorcensus.com/firm/voorman-investment-counsel-llc-plymouth-mi-306177) ([md](https://advisorcensus.com/firm/voorman-investment-counsel-llc-plymouth-mi-306177.md)) | 306177 | Plymouth, MI | State-registered investment adviser | Under $25 million | 6 | % of assets, Hourly, Fixed fee |
| [Waterford Financial Management, LLC](https://advisorcensus.com/firm/waterford-financial-management-llc-fair-haven-mi-143810) ([md](https://advisorcensus.com/firm/waterford-financial-management-llc-fair-haven-mi-143810.md)) | 143810 | Fair Haven, MI | State-registered investment adviser | $25 million to $100 million | 19 | % of assets, Hourly, Fixed fee |
| [Wealth & Wellness Group, LLC](https://advisorcensus.com/firm/wealth-and-wellness-group-llc-brighton-mi-337631) ([md](https://advisorcensus.com/firm/wealth-and-wellness-group-llc-brighton-mi-337631.md)) | 337631 | Brighton, MI | State-registered investment adviser | $25 million to $100 million | 1 | % of assets, Hourly, Fixed fee |
| [Wealth Management Services, LLC](https://advisorcensus.com/firm/wealth-management-services-llc-bloomfield-hills-mi-131012) ([md](https://advisorcensus.com/firm/wealth-management-services-llc-bloomfield-hills-mi-131012.md)) | 131012 | Bloomfield Hills, MI | State-registered investment adviser | Not reported | 22 | Hourly, Fixed fee |
| [White Pine Investment Co](https://advisorcensus.com/firm/white-pine-investment-co-livonia-mi-111556) ([md](https://advisorcensus.com/firm/white-pine-investment-co-livonia-mi-111556.md)) | 111556 | Livonia, MI | SEC-registered investment adviser | $500 million to $1 billion | 28 | % of assets |
| [William Mack & Associates Inc](https://advisorcensus.com/firm/william-mack-and-associates-inc-troy-mi-107377) ([md](https://advisorcensus.com/firm/william-mack-and-associates-inc-troy-mi-107377.md)) | 107377 | Troy, MI | SEC-registered investment adviser | $1 billion to $5 billion | 34 | % of assets, Hourly |
| [Williamson Ross Financial](https://advisorcensus.com/firm/williamson-ross-financial-novi-mi-301826) ([md](https://advisorcensus.com/firm/williamson-ross-financial-novi-mi-301826.md)) | 301826 | Novi, MI | State-registered investment adviser | Not reported | 7 | % of assets, Hourly |
| [Wittenberg Investments Inc.](https://advisorcensus.com/firm/wittenberg-investments-inc-troy-mi-297615) ([md](https://advisorcensus.com/firm/wittenberg-investments-inc-troy-mi-297615.md)) | 297615 | Troy, MI | State-registered investment adviser | $25 million to $100 million | 8 | % of assets, Hourly |
| [Wolverine Wealth Advisory Services Inc.](https://advisorcensus.com/firm/wolverine-wealth-advisory-services-inc-bloomfield-hills-mi-146564) ([md](https://advisorcensus.com/firm/wolverine-wealth-advisory-services-inc-bloomfield-hills-mi-146564.md)) | 146564 | Bloomfield Hills, MI | SEC-registered investment adviser | $100 million to $500 million | 1 | % of assets, Fixed fee |
| [Worldwide Capital Advisors, LLC](https://advisorcensus.com/firm/worldwide-capital-advisors-llc-southgate-mi-159924) ([md](https://advisorcensus.com/firm/worldwide-capital-advisors-llc-southgate-mi-159924.md)) | 159924 | Southgate, MI | State-registered investment adviser | $25 million to $100 million | 14 | % of assets, Hourly |
| [WWRP P.C. Affiliate, LLC](https://advisorcensus.com/firm/wwrp-p-c-affiliate-llc-birmingham-mi-311103) ([md](https://advisorcensus.com/firm/wwrp-p-c-affiliate-llc-birmingham-mi-311103.md)) | 311103 | Birmingham, MI | State-registered investment adviser | Not reported | 5 | Other |
| [Yousif Capital Management, LLC](https://advisorcensus.com/firm/yousif-capital-management-llc-bloomfield-hills-mi-312511) ([md](https://advisorcensus.com/firm/yousif-capital-management-llc-bloomfield-hills-mi-312511.md)) | 312511 | Bloomfield Hills, MI | SEC-registered investment adviser | Over $5 billion | 5 | % of assets |
| [Z Advisory Innovations](https://advisorcensus.com/firm/z-advisory-innovations-waterford-mi-331792) ([md](https://advisorcensus.com/firm/z-advisory-innovations-waterford-mi-331792.md)) | 331792 | Waterford, MI | State-registered investment adviser | Under $25 million | 2 | % of assets |
| [Ziggy Wealth, LLC](https://advisorcensus.com/firm/ziggy-wealth-llc-royal-oak-mi-328022) ([md](https://advisorcensus.com/firm/ziggy-wealth-llc-royal-oak-mi-328022.md)) | 328022 | Royal Oak, MI | State-registered investment adviser | Not reported | 3 | Other |

- Previous page: https://advisorcensus.com/advisors/mi/detroit/page/6.md

## Questions people ask

**How many financial advisory firms are there in Detroit, MI?**
AdvisorCensus lists 332 investment advisory firms with a principal office in the Detroit metro area, from Form ADV filings as of October 2026: 168 SEC-registered, 140 state-registered, and 24 exempt reporting advisers. Firms may request removal, so the count can differ slightly from the number of firms that file Form ADV.

**How many fee-only financial advisors are in Detroit, MI?**
97 of the 332 firms meet AdvisorCensus's fee-only test: paid only by a percentage of assets, hourly charges, fixed fees, or subscription fees on Form ADV Item 5.E (no commissions, performance-based fees, or other compensation), with no sales-related compensation ties in the same filing: no employee registered with a broker-dealer or licensed as an insurance agent (Item 5.B), no brokerage, insurance, real estate, or other product sales business (Item 6.A), no related broker-dealer, insurance company, real estate broker, or futures commission merchant (Item 7.A), and no referral fees from others or other sales interest (Item 8). Form ADV has no fee-only box, so this is derived from the filing; it is not a fee-only certification, and a firm's own page lists its compensation arrangements as filed.

**How many financial advisors in Detroit, MI offer financial planning?**
202 of the 308 firms in Detroit, MI that answer Form ADV Item 5.G, which asks what advisory services a firm provides, report financial planning services, as of October 2026. Exempt reporting advisers do not answer Item 5.G. Each firm page lists every advisory service the firm reports.

**Are the financial advisors in Detroit, MI fiduciaries?**
Every firm on this page is an investment adviser that files Form ADV, and an investment adviser owes its clients a fiduciary duty under federal law, made up of a duty of care and a duty of loyalty: it must act in the client's best interest and not put its own interests ahead of the client's, and must eliminate its conflicts of interest or disclose them fully and fairly. Form ADV has no fiduciary box because the duty comes with being an investment adviser. The duty covers the firm's advice; a firm or its people may also sell securities through a broker-dealer or insurance as licensed agents, roles held to other standards. The 97 firms that meet AdvisorCensus's fee-only test report none of those sales ties.

**How do I check whether a financial advisor has disciplinary disclosures?**
Each firm page shows how many Form ADV Item 11 disciplinary questions the firm answered yes and links to the firm's record on the SEC's Investment Adviser Public Disclosure site (adviserinfo.sec.gov), where the detail of each disclosure is public. Individual advisers' records are on the same site and on FINRA BrokerCheck.

**Does AdvisorCensus rate, verify, or recommend these firms?**
No. The directory shows what each firm filed, in alphabetical order unless you choose another sort, and no firm's position depends on payment. Firms that claim their page can add a description and links, marked as provided by the firm; the filed facts are never changed by that content.

**What does regulatory assets under management mean?**
Regulatory assets under management (RAUM) is the figure a firm reports on Form ADV Item 5.F: the securities portfolios it provides continuous and regular supervisory or management services for, at market value, including assets managed without discretion. It measures scale, not performance or quality.

## Related pages

- [Financial advisors in Michigan](https://advisorcensus.com/advisors/mi) (https://advisorcensus.com/advisors/mi.md)
- [Financial advisors in Detroit, MI](https://advisorcensus.com/advisors/mi/detroit) (https://advisorcensus.com/advisors/mi/detroit.md)
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Every firm in this list as CSV: https://advisorcensus.com/advisors/mi/detroit.csv

Cite as: AdvisorCensus. Financial advisors in Detroit, MI: 332 firms from Form ADV filings as of October 2026.
