{
  "path": "/advisors/fl/naples/fee-only",
  "url": "https://advisorcensus.com/advisors/fl/naples/fee-only",
  "page_type": "metro_fee",
  "title": "Fee-only financial advisors in Naples, FL",
  "filters": {},
  "scope_total": 22,
  "faq": [
    {
      "q": "How many financial advisory firms are there in Naples, FL?",
      "a": "AdvisorCensus lists 77 investment advisory firms with a principal office in the Naples metro area, from Form ADV filings as of October 2026: 40 SEC-registered, 24 state-registered, and 13 exempt reporting advisers. Firms may request removal, so the count can differ slightly from the number of firms that file Form ADV."
    },
    {
      "q": "How many fee-only financial advisors are in Naples, FL?",
      "a": "22 of the 77 firms meet AdvisorCensus's fee-only test: paid only by a percentage of assets, hourly charges, fixed fees, or subscription fees on Form ADV Item 5.E (no commissions, performance-based fees, or other compensation), with no sales-related compensation ties in the same filing: no employee registered with a broker-dealer or licensed as an insurance agent (Item 5.B), no brokerage, insurance, real estate, or other product sales business (Item 6.A), no related broker-dealer, insurance company, real estate broker, or futures commission merchant (Item 7.A), and no referral fees from others or other sales interest (Item 8). Form ADV has no fee-only box, so this is derived from the filing; it is not a fee-only certification, and a firm's own page lists its compensation arrangements as filed."
    },
    {
      "q": "How many financial advisors in Naples, FL offer financial planning?",
      "a": "33 of the 64 firms in Naples, FL that answer Form ADV Item 5.G, which asks what advisory services a firm provides, report financial planning services, as of October 2026. Exempt reporting advisers do not answer Item 5.G. Each firm page lists every advisory service the firm reports."
    },
    {
      "q": "Are the financial advisors in Naples, FL fiduciaries?",
      "a": "Every firm on this page is an investment adviser that files Form ADV, and an investment adviser owes its clients a fiduciary duty under federal law, made up of a duty of care and a duty of loyalty: it must act in the client's best interest and not put its own interests ahead of the client's, and must eliminate its conflicts of interest or disclose them fully and fairly. Form ADV has no fiduciary box because the duty comes with being an investment adviser. The duty covers the firm's advice; a firm or its people may also sell securities through a broker-dealer or insurance as licensed agents, roles held to other standards. The 22 firms that meet AdvisorCensus's fee-only test report none of those sales ties."
    },
    {
      "q": "How do I check whether a financial advisor has disciplinary disclosures?",
      "a": "Each firm page shows how many Form ADV Item 11 disciplinary questions the firm answered yes and links to the firm's record on the SEC's Investment Adviser Public Disclosure site (adviserinfo.sec.gov), where the detail of each disclosure is public. Individual advisers' records are on the same site and on FINRA BrokerCheck."
    },
    {
      "q": "Does AdvisorCensus rate, verify, or recommend these firms?",
      "a": "No. The directory shows what each firm filed, in alphabetical order unless you choose another sort, and no firm's position depends on payment. Firms that claim their page can add a description and links, marked as provided by the firm; the filed facts are never changed by that content."
    },
    {
      "q": "What does regulatory assets under management mean?",
      "a": "Regulatory assets under management (RAUM) is the figure a firm reports on Form ADV Item 5.F: the securities portfolios it provides continuous and regular supervisory or management services for, at market value, including assets managed without discretion. It measures scale, not performance or quality."
    }
  ],
  "period": "2026-10-01",
  "answer_paragraph": "AdvisorCensus lists 22 investment advisory firms with a principal office in the Naples metro area that meet AdvisorCensus's fee-only test: paid only by client fees on Form ADV Item 5.E, with no employee registered with a broker-dealer or licensed as an insurance agent, no brokerage, insurance, or real estate sales business or related company, and no referral fees from others, drawn from Form ADV filings as of October 2026. Firms are listed alphabetically; sort by years registered or assets band using the controls below, and read the methodology block for how this page is derived.",
  "about_market": "Naples has 77 investment advisory firms with a principal office in the metro area as of October 2026: 40 SEC-registered, 24 state-registered, and 13 exempt reporting advisers. 22 of them meet AdvisorCensus's fee-only test (paid only by client fees, with no sales-related compensation ties such as an employee registered with a broker-dealer or licensed as an insurance agent), and 25 report under $100 million in regulatory assets under management. The metro area has 165,875 households, 29,807 of them with income of $200,000 or more, or 387 such households for each firm (Census Bureau, American Community Survey 2020–2024 5-year estimates).",
  "citation": "AdvisorCensus. Fee-only financial advisors in Naples, FL: 22 firms from Form ADV filings as of October 2026.",
  "total_firms": 22,
  "page": 1,
  "total_pages": 1,
  "sort": "name",
  "registration_types": {
    "sec": 12,
    "state": 10,
    "exempt": 0
  },
  "fee_model_mix": [
    {
      "code": "fee-only",
      "count": 22
    },
    {
      "code": "percentage_of_aum",
      "count": 20
    },
    {
      "code": "hourly",
      "count": 5
    },
    {
      "code": "subscription",
      "count": 0
    },
    {
      "code": "fixed",
      "count": 9
    },
    {
      "code": "commissions",
      "count": 0
    },
    {
      "code": "performance_based",
      "count": 0
    },
    {
      "code": "other",
      "count": 0
    },
    {
      "code": "not_reported",
      "count": 0
    }
  ],
  "years_registered_distribution": [
    {
      "code": "under_5",
      "count": 7
    },
    {
      "code": "5_to_9",
      "count": 4
    },
    {
      "code": "10_to_19",
      "count": 5
    },
    {
      "code": "20_plus",
      "count": 6
    },
    {
      "code": "not_reported",
      "count": 0
    }
  ],
  "raum_band_distribution": [
    {
      "code": "under_25m",
      "count": 5
    },
    {
      "code": "25m_100m",
      "count": 6
    },
    {
      "code": "100m_500m",
      "count": 5
    },
    {
      "code": "500m_1b",
      "count": 0
    },
    {
      "code": "1b_5b",
      "count": 3
    },
    {
      "code": "over_5b",
      "count": 1
    },
    {
      "code": "not_reported",
      "count": 2
    }
  ],
  "firms": [
    {
      "crd_number": 342544,
      "name": "Anchor & Oak Wealth Advisors, LLC",
      "name_as_filed": "ANCHOR & OAK WEALTH ADVISORS, LLC",
      "url": "https://advisorcensus.com/firm/anchor-and-oak-wealth-advisors-llc-marco-island-fl-342544",
      "city": "Marco Island",
      "state": "FL",
      "years_registered": 0,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 156551,
      "name": "Antonetti Capital Management, LLC",
      "name_as_filed": "ANTONETTI CAPITAL MANAGEMENT, LLC",
      "url": "https://advisorcensus.com/firm/antonetti-capital-management-llc-naples-fl-156551",
      "city": "Naples",
      "state": "FL",
      "years_registered": 8,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 146325,
      "name": "Aurora Investment Managers, LLC",
      "name_as_filed": "AURORA INVESTMENT MANAGERS, LLC",
      "url": "https://advisorcensus.com/firm/aurora-investment-managers-llc-naples-fl-146325",
      "city": "Naples",
      "state": "FL",
      "years_registered": 18,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 123204,
      "name": "Banyan Asset Management, Inc.",
      "name_as_filed": "BANYAN ASSET MANAGEMENT, INC.",
      "url": "https://advisorcensus.com/firm/banyan-asset-management-inc-naples-fl-123204",
      "city": "Naples",
      "state": "FL",
      "years_registered": 23,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 150764,
      "name": "Capital Wealth Planning, LLC",
      "name_as_filed": "CAPITAL WEALTH PLANNING, LLC",
      "url": "https://advisorcensus.com/firm/capital-wealth-planning-llc-naples-fl-150764",
      "city": "Naples",
      "state": "FL",
      "years_registered": 17,
      "raum_band": "over_5b",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 311325,
      "name": "Cavan Capital Management LLC",
      "name_as_filed": "CAVAN CAPITAL MANAGEMENT LLC",
      "url": "https://advisorcensus.com/firm/cavan-capital-management-llc-naples-fl-311325",
      "city": "Naples",
      "state": "FL",
      "years_registered": 2,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 157531,
      "name": "Clearshares LLC",
      "name_as_filed": "CLEARSHARES LLC",
      "url": "https://advisorcensus.com/firm/clearshares-llc-marco-island-fl-157531",
      "city": "Marco Island",
      "state": "FL",
      "years_registered": 15,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 334672,
      "name": "Emerson Partners",
      "name_as_filed": "EMERSON PARTNERS",
      "url": "https://advisorcensus.com/firm/emerson-partners-naples-fl-334672",
      "city": "Naples",
      "state": "FL",
      "years_registered": 1,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 122448,
      "name": "Fifth Avenue Family Office",
      "name_as_filed": "FIFTH AVENUE FAMILY OFFICE",
      "url": "https://advisorcensus.com/firm/fifth-avenue-family-office-naples-fl-122448",
      "city": "Naples",
      "state": "FL",
      "years_registered": 24,
      "raum_band": "1b_5b",
      "compensation_types": [
        "percentage_of_aum",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 142488,
      "name": "Gap Financial Counseling Corp.",
      "name_as_filed": "GAP FINANCIAL COUNSELING CORP.",
      "url": "https://advisorcensus.com/firm/gap-financial-counseling-corp-naples-fl-142488",
      "city": "Naples",
      "state": "FL",
      "years_registered": 21,
      "raum_band": "not_reported",
      "compensation_types": [
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 110863,
      "name": "James W. Walker, P.A.",
      "name_as_filed": "JAMES W. WALKER, P.A.",
      "url": "https://advisorcensus.com/firm/james-w-walker-p-a-naples-fl-110863",
      "city": "Naples",
      "state": "FL",
      "years_registered": 27,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 117141,
      "name": "Keener Investments",
      "name_as_filed": "KEENER INVESTMENTS",
      "url": "https://advisorcensus.com/firm/keener-investments-naples-fl-117141",
      "city": "Naples",
      "state": "FL",
      "years_registered": 9,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 127591,
      "name": "Lodestar Advisory Group, LLC",
      "name_as_filed": "LODESTAR ADVISORY GROUP, LLC",
      "url": "https://advisorcensus.com/firm/lodestar-advisory-group-llc-naples-fl-127591",
      "city": "Naples",
      "state": "FL",
      "years_registered": 23,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 120846,
      "name": "Modern Portfolio Consultants, LLC",
      "name_as_filed": "MODERN PORTFOLIO CONSULTANTS, LLC",
      "url": "https://advisorcensus.com/firm/modern-portfolio-consultants-llc-naples-fl-120846",
      "city": "Naples",
      "state": "FL",
      "years_registered": 24,
      "raum_band": "1b_5b",
      "compensation_types": [
        "percentage_of_aum",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 334132,
      "name": "Moola Copilot LLC",
      "name_as_filed": "MOOLA COPILOT LLC",
      "url": "https://advisorcensus.com/firm/moola-copilot-llc-naples-fl-334132",
      "city": "Naples",
      "state": "FL",
      "years_registered": 1,
      "raum_band": "not_reported",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 158544,
      "name": "Naples Global Advisors",
      "name_as_filed": "NAPLES GLOBAL ADVISORS",
      "url": "https://advisorcensus.com/firm/naples-global-advisors-naples-fl-158544",
      "city": "Naples",
      "state": "FL",
      "years_registered": 15,
      "raum_band": "1b_5b",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 170454,
      "name": "Patrumin Investors, LLC",
      "name_as_filed": "PATRUMIN INVESTORS, LLC",
      "url": "https://advisorcensus.com/firm/patrumin-investors-llc-naples-fl-170454",
      "city": "Naples",
      "state": "FL",
      "years_registered": 12,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 288500,
      "name": "Prudent Financial Planning",
      "name_as_filed": "PRUDENT FINANCIAL PLANNING",
      "url": "https://advisorcensus.com/firm/prudent-financial-planning-naples-fl-288500",
      "city": "Naples",
      "state": "FL",
      "years_registered": 9,
      "raum_band": "under_25m",
      "compensation_types": [
        "percentage_of_aum",
        "hourly",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 339893,
      "name": "Quant Alpha Decisions LLC",
      "name_as_filed": "QUANT ALPHA DECISIONS LLC",
      "url": "https://advisorcensus.com/firm/quant-alpha-decisions-llc-naples-fl-339893",
      "city": "Naples",
      "state": "FL",
      "years_registered": 0,
      "raum_band": "under_25m",
      "compensation_types": [
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 311428,
      "name": "Servatus Capital",
      "name_as_filed": "SERVATUS CAPITAL",
      "url": "https://advisorcensus.com/firm/servatus-capital-naples-fl-311428",
      "city": "Naples",
      "state": "FL",
      "years_registered": 1,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum",
        "fixed"
      ],
      "enhanced": false
    },
    {
      "crd_number": 308154,
      "name": "Southcol Advisors",
      "name_as_filed": "SOUTHCOL ADVISORS",
      "url": "https://advisorcensus.com/firm/southcol-advisors-naples-fl-308154",
      "city": "Naples",
      "state": "FL",
      "years_registered": 6,
      "raum_band": "100m_500m",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    },
    {
      "crd_number": 329858,
      "name": "Susko Wealth Advisors",
      "name_as_filed": "SUSKO WEALTH ADVISORS",
      "url": "https://advisorcensus.com/firm/susko-wealth-advisors-naples-fl-329858",
      "city": "Naples",
      "state": "FL",
      "years_registered": 2,
      "raum_band": "25m_100m",
      "compensation_types": [
        "percentage_of_aum"
      ],
      "enhanced": false
    }
  ],
  "states": [],
  "metros": [],
  "siblings": {
    "national": "/advisors",
    "state": {
      "path": "/advisors/fl",
      "label": "Financial advisors in Florida"
    },
    "metro": {
      "path": "/advisors/fl/naples",
      "label": "Financial advisors in Naples, FL"
    },
    "city_pages": [],
    "fee_pages": [
      {
        "path": "/advisors/fl/naples/flat-fee",
        "label": "Flat-fee financial advisors in Naples, FL",
        "firm_count": 32
      },
      {
        "path": "/advisors/fl/naples/hourly",
        "label": "Hourly financial advisors in Naples, FL",
        "firm_count": 20
      }
    ],
    "niche_pages": [],
    "state_fee": {
      "path": "/advisors/fl/fee-only",
      "label": "Fee-only financial advisors in Florida"
    }
  },
  "csv": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}